JEFF L. SMITH

San Diego, CA • 512-***-**** • acym7e@r.postjobfree.com

COMMERCIAL CONSTRUCTION

Project Superintendent Cient Relations Large Team Management

Performance-focused construction and marketing leader with over 20 years combined experience in large-scale project management, client relations, working with the City and permitting processes, managing construction contractors, and business intelligence. Trusted consultant with long history developing high performing crews that produce outstanding results. Ready for new leadership role.

PROFESSIONAL HISTORY.

Construction Superintendent

2016 - 2016 Proserve Construction CA and TX

Full-scope construction manager charged with client relations and oversight of construction on projects that included Monterey Tides and Extended Stay El Paso Airport. Met with architects, engineers, and property owners/management to create and refine design plans. Oversaw crews of up to 63 people, administer budgets, scheduled work crews and contractors, procured equipment, fixtures, and raw materials, troubleshot construction problems. Managed permitting process and leveraged relationships with City officials to resolve roadblocks and gain project traction, coordinated City, fire, and health inspections, value-engineered drawings and technical specs to eliminate design deficiencies prior to incurring costs. Maintained strict safety standards.

Supervised build of facility structures, installation of HVAC, plumbing, electrical, telecom, FF&E, flooring, millwork, and concrete, and fencing, landscaping, roofing, signage, windows, parking lots, and pool

Proactively communicated and collaborated with clients to analyze information needs and functional requirements and deliver applicable artifacts

Challenged subcontractors’ technical assumptions or schedules on execution plans when setbacks occurred; interpreted business needs and translated them into operational requirements to ensure timely project fulfillment

Developed strong employee relations in a manner that inspired best efforts, drove strong retention/educed turnover, and ensured high morale despite challenging circumstances

Maintained updated certificates of insurance and trade licensures on all subcontractors, ensured all submittals met codes, executed change orders, and kept change log updated

Worldwide Polo Concierge

2015 - 2016 Polo Concierge West San Diego, CA

Managed events and client relations for extremely wealthy patrons of polo/equestrian industry to market custom outings, equipment, thoroughbred horse sales, private training sessions with world-recognized polo champions, tournament services, and resolution of quarantine and international transportation/Customs clearance.

Secured special and charitable event sponsors and supervised logistics; curated special event packages with clients, planned entertainment, booked caterers and event managers, educated prospective clients on event offerings, provided price quotes, and negotiated contracts

Mobilized kitchen and serving personnel to support bookings; walked clients through lifecycle of event, provide prospective client tours, fielded questions, created/amended event orders, coordinated AV, entertainment, and lighting, managed all custom event requests, and followed-up to secure re-bookings

Evaluated event performance, maintain customer database, and refined events as needed toward those with more revenue potential for firm to satisfy and increase demand

Governed operational and strategic goals; developed plans and programs, supervised deliveries, tracked action items, and coordinated communication outflow

Coordinated and nurtured partnerships between firm and industry affiliates, instilled and maintained high morale with outside vendors, and created strong ties that inspired excellence in service delivery

Vice President, Sales & Marketing (Stakeholder)

2014 - 2015 Flagship Towing Austin, TX

Governed market expansion throughout Florida and Southern Texas. Created marketing plans, analyzed demographic trends, networked to build industry connections, developed rollout programs for new markets, and hosted public events that captured new member attention.

Instilled culture of can-do relations that focused on accountability while driving profitability, sales, market-share growth, and ROI

Accelerated revenue across product lines to sustain growth; drove P&L controls, managed senior executive relationships, and displaced competitors through consistent client relations

Acted as customer champion throughout the sales and service lifecycle to ensure customer satisfaction was highest priority for client retention; responded quickly in fast-paced, high intensity environment to customer service issues

Marketing Specialist

2013 - 2013 Yodle, Inc. Austin, TX

Charged with development of European market and digital marketing of product lines. Established and replenished daily pipeline of leads and maintained accurate metrics of sales and prospecting activities, including sales calls, sales closed, and follow-ups using proprietary CRM system.

