ROBERT T. SNAVELY
** **** **** ****** 610-***-**** cell
Lititz, PA 17543 acxf5c@r.postjobfree.com
SALES/ SALES MANAGEMENT/ MARKETING/BUSINESS DEVELOPMENT
PROFESSIONAL PROFILE
Strategic and Tactical Leadership roles in driving new sales initiatives and analyzing organizational and marketing strategies developing a new territory taking it to $4 Million annual volume.
Achieved a 100% retention rate for up to 30 accounts valued at $10 Million applying strong listening and problem-solving skills to identify creative solutions to customer production problems while targeting in-house production costs reductions.
Designed and implemented a sales/marketing plan, hiring and training 10 sales/public relations staff, and increasing presentations to potential customers by 100%. and exceeded sales goals by 40%
Worked with ExamFx on presenting and teaching as an instructor for non – license individuals aspiring for their PA Health and Accident Insurance License.
Designed and implemented an in-house pre-licensing training (coordinated with ExamFX) for individuals aspiring for their PA Health Insurance exam, the training exceeded the goal of 50% of students passing the exam on their initial scheduled appointment.
KEY COMPETENCIES
Strategic Analysis Client Relationship Management Technology Integration
Revenue Generation New Business Development Product Expansion
Internal Consultant Product Development External Consultant
Strategic Planning Training/Mentoring Developing Solutions
Product Branding Program Management Market Launch
PROFESSIONAL EXPERIENCES
Insurance Producer 2005 - Present
Primarily works in the senior marketplace, we evaluate current goals and objectives for existing and prospective clients and their families. We provide solutions to meet their requirements. Our Business: Life, Health, Annuities, LTC, Medicare Supplements, PDP, MA Plans.
The Carney Group Blue Bell, PA 2010 – Present
Call Center to handle inbound (Humana PDP) as well as outbound (selling) calls primarily for the insurance industry (health insurance, Medicare PDP, MA). Clients: HCSC, IBC and BCBS of Florida, school district in PA. United Healthcare/AARP, BCBC of Texas, Illinois, Oklahoma, New Mexico.
Independent Consultant, New Business Development, Agent Supervisor Call Center
Worked with Humana Insurance, Blue Cross Blue Shield of Florida, Elite Group in Exton, PA.
Responsibilities included training of new agents in the areas of Humana PDP plans, Medicare
Medicaid rules and regulations, Medical Advantage Plans, AHIP training (needed to pass with a 90%
or better), enrolling/sales training, phone skills. Supervising new licensed agents as well as designing
incentive programs to enhance enrollment to meet expectations from Humana and Corporate Call
Center. Achievement: Enhanced closing ratio throughout the enrollment period.
CREATIVE CAVES, INC. Lititz, PA 2007- 2010
An Interior Design Company specializing in design/finishing theme type living areas
Founder, Equity Partner
Spearheaded a unique concept of a creative design/idea organization to provide theme rooms and livable areas in basements for the high-end residential market, creating the brand, establishing an advertising and market concept and building a successful business in a down economy. Increased
business, starting at zero sales and reaching $500 thousand within 12 months.
SERVICE WEB OFFSET CORPORATION Chicago, IL 2005-2007
A specialty Web Offset Printing Company
Director: New Business Development
Opened an East Coast Sales Office with a support staff of 7, and 2 sales reps. Researching new markets and methods of penetration and prospecting for new business in this region, driving revenues and building a customer base that fit capabilities of the plant.
Major Achievements
Established name recognition on East Coast; joined trade/industry associations in major cities
Built a loyal account base that exceeded goal by 50% and added to Company profitability.
TEL HAI RETIREMENT COMMUNITY Honeybrook, PA 2004-2005
A large Retirement Community and Healthcare Organization
Director of Sales & Marketing
Hired to bring new creative ideas to increase new resident’s census which was lagging over 3 years. Hired new sales associate and developed a sales and marketing plan to reach out to prospects in healthcare facilities in a wider areas increasing prospects by 50% and bringing census to 100%.
Major Achievement
Hired and trained 10 sales and public relations staff for Assisted and Independent Living areas that generated and increase in census goals by 40%
PRESBYTERIAN HOMES, INC. Camp Hill, PA 2003-2004
Assisted Living and Independent Living Community with revenues of $100 Million
Director of Marketing
Developed a marketing campaign after researching market to reach a more focused population, targeting retired military and RV families that increased community tours by 100% over previous year and increased new resident census by 40% for independent living and 50% for Assisted Living.
Major Achievements
Decreased expense for home remodeling by negotiating rates and material costs with contractors and suppliers, reducing these costs by 30%
Established a 20 staff committee to create viable marketing plans for an upscale retirement facility and generated an established waiting list of new residence for future upscale community.
PRINTING CONSULTANT (part-time) Pursuing MBA (full-time) 2000-2002
BANTA DIRECT MARKETING GROUP Danbury, CT 1998-2000
Printing & Direct Marketing Company with $500 Million in revenues
Account Executive, New business Development
CADMUS JOURNAL SERVICES Richmond, VA 1995-1998
A $350 Million Offset and Web Printer
Regional Sales Director, New Business Development
THE SHERIDAN GROUP Hanover, PA 1986-1995 Medical Technology Printer with revenues of $250 Million
Director, New Business Development
EDUCATION & TRAINING – Robert T. Snavely
B.S. Industrial Arts Education in Visual Communications
Millersville University, Millersville, PA
Certified Quality Circle Facilitator
Quality Circle Institute, Red Bluff, CA
Sales and Marketing/Communication Courses
Franklin and Marshall College, Lancaster, PA
Lebanon Valley College, Annville, PA
Management and training courses – American Management Association, University of Wisconsin, Penn State University, American Society for Personnel Administration, American Society for Training and Development
Dimensions of Professional Selling – Carew Positional Selling System www.carew.com
The Seven Habits of Highly Effective People – Covey Learning
MBA in Management
Eastern University, Saint Davids, PA
PA, NJ and Florida Licensed in Life, Health and Annuities, MAPD, PDP and Medicare Supplements
PA Licensed in Property and Casualty Allied Lines (P & C) (Producer)
Certified LEAD Supervisor in PA (EPA and Labor and Industry Trained)
Microsoft Products: Access, Excel, Word, PowerPoint, Publisher, Salesforce, REPS