Ismail Boumbarek 681-***-**** Page *
ISMAIL BOUMBAREK
681-***-**** • ******.*********@*****.***
www.linkedin.com/in/ismail-boumbarek
SUMMARY
Dynamic marketing and sales professional adept at analyzing business opportunities, leading research on new markets, monitoring trends to find correlating business development strategies. Effectively directing sales organizations and maintaining alignment with budget, revenue, and customer satisfaction targets. Ability to communicate with customers and prospects to understand their needs and developing sales, and able to cultivate C-level relationships with major accounts. Accompanying companies choosing the appropriate exhibition and marketing tools to increase their brand image, financing projects, and preparing financial reports and forecasts.
Business and Marketing
• Competitive intelligence
• Strategic Sales & Marketing Campaigns
• Prospection
• Executive Presentation & Negotiations
• Market Research & Competitive Analysis
• New Product Planning
• Customer Relationship Management
• Pipeline Management
Finance
• Budgeting & Planning
• Financial Report & Forecast
• Data Analysis
• Accounting
• Risk Mitigation
• Financing international Project
Information Technology
• Microsoft Office (Word, Excel, PowerPoint)
• ERP software (SAP, Sage suite)
Languages
• French
• Arabic
• English
PROFESSIONAL EXPERIENCE
ChampiCreuse, St Yrieix la Montagne (FRANCE) 2015 to 2016 Second-largest producer in of oyster mushrooms in France. Production capacity of 300 mt/year and $1.3M turnover in 2015.
INVESTMENT AND BUSINESS DEVELOPMENT CONSULTANT (contractor) Analyzed existing practices and made recommendations for improvements. The main objective was to create a comprehensive business plan to help the company identifying priorities and business opportunities. This plan included advices in terms of marketing strategies (4P), management, business practices, financing and funding.
• The plan was adopted by senior management, and with estimates of increasing sales revenue by 50% to reach 2m$ in turnover within 1 year.
• Selected financing options to drive business development efforts while presenting and promoting the project tolocal government bodies, actors and financial institutions to set up alliances. Ismail Boumbarek 681-***-**** Page 2
DIETAL Group, Clermont-Ferrand (France) 2013 to 2014 Regional leader in the design and manufacturing of Fluorescent and LED professional lighting Fixtures with more than 2 millions units produced and 60 m$ turnover in 2015. BUSINESS DEVELOPER EMEA (2013-2014)
Played a key role in the development of company's international expansion by quantifying and qualifying new markets in Middle East and Africa. Established business contacts in target markets through telemarketing, directmail campaigns, trade show participation (LME Dubai, MEE Dubai), and customers identification. I also prepared proposals and make presentations for customers and prospects.
• Enhanced the sales and marketing strategies by setting up an innovative sales framework, current and targetcontracts review, operational excellence and close strategic indicators monitoring.
• Successfully generated company first record high direct sales valued at $2.5M within the 1st month of launch in Middle East and Algeria. Built a solid pipeline (120 orders) exceeding $2M in professional lightening within first3 months.
MARKETING RESEARCH ANALYST (2013-2013)
Led a full market research analysis of the African continent covering 54 countries. This research included key aspects such as strategy alignment, product portfolio adaptation and risk mitigation. Research outcomes were reviewed by management, who retained several countries for market entry: South Africa, Algeria, Morocco, Tunisia and Ivory Cost.
• Managed and maintained a prospective client database for these new markets, presenting great potential for revenue growth and developed strong working relationships with prospective new clients.
• Provided creative support to Sales and Marketing department for marketing material developments geared toward new African markets.
EDUCATION
Blaise Pascal University, Clermont-Ferrand – France M.B.A International Business Development
Clermont-Ferrand School of Management
Master's degree in Business Management
Clermont-Ferrand School of Management
Bachelor's degree in Business Management