Professional Summary

A seasoned production and project manager proficient in managing purchasing needs in high-volume direct mail and publishing operations. Skilled research and planning abilities as well as strengths in communication and key relationship management. Provided key leadership role for employee training and mentoring for a complex financial management platform. Confident, proactive and driven leader with excellent qualification in simultaneously managing multiple time sensitive projects within a fast-paced demanding work environment. Led cross functional internal and external stakeholders throughout project lifecycle to control workflow, monitor progress and provide cost efficiencies across multi-million dollar campaigns.

Career Accomplishments

Saved $25,000 on Direct Mail components by utilizing a strategic, benchmarking process across all marketing delivery elements.

Contributed to the testing of Acquisition Envelopes that resulted in a 65% increase in customer engagement.

Forecast material requirements, assessed risks and purchased materials, significantly reducing transportation cost and inventory management cost.

Managed complex campaigns with over 20 to 30 million pieces of direct mail.

Areas of Professional Expertise

Risk Management

Financial Forecasting

Production Procedures

Purchasing Expertise

Process Improvement

Collaborative Teamwork

Direct Mail Marketing

Cost Analysis

Relationship Management

Vendor Management

Campaign Management

Reconciling/Invoicing

Professional History

Account Executive – Procurement Specialist 10/2007 to Current

WILLIAMSLEATAG at Citi Bank – Long Island City, NY

Day to day management of Citi Clients and outside third party vendors to ensure timely campaign deliveries

Provided tactical and strategic execution expertise for high volume, multi-variable test and control packages.

Oversaw material planning, inventory management, vendor sourcing selection and negotiations of pricing and delivery terms for components required for direct mail packaging.

Worked closely with cross-functional teams including Marketing, Promotion and Product Development.

Advised on economic formats, for cost efficient creative development. Recommended format revisions to Agencies during their creative development phases.

Ability to maintain a “grace under fire” disposition always to ensure client confidence and provide client centric solutions.

Providing technical input and advice on marketing delivery management tactics with clients, agencies and vendors. Maintain detailed job history information, managed benchmark information and ensure that internal procedures are followed always.

Adept at handling multiple campaigns simultaneously throughout all phases of development, execution and delivery.

Utilized troubleshooting tactics for the quality, manufacturing, scheduling and pricing matters through a proactive, strategic management approach.

Core team member on the implementation, planning and executing of our proprietary management information systems. Provided timely quotes to client in Quote Approval Document.

Production Assistant – Buyer 10/2001 to 10/2007

THE READER'S DIGEST ASSOCIATION – White Plains, NY

Spearheaded the planning, procurement and coordination of materials for assigned promotions; ensure the timely high quality production of direct mail and promotional materials.

Negotiate costs and scheduling for materials and services.

Estimate and reconcile all promotion costs.

Maintain job-tracking system.

Oversaw/issued purchase orders, change orders and approved invoices for accuracy.

Maintained cost database.

Prepare and analyze cost proposals and awarded jobs.

Provided technical guidance to ensure cost effective and efficient production.

Coordinate electronic file requirements between studios and vendors, oversee proofing process, monitor and traffic all proofs.

Coordinated special projects as required.

Negotiated prices to maintain profit.

Implemented performance, quality and efficiency measures to achieve aggressive production goals.

Logistic Coordinator 09/1999 to 07/2001

PHILIPS MEDICAL SYSTEMS – Elmsford, NY

Prepare order entry packages and coordinate all pertinent information with the organization.

Prepare Extended Warranty information and complete Contract Transmittals.

Work with Sales to prepare all consignment paperwork.

Ensure all orders comply with company booking policies.

Prepare change orders and track status.

Coordinate with Sales, Service and Operations to determine correct part numbers.

Copywriter I 07/1981 to 09/1999

THE READER'S DIGEST ASSOCIATION – Pleasantville, NY

Created cohesive bulk packages for Music/Video Attached Mail and all Product Inserts.

Handle all copy-writing/promotions-processing responsibilities for Music; Video and Alcat spin off tests.

Implemented Marketing’s instructions and interpreted promotion plans.

Prepared flawless, concise and easy-to-read manuscripts.

Directed manuscript to appropriate studios

Maintain working relationships directly with various studios ensuring timeliness and accuracy.

Create “bounce back” product inserts for sifter offers as needed.

Organize product copy on Tip-ons and product inserts based on existing brochures.

Shaped the strategic direction of copy by collaborating with marketing and retail partners.

Technology & Software Skills

Excel,

Oracle

SAP

Education

Mercy College - Dobbs Ferry, NY

Coursework includes Speech and Communication, Sociology and Psychology

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