JOHN THEBEAU
617-***-**** Marblehead, MA **********@*****.*** www.linkedin.com/in/john-thebeau-98a6586a SALES DIRECTOR
STRATEGIC PROFILE
Outstanding senior leadership and entrepreneurial track record in critical roles: Business Driver, Sales Manager, Account Builder and Customer Champion within startup and established companies. Highly skilled in managing strategic sales, multi-account oversight, creative marketing, enterprise planning, cost/benefits analysis and organizational streamlining in fast-paced environments. Widely recognized by executives and clients for deep expertise in new business development, executive presentations, market penetration, budgeting, deal negotiations and distribution operations.
Solid background in prospecting for, negotiating, closing and retaining major national accounts, while opening up new markets, pursuing new opportunities and addressing operational issues with distributors, vendors and other key decision-makers; fully accountable for P&L, budgeting and cost controls.
Proficient in dealing with industry partners, distributor networks, field sales, business owners, trade contractors and diverse internal resources at all levels in planning and executing complex development initiatives.
Results-oriented formation and delivery of profit-building initiatives, business plans, pricing structures, branding strategies, performance reports and continuous improvements.
Fully familiar with all levels of cold calling, lead qualification, market trend review, new product launches, account troubleshooting and positive customer relations.
Self-motivated to achieve maximum performance, ensure optimal customer satisfaction, maintain peak deal quality standards and meet aggressive growth objectives. CORE COMPETENCIES
New Business Development ● Strategic Planning ● Profit Building ● Channel Development ● Cost Controls ● Repeat Business ● Vendor Relations ● Project Expediting ● Account Management ● Business Forecasting ● Account Portfolios ● Operational Streamlining ● Competitive Analysis ● Market Trend Review ● New Product Rollout ● Financial Controls ● Contract Negotiations ● Community Relations ● Branding Strategies ● P&L/Budgeting ● Client Relations ● Post-Sales Support ● Bilingual (Spanish) ● Entrepreneur ● Cross-Cultural Exposure
EMPLOYMENT & ACCOMPLISHMENTS
MERCHANT DU VIN, SEATTLE, WA (2014-Present)
Regional Manager – New England
Currently direct one professional and $200K budget in selling and managing ten different beverage brands, while serving as primary contact for 13 distributors and over 100 key accounts in multi-state territory for this US importer of European premium beer brands. Coordinate all aspects of product sales, target marketing and pricing structures.
Ranked as Top Bonus Winner for entire Eastern Regional Team; smoothly launched three separate brands into highly competitive market space.
Key chain accounts: Whole Foods, Total Wine & More, Shaw’s, Hannaford, Stop n Shop, Market Basket, Big Y, BJ’s Warehouse and others.
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IPSWICH ALE BREWERY, IPSWICH, MA (2003-2014)
Managing Partner/Director of Sales & Marketing
Recruited to take over and handle all business development functions with four staff and $200K budget for this
$5M regional specialty brewery. Deployed deep expertise in consultative sales, creative marketing, customer relations, POS programs and pricing structures.
Spearheaded the design and introduction of ten new products/packages to expand brand footprint in retail spaces; also rolled out brand into three new markets.
Succeeded in maintaining brand profitability through strategic price management and cost discipline; increased sales by over 120% during seven years with 50% higher revenue in mature markets.
Key chain accounts: Whole Foods, Shaw’s, Hannaford, Stop n Shop, Market Basket, Costco, BJ’s Warehouse and others.
UNITED STATES BEVERAGE, STAMFORD, CT (1998-2003)
District Manager – New England
Responsible for overseeing two staff and $350K budget in selling, marketing and supporting the USB portfolio (Grolsch, Seagram’s Coolers & Ipswich Ale). Organized and executed brand positioning, sales promotions and pricing structures in four US states for this $150M beverage importer and broker.
Quickly reorganized the MA distributor network, improving annual sales by 30%; opened up and grew into ME and NH markets with ME territory representing over 25% regional business.
Successfully launched three different brands through 20 distributors in four states; acted as point person for many chain accounts: Shaw’s Hannaford, Stop n Shop, Market Basket and BJ’s Warehouse.
Intially hired as Sales Manager for NJ and PA, encompassing nine area wholesalers and distributors. PREVIOUS EXPERIENCE
Held sales management and account representative roles with such market leaders as Anheuser-Busch, St. Louis Beer Sales and Harpoon Brewery in regional territories throughout the US between 1993-1998.
Gained hands-on skills in major account growth, market penetration, product knowledge, customer satisfaction and multi-year contract negotiations. EDUCATION
MBA – Marketing, UNIVERSITY OF MASSCHUSETTS, Boston, MA (2004) BA – Political Science; minor in Spanish, UNIVERSITY OF REDLANDS, Redlands, CA (1993) - Completed Marketing internship with Coca-Cola Interamerican in San Jose, Costa Rica; analyzed and reported on regional pre-sales and packaging strategies.
- Finished summer study abroad in Carmen de las Cuevas / Granada, Spain 1992; also studied critical topics in Latin America and Asia cultures.
- Member of Kappa Sigma Sigma social fraternity; held leadership positions.
- Recognized as “Student Athlete of the Month” (Varsity Soccer) in September, 1992 and “All Southern California Intercollegiate Athletic Conference” (Varsity Football) in 1989 and 1990. PROFESSIONAL TRAINING & ACTIVITIES
Completed numerous seminars and workshops in sales, marketing, product knowledge and related topics.
Active member in Cape Ann, Newburyport and Marblehead Chambers of Commerce.
Volunteer fundraiser with ALS on Boston’s North Shore, Salem Jazz & Soul Festival and other events.
Interests: Cooking, Travel, Exercise and Reading.