Sales Marketing
Resume:
Rick James Stapp
Plano, Texas 75075 - Mobile: 214-***-****
*******@*****.***
Thank you for reviewing my qualifications. You will see that I have vast knowledge of Marketing (design, technology and implementation), Channel Management (15+ years), Sales and Sales Management (20+ years) and much more. I have always felt that one must be widely verse in skill sets if they want to always succeed. I am an extremely hard worker and very dedicated to success. I am also very outgoing and understand that building “relationships” is the key to a lucrative business. My philosophy has always been to lead by example. One cannot truly lead and teach without being an expert themselves in the products and services that are being brought to market.
I am very organized and always keep a firm grip on each of my abilities, strengths and especially weaknesses. There is always room for growth and improvement if you know your own abilities. I hope that we have the chance to speak soon about this position and thank you again for your time! Rick James Stapp
Rick James Stapp
2113 Heather Hill Lane
Plano, Texas 75075 - Mobile: 214-***-****
*******@*****.***
Overview
Accomplished, senior sales and marketing professional with broad B2B and B2C experience, encompassing strategic planning, qualitative & quantitative research, interactive marketing, creative development, media planning & buying, database
/direct-marketing, analytics, public relations, sales promotion and visual merchandising. With the ability and skill set to provide creative, innovative, enthusiastic and forward-thinking leadership in an individual and team environment. Focused on achieving continuous, improved business sales performance. Skills
• 20+ years of Wireless and Telecom Sales, Channel Sales, VAR’s as well as direct and indirect sales.
• 15+ years of Marketing, Branding, Implementation and Design.
• Highly experienced in technology processes and management.
• Highly skilled in web design, graphic design, marketing analysis, traffic conversions, CRO and more.
• Detailed and Heavily skilled in Search Engine Optimization across many platforms.
• Detailed Social Media Management as well as written content.
• Very effective interpersonal skills with excellent communication both verbally and written.
• Keying in on accumulating and digesting data from multiple business units and organizing and disseminating collect data to properly inform specific departments.
• Ability to juggle multiple projects while keeping milestones in site.
• Strong prospecting, training, hiring, presentation, negotiation, sales, and influencing abilities. Areas of Expertise
• Selling, Closing, Listening and Relationship Building.
• Numerous CRM Platforms from ZoHo to Salesforce.com,
• Web development including Wordpress and OpenCart as well as PHP, ASP, Java, CSS and more.
• Graphic design with Adobe CS6 – CC portfolio, complete Microsoft Office, multiple CRM platforms, Analytics & more
• Multiple department communication and leadership.
• PPC, SEO, CRO, and all other types of website and marketing growth tactics.
• Social Media Management including systems such as Hootsuite.com
• Video Production and YouTube management.
• Heavily skilled it complete project life span from conception to completion/launch and after constant follow-up.
• Extremely well organized and detail oriented.
• Resolving customer conflicts.
• Negotiating and closing skills.
Work Experience
2010 – Present RMS Print & Design – McKinney/Plano TX – Founder and Lead Designer
• Contracting my marketing, design, technology and selling skills to clients. 5/2015 – Present Azpen Innovations, LLC – Plano, Texas Marketing & Sales Consultant – Contract Position
• Azpen is an international manufacture of Tablets, Home Automation, Laptops, as well as other IoT.
• Completely responsible for all thing marketing for Azpen in the US. This includes all promotions, web development, graphic designing of all ads, social media, training decks, analytic research to maximize advertising dollars.
• Created and Managed all PPC and Paid Search campaigns for a multitude of sites including ecommerce sites.
• Responsible for all SEO of corporate and ecommerce sites that I created. Pushing our results into the top 10 in many tablet categories.
• Created, launched and successfully funded a Kickstarter campaign for a unique laptop running on Android with Remix OS 2.0. I created all videos, photographs, content and additional materials to launch the campaign - Company was requesting $75,000 and we have achieved $136,000.
• Assisted in prospecting and closing regional and national dealers to sell Azpen products.
• Responsible for all sales training as well as client proposals.
• Managing multiple budgets for different marketing campaigns and in constant contact with manufacturing for inventory updates as well as custom modifications that are being requested by the sales staff.
• Managed all Google AdWord Campaigns, Google Shopping as well as all Analytics.
• Created all Tradeshow booths including CES, CTIA and other shows. 8/2014 – 4/2015 King Connect – Minneapolis, Minnesota Marketing & Sales Consultant
• King Connect (Formally King Controls) creates and manufactures portable satellite antennas for the RV and Trucking industry as well accessories.
• I was brought on temporarily to assist in the migration from King Controls to King Connect. This included a complete new company and product logos, corporate website, creation of e-commerce site, as well as converting to
@kingconnect.com from @kingcontrols.com
• Responsible for all PPT, Digital Ads, Social Media Management as well as SEO for all websites new and existing.
• After my contract was completed, I was offered a permanent position if I would relocate to Minneapolis from Dallas.
• Daily and weekly meeting with the marketing and the IT department to coordinate this migration.
• Assisted in sales events, trade shows and other meetings to bring on national and regional dealers.
• Handling MAP and TM issues with over 500 dealers as we began to roll out the new company name and products.
• This is far more detailed and across department involvement that ever planned, but it was completed successfully with only one minor email hiccup.
8/2013 – 7/2014 ConectUS Wireless, Inc. – McKinney, Texas Marketing & Sales Consultant – Contract Position
• ConectUS Wireless is a national master agent for Verizon Wireless and Verizon FiOS exclusively in the B2B channel.
