Management Design

Narendar Konala ********.*@*****.*********:**********@*****.***

Mobile: 704-***-****

Professional Summary

A user experience professional with a proven ability to deliver innovative and engaging experiences that fulfill user needs and surpass client expectations. 14+ years of interactive experience, including research, strategy, design, and development.

Previous Clients: TD Ameritrade, Time Warner Cable, Broadridge Financials, Bank of America, Verizon, Merrill Lynch, The Hartford

•Extensive design and developing experience using Axure 8, MS Visio, Balsamic, Adobe InDesign, Adobe Fireworks, InVision, Adobe Photoshop, HTML, and CSS.

•Certified agile methodology Scrum Master

•Well versed in different phases of software development lifecycle including Requirement gathering, White boarding, Designing Low and High Fidelity Wireframes, Prototyping, Usability Testing, and Presentation to clients and preparing customer specifications as part of software technical requirements.

•Experience with high-level web design services and strategic consultation from concept to final production.

•A thorough grasp of cross-browser compatibility issues and code optimization.

•Worked in the creation of numerous Internet and intranet web applications

•Excellent Knowledge of Business requirements and Project Management.

•Used Agile Methodology to create and develop smaller technical deliverables in short time frames.

•Enthusiastic self-starter, creative problem solver with the ability to adapt to changes quickly and learn new methods and technologies.

•Excellent communication, organizational skills, attention to detail & the ability to meet tight deadlines.

•Able to multi-task independently as well as an excellent team player.

•Strong work ethics, self-starter, and a fast learner.

•Hands-on experience in project planning, scheduling, and execution

Technical Skills

Software: Axure 8, MS Visio, Balsamic, Adobe InDesign, Adobe Fireworks, InVision, Adobe Photoshop, Deep Zoom Composer, Silverlight, Expression Blend, SharePoint Designer.

MS Office: Access, Excel, FrontPage, MS Word, Outlook, PowerPoint, Visio, and Project

Programming Languages: HTML 5, CSS 3, JavaScript, Action Script 2.0, Adobe Dreamweaver

Professional Experience

AT&T, NJ Mar 2015 – Present

User Experience Architect

All UX activities included:

Low fidelity wireframes, High fidelity clickable prototypes using AXURE

Design walk thru with stakeholders

Annotating features and interactions on wireframes to map back to Business requirements Document

User testing and Usability testing

Promotions:

•Created promo pages to display eligible offers during device configuration

•Created a hybrid page for device upgrade and device options to increase conversion.

•Designed iHeart/HBO promotion page with checkout flow

•Created new mobile upgrade flow to increase conversion

•Created prototypes to facilitate usability testing of device details page

•Worked on creating recommended devices in device list page

EAP (Easy Activation Platform):

•Designed the experience for connected car customers to activate postpaid plan on new or existing accounts

•Designed the experience for Remote SIM Provisioning (RSP) platform (technically known as the Subscription Manager – Data Preparation server, or SM-DP) into the AT&T network. The SM-DP is part of the service enablement process and interacts with AT&T’s Business Support Systems during the customer contract and provisioning process, ultimately allowing the download and installation of a network profile on a mobile device

TD Ameritrade, NJ May 2014 – Feb 2015

User Experience Designer/IA

As part of agile jump start project I was involved in created information architecture and wireframes for new Deposits & Transfers landing and Transfer History pages

•Collaborated with the Business to understand the requirements and designed wireframes and workflow navigation.

•Designing an application to allow users to quickly compare between products and services through competitive analysis.

•Designing and implementing high-fidelity clickable mockups of the web pages for features and functionality using Axure.

•Working closely with the development and visual design teams in designing the architecture of the web pages.

•Implementing a visual style consistent with other web pages.

Environment: Axure, Rally.

Time Warner Cable, NYC Aug 2012 – Jan 2014

User Experience / UI Lead

As a UX Designer worked on TWC Omega Project a responsive website, by restructuring the page layout and recreating the page content by implementing a user-centered methodology.

•Involved in creating Wireframes, Workflow Navigations, and Sitemaps.

•Created UX designs for desktop, tab, and mobiles.

•Designing and implementing Low and high fidelity mockups with HTML, CSS, Photoshop, Fireworks, and Visio.

•Coordinating with the Content and Digital asset management teams in the processes of building the pages.

•Allocating task and reviewing the offshore team's work.

Environment: HTML, CSS, Photoshop, Fireworks, MS Visio, Axure, Dreamweaver.

Broadridge Financials, NJ Jan 2012 – Aug 2012

Sr. UX/UI Designer

As part of UI Team, my responsibilities include meetings with the product managers and Users, gathering the data, Navigations, Design Suggestions and to build visual mock-ups of new site features from wireframe models and technical specifications.

•Worked on Ascendis application in re-engineering and integrating multiple product case views into one common case view and worked on Cage, Maker Checker, and Seq. Deficit.

•Worked directly with the Users to gather requirements and translate use cases into a UI framework.

•Participated in development meetings to drive product vision.

•Created and produced wireframes mapping for Ascendis Application common case view.

•Created application interface for the users.

•Visualized recommendations for the new interaction.

•Design UX deliverables including Sitemap, Wireframes, Storyboard, and Process Flows using Adobe Fireworks and Balsamic.

