SHANNON HARRINGTON

acxfhs@r.postjobfree.com

LinkedIn: Shannon Harrington

(416) 453- 4130

SKILLS

Versatile communicator – Skilled in various types of PR writing and verbal communicating skills. Strategic and creative thinker – Ability to craft detailed ideas and plans that involve strategy and creativity.

Social and Digital Media – Understanding and knowledge of a variety of social media platforms and digital software including YouTube, Twitter, Facebook, Instagram, Pinterest, SlideShare and InDesign. Client relations – Successfully developed, established and maintained relations with multiple companies and organizations for an Alcohol Awareness event at Humber College. Engaged team member – Committed to working diligently with co- workers to ensure all tasks are completed efficiently.

Time- management – Ability to manage multiple projects of various scope throughout my education while meeting all deadlines.

EDUCATION

Public Relations Postgraduate Certificate, Humber College 2016 BA Hons. English, Western University 2011 RELATED EXPERIENCE

Integrated Marketing Communications Plan

Semi- finalist in creating marketing communications plan for TJX/Winners. Student Alcohol Awareness Event

Planned, organized and hosted Shaken Not Blurred event as a class to promote awareness on responsible drinking throughout the student body. As part of the Vendor Relations committee, I was personally responsible for establishing, developing and maintaining client relations with multiple companies and organizations to ensure their attendance at our event. Media Output Analysis Report

Developed an in depth report analyzing media coverage on a high profile news story. Media Kit

Created an in- class media kit including press release, media advisory, e- pitches, etc. Shannon Harrington acxfhs@r.postjobfree.com LinkedIn: Shannon Harrington WORK EXPERIENCE

OverCat Communications 2016 (current)

Public Relations Intern

Monitor all media outlets daily for coverage. Create monthly media coverage reports using MRP. Develop and update media lists using Cision and other databases. Reach out to media/influencers to establish relationships. Prepare media mailers and requests. Update company website with client/brand information. Assist onsite and offsite for client events and/or product launches. Boom! Marketing 2016 (current)

Brand Ambassador

Perform strategic marketing initiatives in order to promote brand awareness. Engage customers by delivering key messages and providing important information about brand names, products and services. Molson Coors 2015 (summer)

Brand Ambassador

Supported the sponsorship and events team in executing Molson Coors events by educating consumers about current and new brands. Delivered key messages and created a positive interaction and experience for consumers to increase brand awareness. Alpine Specialty Chemicals Ltd. 2011- 2016 (summers) Executive Assistant

Promoted from receptionist to executive assistant. Ensured customer satisfaction while simultaneously managing 150+ client accounts. Developed thorough contracts and loan agreements while monitoring and collecting outstanding account balances. ACKNOWLEDGMENTS

Ministry of Transportation Corporate Leadership Award (Nominee) 2016 Nominated based on my performance at the Humber Alcohol Awareness Event CPRS Membership 2016

Public Relations Ethics Certificate 2016

Team building workshop 2016

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