Debbie Killens Public Profile

https://ca.linkedin.com/in/debbiekillens

*** **** ******, ****** ******* L4N 3V3 acym91@r.postjobfree.com 416-***-****

Qualifications for Sr/Director Sales/Marketing/Product-Project Management

Profile

Possesses a number of years in sales management / product development with a solid record of achieving or exceeding targets. Proficient in all phases of the product development life cycle, from conception through launch. Effective communicator and negotiator; adept at building and maintaining strategic partnerships and customer relations. Passion and commitment in all I do is the key to my successes and understanding that every challenge is a new opportunity and should be looked at as a way of growth.

Areas of Expertise

Business Development Competitive Analysis Project Management Strategic Planning

CATEGORY Management Product Pricing Merchandising Team Building

Presentations SalesForce Sales Management Cosmetic Certificate

Retail Link Aribia Loss Prevention CRM

Buyer-H/B Jewelry Man / Sales

Plastics

Health / Beauty, Confectionery/ Stationery, Hardware/Houseware

Selected Highlights

Sales Management

Key role dealing directly with Head Office buyers/Executives ie: Longo, Wal-Mart, Sears,, The Bay, Zales (USA), JCPenney (USA), Rexall Drugs, London Drugs, Safeway, Loblaws/Shoppers Drug Mart, Sobeys, Home Depot etc

Maintaining a positive relationship and strong customer service with all major accounts

Listening and understanding the criteria required to obtain / maintain and increase the business

Marketing Management

Supported national programs and incentives for 23 stores throughout Ontario.

Established a region incentive program for 1,000,000+ consumers and 54 staff members.

Managed new store and kiosk launches and related media coverage, advertising, and promotions.

Addressed and resolved issues relating to products, presentations, materials, and administrative functions.

Analyzed in-store processes based on territory locations and demographics.

Developed and administered marketing plans and department budgets.

Customer Relations

Implemented a customer loyalty program in two retail stores.

Managed relationships with existing clients while aggressively prospecting new customers.

Created customer promotions that enabled clients to meet their objectives while adhering to guidelines.

Developed and delivered presentations to customers and media agencies.

Established partnership programs in conjunction with eternal advertisers and clients.

Experienced working with Wal-Mart, Zellers, Sears – specialty programs/merchandising/selling

Employment History

Sr Regional Sales Manager - Canada/USA East coast -Kostklip Manufacturing Jan 2015- Oct 2016

Responsible for Key Account maintenance, project management and growth:

Key Account: Longo, Safeway/Sobeys, Shoppers Drug Mart, Loblaws

- Oversea Distributors for C/D Accounts within my territory

- New client development – Canada

- Revenue budget increase 2M+ year 1, 3M+ year 2

National Account Manager – Canada / Southern Imperial 2011-2014

-Maintain current account base and increase revenue opportunities

-Revenue increase from 1.5M to 2.8M

-Develop new clients in areas currently not being sold, custom projects

Out of the box venues, Loss Prevention/Security opportunities (ILP DIVISION)

-Meet quarterly quotas for dollars and meetings

-Dealt with all Major Accounts /Mass Merchandisers/Grocery/Drug/Hardware

V.P.Sales/Marketing – EPD/Liberty Displays 2006-2011

- Revenue growth Increased sales from 3M to 6M

- Maintain current and develop new clients – custom acrylic displays

- Work with production/manufacture to ensure all specs are met

- Territory – Canada / USA

- Quote based on a project to project basis

- All work was custom designed and manufactured

Contracted / Consulting Positions from 2001 to 2006

National Sales Manager – Miragepaperco – Toronto

-Introduce Product Line of journals to retailers currently not being sold

-Created and developed a contractors line of Journals

-Work with quotas per region

Manager–Promotions (contract), Just Hockey Source for Sports, Toronto, Ontario

- Created Seasonal Promotion incentives for different product lines: ie: Sticks, Skates, Accessories

Manager–New Business Development, RGI Graphic Services Inc., Aurora, Ontario

- New Business development ideas and areas of growth– Design / Graphic Company

Key Account Manager, MIR Communications Inc., Toronto, Ontario

-Kidsworld Magazine – In School Magazine, initiative to drive advertisers to participate with ads that promotes participation based as part of the curriculum ie: Math, English, Geography

Product Development Contract Washrack

-Work with production / manufacturing to redo and create new product lines ROI driven

-Assess current line assortment by SKU, redo to ensure profitability within line

-New packaging design and cross promo solutions

-POP Materials, Sales Materials and Presentation Material creation

Marketing Coordinator–Ontario, Microcell Solutions, Toronto, Ontario

- Initiate promotional concepts for seasonal selling ie: R.I.D.E. program initiative

Manager–Sales & Marketing, M&A Import and Manufacturing Ltd., Toronto, Ontario

-Developed line of Copper bracelets/rings etc for retail sale

-Created packaging, helped with the production of the initial launch

-Presentations to all key accounts : Jewelry Trade, Mass Merchandisers/Drug

Course Achievements and Computer Skills

1)Marketing research courses at Ryerson

2)Human Behavioral Clinics – (fascinating)

3)Sales – techniques, strategies, overcoming obstacles – Dale Carnegie

4)Marketing / Budgets / Business Plans – Canadian Marketing Association

5)Salesforce /Word/Outlook/Excel/Power Point

6)Miller Heinman – Strategic Account Management

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