Analyzed business opportunities within territory and developed strategic sales plans to maximize efficiencies and improve sales results; evaluated and assessed effectiveness via reporting metrics to ensure resources drove the best outcomes

Identified goal slippage and immediately created resolution that ensured sales exceeded targets

Known for even-keel temperament, executive-level communication skills, on-point diplomacy, professional/social ease, thoughtful problem solving, and lead development abilities

Protected and represented the firm’s brand in every engagement and interaction; acted as brand ambassador to all clients and the public at large

Consistently achieved Top 5% Producer

Digital Marketing Consultant

2011 - 2013 Localedge Pensacola, FL

Led all social media campaigns and outward facing communications to expand digital footprint, strengthen branding, and drive consumer loyalty. Gathered feedback from target demographic audiences, planned and executed communications messaging across website, marketing collateral, and customer service processes to support key business goals and ensure message consistency. Measured results to verify efforts have produced increased ROI. Worked cross-divisionally to shape, direct, and manage all information delivered to online communities in a timely, accurate, compelling, and engaging manner.

Charted and governed direction and activities of campaigns and product launches on Twitter, Google+, Facebook, YouTube, Pinterest, and Foursquare, incl. budget and tracking/interpreting analytics

Authored intense, extremely fast-paced development of social media content, trafficking of its placement on multiple platforms, and single-handedly responded to all public and private responses; developed, published, and managed public responses to press releases, blog posts, memes, web copy, collateral, and more

Achieved Top 10% Revenue Producer

Vice President, Sales and Marketing (Worldwide)

2008 - 2010 Portico Ft. Lauderdale, FL

Generated and launched strategic marketing programs throughout US, Caribbean, and Europe. Identified revenue opportunities with both new and existing clients, structured proposals, and negotiated business terms, program parameters, and ROI. Led brand development, recruitment and training of world-class sales force, designed digital and traditional media marketing campaigns. Managed finance, corporate strategies (US and European), public relations, events, and development of CRM system.

Negotiated major contracts with Fortune 500 companies, including International Speedway Corp, Indy Racing League, Gulfstream Aviation, Sotheby’s International, Kerzner International, Bombardier Aviation, and Burgess Yachts

Authorized comprehensive business plan to target South Florida and European luxury markets which increased sales revenues by 3,125%, earning $3.2MM during first rollout

Drafted financial forecasts and managed $5MM OpEx budget

Awarded 2008 Innovative Yachting Service of the Year by Yachts International for leadership

Designed promotional events for: Aspen Food & Wine Festival, Monaco Grand Prix, Daytona 500, Fort Lauderdale Boat Show, Miami, Palm Beach, and Monaco Yacht Shows, Cannes Yacht Show, Paris Airshow, National Business Aircraft Association Convention, and European Business Airport Convention

Chief Marketing Officer

1997 - 2008 JCS Holdings Delray Beach, FL

Created firm’s entire business plan and directed marketing operations and brand development of all verticals for Western and Southeastern US markets. Conducted market research and feasibility studies to determine target consumer markets and developed domestic and international client base.

•Pentrated market with new line of products that became near-overnight national craze and multi-billion dollar industry

•Increased distribution revenues 2,700%, to more than $5MM in two-year period

Expanded domestic and international client base to include 10 major chains and 4,800 outlets

•Cultivated and managed multi-state $3.4MM annual budget and marketing campaign

Manager, Project Approvals

1995 - 1997 Guild Mortgage Company San Diego, CA

Established departmental system for processing and management of residential housing communities for pre-approval financing, including loans from Department of Veterans Affairs (VA), HUD, Fannie Mae, and Freddie Mac. Coordinated governmental processing and monitored all consultant activities. Hired and trained staff in processing procedures.

•Completed processing of residential projects (813 units valued at $400MM) in three months

•Expanded financial processing projects/income to include East Coast US developments

Construction Project Manager

1990 - 1995 UDC Homes San Diego and Carlsbad, CA

Led acquisition, submittal, and approval for building of firm’s $1B residential community. Managed all efforts for build approval, including community forums, City/County hearings, and plan submittals. Conducted feasibility studies for additional residential projects,

•Monitored subcontractor submittals and designs for additional 6 residential projects totaling 1,234 units, surpassing sales projections by 62%

•Increased San Diego County projects from 4 to 13 projects

•Achieved Number 2 by Volume Home Builder in San Diego County due to sales successes

Construction Project Manager & Marketing Manager

1987 - 1990 Hallmark Communities San Diego, CA

Completed acquisition, design, and construction of 28-unit single-family project in 15 months. Managed processing of archeologically sensitive project yielding 145 % ROI. Professionally mediated five special interest groups in County and City Building Departments to resolve construction roadblocks.

•Negotiated approval of new home developments and permits in a "No-Growth" political climate

EDUCATION.

Bachelor of Science, Marketing & Management Arizona State University (1984)

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