Environment: Axure, Adobe Fireworks, Balsamic, HTML, CSS, Photoshop.

Bank of America, DE Apr 2011 – Dec 2011

User Experience Lead

As part of User Experience Design group at Bank of America, my responsibilities include evolving Information Architecture and Navigation Models, User Studies, and Visual Design Schemes for various applications (internet/intranet and desktop applications)

•Worked on restructuring the .com and online banking (OLB) site, new product application within.COM/OLB with various enhancements in improving overall user experience

•Collaborated requirement gathering sessions and drawing up the task flows based on the requirements.

•Designing user-centric interaction concepts. Anchoring the UX deliverables (High-Level Wireframes, Lower-Level Wireframes, Visual Design etc.) at various stages of the project from start till deployment.

•Coordinating with various technology teams and lead a team of developers

Environment: Adobe InDesign, Fireworks, Photoshop, Dreamweaver, MS Visio.

Verizon, VA June 2009 – Mar 2011

Sr. UX/UI Designer

•Responsible for creating JSP Pages in eZstatus Web application.

•Involved in requirement gathering and giving mockup demos to the Business Analysts.

•Creating UI Designs and mockups using Photoshop, HTML, and CSS Style Sheet.

•Involved in Designing Applications workflow and creating User Control Menus for navigating pages.

•Point of contact (POC) and total responsible for Front-End Code Build and Release Management for Development, Test and UAT (Pre-Production) Servers.

•Creating and logging defects in QC (Quality Center).

•Experienced in Order management and order status tracking.

•Responsible for getting Daily and weekly status of the application by running SQL scripts.

•Responsible for creating logos, buttons, and banners.

•Developed some of the modules using Agile Methodology.

•Analysis and Designing new enhancements for every release. Had good experience in low-level designs. Hands on experience in developing class and sequence diagrams.

•Good experience in Onsite-Offshore management. I used to make estimations, assign work to the offshore team and follow up with offshore team and make sure deliver work on time.

Environment: HTML, CSS, JAVA Platform, JSP, Adobe Photoshop, Adobe Flash, Adobe Illustrator, Dreamweaver, Usability Testing, Agile methodology, JavaScript, Toad, Putty, QC.

Merrill Lynch, VA June 2007 – May 2009

Sr. UI Designer

•Participated in requirement review and design discussions with management

•Responsible for designing and developing ASP.NET Master Pages for the Web application

•Involved in creating UI Designs and mockups using Photoshop, HTML, and CSS Style Sheet

•Involved in Designing Applications User Control Menus for the Master Pages, logos, and image buttons

•Used AJAX control toolkit to enrich the web user interface

•Created UI for Blackberry support layout

•Created assets and maps in XAML

Environment: HTML, CSS, Visual Studio 2008, Adobe Flash, Action script, Adobe Illustrator, Photoshop, XML, JavaScript, Dreamweaver, ASP.NET 3.5.

The Hartford, CT Nov 2006 – May 2007

Web Developer

•Worked on CommLines, a hosting portal and information resource for business insurance that bring together in one location the tools and information resources necessary to support underwriting, sales, policy processing, agency access and business intelligence.

•Managed content and provide development services for multiple internal, agency facing and public websites.

•Designed eNews Center, an information and training resource for the Hartford's agents facing e-business tools.

•Developing Flash, Photoshop and HTML templates, mockups, logos, and buttons.

•Responsible for converting multiple data format (. Pdf, Doc) to HTM and incorporating the finished product into the site.

•Responsible for pushing content from development, into QA and Production Servers.

Environment: Visual Studio 2005, ASP.NET 1.0, Adobe Flash, Action Script, Adobe Illustrator, HTML, CSS, Fireworks, Dreamweaver, Adobe Photoshop, Windows Live Writer.

Mode Solutions Pvt. Ltd., India Aug 2003 – Aug 2006

Sr. Web Designer

•Designed different varieties of logos to be able to pick from using Photoshop.

•Created new web designs with templates using JavaScript, HTML, Dreamweaver.

•Created UI graphics with the help of Flash.

•Created forms for the leads.

•Designed the Mode Solution the site www.mode-solutions.com

•Prototyping of windows, Chapter boarding, graphic design, layout, documentation, and templates were created for this new look of the website.

NCC Softech, India Oct 1999 – May 2001

Sr. Web Designer

•Designing of current screens to reduce scrolling, mouse clicks and better functionality per the standards.

•Screen mockups and report mockups of the new design.

•Converting mockups into HTML and JavaScript.

•Documentation and presentation using Flash and PowerPoint to users and top management.

•UI mapping with the development team.

•Revamped the NCC Soft tech site http://www.nccsoftech.com/, added new sections and maintained the current website. Prototyping of windows, storyboarding, graphic design, layout, documentation, and templates were created. Dream weaver, HTML, Adobe Photoshop, and JavaScript was mainly used.

•Enhanced graphics that are displayed on the websites and all printed materials.

•Included a feedback page called “How are we doing” to increase the product and services offered by the company.

Education

•Masters of Business Administration (MBA) - Andhra University, India

•Bachelor of Arts (Computer Applications, Industrial Relations, Economics) - Andhra University, India

•PG Diploma in Computer Applications (PGDCA)

Certifications

•Agile methodology Scrum Master (No:000066375)

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