JEFF M. TAURO
Woburn, MA *****
acxs2k@r.postjobfree.com
SUMMARY
Experienced marketing professional with expertise in the development, implementation, and execution of various marketing strategies aimed at increasing revenue, cutting costs, and maximizing ROI. Proficient in Salesforce, lead generation, digital marketing, email marketing, Microsoft Office, and Google AdWords. Also experienced with data analysis, database management, and interviewing and training prospective/new employees.
WORK EXPERIENCE
2014 to 2016, Abpro, Woburn, MA
Marketing Coordinator
Led the development, execution, and analysis of marketing strategies resulting in a steady increase in revenue
Compiled a list of suggestions and oversaw all updates made to the company’s website
Designed marketing collateral to be used as promotional materials at industry trade shows
Created and managed Google AdWords campaigns
Sourced, interviewed, and trained candidates and employees within the marketing department
Trained new employees on lead generation, database management, and other marketing operations
Performed analysis of competitive market data
Conducted email marketing and lead generation campaigns
Maintained and updated current customer and lead information into Salesforce
2013 to 2014, Tidewater Research, Boston, MA
Marketing Research Associate
Conducted extensive telephone research which included completing up to one hundred calls per day
Completed in depth surveys with various healthcare facilities in order to gain insight into specific industry trends
Wrote reports consisting of the qualitative and quantitative data obtained during the research process
2010 to 2012, Concepts In Staffing, New York, NY
IT Recruiter
Qualified candidates based on technical skills, employment status, and personality attributes
Placed candidates into positions within various information technology disciplines
Negotiated compensation and checked references
Lead recruiter for a number of Fortune 500 clients
2010, LockerBlogger, Inc., New York, NY
Marketing Intern
Managed student representative program, which included creating and posting job descriptions on college job boards, interviewing and hiring qualified applicants, and supervising the various projects and tasks assigned to the student representatives
Conducted market research
Compiled and analyzed qualitative and quantitative data
Assisted in the implementation of the company’s SEO marketing strategies, which contributed to a 250% increase in monthly website traffic
2006 to 2009, Entegee, Burlington, MA
Technical Recruiter
Qualified candidates based on technical skills, employment status, and personality attributes
Placed candidates into positions within the engineering, design, and manufacturing disciplines
Assisted candidates with writing resumes
Negotiated compensation, checked references, and completed contract paperwork
Consistently ranked near top of division in monthly revenue generated as well as candidates placed
2005 to 2006, Trexel, Inc., Woburn, MA
Marketing Assistant
Entered sales quotes, sales orders, and invoices into the company’s database
Handled customer correspondence for the company’s global spare parts business
Assisted with multiple temporary assignments and projects to support office manager and accounting department
June 2004 to August 2004, All-City Embroidery and Screen Printing, Wakefield, MA
Summer Intern
Assisted in printing and mass production of apparel
Observed and gained experience in marketing strategies employed by proprietor
June 2003 to August 2003 and June 2002 to August 2002, Trexel, Inc., Woburn, MA
Accounting and Office Assistant
Recorded and entered accounting data in preparation for company’s annual audit
Assisted office manager during staff vacations
EDUCATION
B.S. Business Administration, Concentration in Marketing
Manhattan College, Riverdale, NY, May 2005
COMPUTER SKILLS
Microsoft Word, Microsoft Excel, Microsoft Powerpoint, Microsoft Access, Salesforce, PC/MRP, COSMOS, PC Recruiter, Bullhorn, MaxHire, Google Analytics, Google AdWords, Mozenda
HONORS AND AWARDS
National Marketing Honor Society, Spring 2005
Manhattan College Presidential Scholarship, 2002 to 2005
Deans List, Fall 2000, Fall 2001, Spring 2003, Spring 2004, Fall 2004
Academic All-American, Fall 2001
National Dean’s List, Fall 2000, Fall 2001
INTERESTS AND ACTIVITIES
Marketing Club, 2002 to 2005, President, Spring 2004 to Spring 2005
International Student Association, 2002 to 2005
Italian Club, 2002 to 2005