• ConectUS exclusively distributes services through a national dealer channel.
• Responsible for all marketing procedures and promotions for the company including all website design, social media and training decks.
• Responsible for all SEO, PPT and Social Media Management for company.
• Became the liaison between ConectUS and Verizon verifying all rules of engagement were followed as well as co-op guidelines met to maximize payout and met with Verizon one-on-one many times here in Dallas as well as traveling to Houston.
• Coordinated with all dealers and national accounts to guarantee program rules and sales tactics were properly being disseminating to sales partners per Verizon’s policies.
• Led the development of new relationships with vendors to decrease overall costs and increase ROI by 12% while updating the quality of products and overhauling the entire national fulfillment process. 3/2013 – 8/2013 Sage Telecom, Inc. – Dallas, Texas Marketing & Sales Consultant – Contract Position
• Led the development and implementation of Dealer Services Sales Channel by creating from the ground up the complete back-end office and front facing branding of Vivara Communications.
• Spearheaded the testing and rollout of a private label, retail based prepay wireless mobile service, portable internet WiFi services as well as a wireless home phone replacement product.
• Created all branding resulting collateral for national dealer base to market and sell services through thousands of traditional retail locations as well as creative alternate channels of distribution.
• Created all interactive, direct marketing, media, creative, sales promotion and PR strategies.
• Assisted the marketing department with tradeshow booth layouts and designs as well as attending and marketing while at tradeshows (CES, CTIA, APRO, etc).
• Develop effective, efficient cross-channel communications strategy to increase dealer awareness and sales through, email signups, sales conversion, and customer engagement with heavy focus on setting Unity apart as the leader in the home phone service.
• Lead the development of new relationships with handset vendors to decrease overall costs and increase ROI while updating the quality of our products and overhauling our national fulfillment process. 5/2003 – 8/2012 Wireless Business Solutions LLC – McKinney, Texas VP of Sales & Marketing
• WBS is a National Master Dealer and Distributor for all of the national wireless carriers. WBS’s key focus is within the Business to Business enterprise sales channel. Dealer base channel sales makes up 80% of all the generated sales with the remainder coming from B2C and internal sales.
• Solely responsible for taking the sales channel from $500,000 in annual sales to over $12 million in annually sales in the course of a four-year period.
• Managing all aspects of marketing for company to reach sales goals. From advertising to direct mail to tradeshows.
• All Search Engine Optimization for a number of websites as well as PPT and Affiliate programs.
• At the sales peak, WBS generated over $12 million in annually sales.
• Created and launched the entire dealer sales channel, including commission structures, training, order intake and client and customers support.
• Organized, invited and hosted trade event to generate new revenue. Hired special guest speaker Steve Largent
(NFL Hall of Fame, ex- US House of Representatives for Oklahoma and previous President of CTIA).
• Managing each specific project from its inception to its completion for many fortune 1000 clients as well as being the liaison between the carriers and the customer.
• To stretch our product line, we became master dealers for ADT, DIRECTV, Dish Network, Verizon FiOS and other products and services to help maximize sales and to grow our dealer base.
• Prospected and signed up over 200 new B2B distributors nationally to sell all wireless services including M2M, voice, data, equipment, mobility solutions, software and more.
• Holding daily and weekly sales meetings, conference calls, and webinars with each partner to cover sales funnel, bottleneck issues as well as win stories.
• Assigning, tracking and pursuing monthly and quarterly sales quotas for each sales rep and channel partner. 1/2000 – 1/2003 WebLink Wireless, Inc. – Dallas Texas Regional Sales Director
• WebLink Wireless, Inc. was a leader in the wireless messaging industry, providing wireless data services and traditional paging services in the United States through the largest terrestrial-based, 2way wireless data network.
• Manage WebLink Wireless’s Southwest Regional VAR, reseller and agent programs.
• Directly responsible for up to eight Regional Account Managers and Indirectly for approximately 2000 retail management and sales associates with over 360 locations across the nation.
• The Reseller/Agent SBU was responsible for marketing, selling and managing all of WebLink’s products and services including, but not limited to: 2way wireless email paging service, 1way tradition paging, equipment, extranet and ACC web application support and training as well as many others services.
• HEAVY Direct Sales by Resellers. Teaching cold calling practices and methods as well as direct mail and marketing and promotional programs.
• Developing marketing plans, bonus, and incentive programs for the Resellers and Agents themselves. 4/1999 – 1/2000 ESI-Estech Systems, Inc. – Plano Texas Regional Sales Manager
• ESI designs and manufactured high-efficiency, low-cost telephony products including the automated attendant and voice mail system, call accounting systems and, most notably, all-in-one phone systems.
• Telephony products strictly sold through dealer channel. Dealers were local Telco’s, VAR’s, Consultants and others.
• Sales Manager of the Western US for 14 states
• Managing Inside Sales Team as well as Account Sales Representatives.
• Increase sales channel from 42 distributors to over 187 partners in less than 8 months. This increased monthly revenue from $110K monthly to over $600K within my region. Only region to have growth.
• Responsible for generating over 6 Million in revenue annually.
• Training and motivating inside and outside sales reps, and dealers, to focus on our product line over the competition. 2/1997 – 3/1999 Sprint – Dallas Texas & Tulsa Oklahoma Indirect & Direct Sales Manager
5/1995 – 2/1997 AT&T
Regional Trainer over Indirect – San Antonio Texas Education
Attended West Texas A&M University
Contact this candidate