Sales Customer Service
Resume:
Donald W. Nelson
P.O. Box *****
acxuuv@r.postjobfree.com
Fresno, California 93729
Cell: 559-***-****
OBJECTIVE
Pursuing a challenging position where I can utilize my extensive experience, skills and education.
SUMMARY OF QUALIFICATIONS
• Disciplined Senior Executive. Decisive, well organized, articulate, and accustomed to functioning in senior level environments to develop and implement corporate objectives and policies.
• Adept at defining goals, developing strategies, implementing tactics, program execution, and staff motivation, as well as measuring results and modifying plans to accommodate changing situations.
• Experience in the successful development and direction of start-up operations.
PROFESSIONAL EXPERIENCE
Fresno-Clovis Home Magazine
Sales Account Manager
Fresno, CA
2012-2016
• Home improvement advertising magazine for marketing specifically to homeowners.
• Solicitation to businesses in the home improvement industry.
• Business to business sales calls.
• Maintain strong customer relations, renewing existing accounts.
• Layout and design.
• Research demographics for the most effective distribution.
• Meet company deadlines; work in a fast paced environment.
Idearc/Supermedia Ventura, CA
Media Consultant 2009-2012
• Small and medium business sales.
• Print yellow pages, search engine marketing, Internet yellow page sales and fix fee identity bundle sales.
• Premise sales to existing revenue accounts, as well as obtain new customer base.
• Gain at 137% to objective.
• Rookie of the year award, road to 99 award, incentive trip recognized to Palm Springs. The only media consultant recognized in the Central Coast.
• Consistently met and exceeded company objectives and goals.
• Google/Yahoo ad words certified.
Bright and Clean Pool Service
Owner/Operator
Fresno, CA
2005-Current
• Complete start up operation of swimming pool service and repair business.
• Marketing and branding of business.
• Grew business to approximately 130 customers with 2 employees.
• Testing water quality and pH balance and making adjustments as necessary.
• Repair and replacement of pool equipment i.e. pumps, chlorinating systems, plumbing, electrical, salt generator and automated systems.
• Understanding of all water chemistry and clarification products.
• Continue to manage a small route
Valley Yellow Pages
District Sr. Manager/Account Executive
Fresno, CA
1996 – 2005
• Corporate Training Manager. Prepares and executes training for newly hired Account Executives.
• Prepares Account Executives and District Sales Managers for field performance in the Yellow Pages industry.
• Conducts all corporate training at statewide level.
• Manages $1.6 million in revenues and maintains existing advertising gain of 131.1%.
• Exceeded company objectives in the Fresno / Madera / Sanger, and San Luis Obispo / Northern Santa Barbara County markets.
• In charge of hiring, training, evaluating, and terminating Account Executives.
• Provides one-on-one in-field training and motivation for Account Executives to ensure high performance levels.
EDUCATION
California State University Fresno
BS, Business Administration with emphasis in Marketing
Fresno, CA
• Student Assistant. Responsible for feasibility studies and demographic records in Institutional Research Department.
• Tutor. Quantitative studies Department Tutor and Graduate Assistant for Statistics and Finance.
REFERENCES
References available upon request.
ACCOMPLISHMENTS
Valley Yellow Pages
• Met objectives in all markets worked – San Luis Obispo, reached 117% of goal in revenue; 104% on numbers of sales.
• Three-time “Top Gun” award – Earned trips to London, England, Western Caribbean, and Hawaii.
• Recognized as “Spirit Award Winner” two times for Most Inspirational-Motivational-Team Player, voted on by peers in work environment. Most recent recognition in March 2004.
Introduced new market area for San Luis Obispo, California / Central Coast. Start-up operation for San Luis Obispo and northern Santa Barbara County directories
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