ARTHUR ILAGAN FULGAR

Home Address: Lumbangan Rosario Batangas

Email Add: acxdiw@r.postjobfree.com

Contact No: 091*-******* / 090********

EXECUTIVE SUMMARY

Over 15 years of professional Sales & Marketing experience in various industries, specifically in Food & Beverages, Catering, Fast Food chain & Operations.

Over 5 years of proven performance track record in middle management capacity, as well as in impressive fast-tracked career (first mid-managerial stint at the age of 25).

Industry trailblazer: introduced innovative and fresh ideas which improved his organizations' respective corporate competitiveness.

Outstanding leadership capabilities: One of the 5 recipient of Jubilee Youth Award for serving youth as leader and role model given by the dioceses of Manila during the Great Jubilee Celebration.

PROFESSIONAL EXPERIENCE

Marketing Manager

Scolaire Publishing

May 2014 - Present (Lipa City, Batangas)

Responsible for the Planning, Monitoring and Sales Management of Educational Materials.

Responsible for overall sales operations of the Region assigned, Handling sales and marketing in the assigned territory.

Formulate and implement institutional sales program and strategies for products managed. Direct reporting to the president of the company.

Marketing Manager

Mesa & Lamesa Grill Group

Dec. 2013–May 2014 (Office address: Samat, Mandaluyong City)

Responsible for the conceptualization, planning, implementation and evaluation of the total organization's strategic marketing, sales and business development efforts.

Handling digital marketing (Facebook, Website, Twitter, Instagram) for all outlets and affiliates.

Formulate business plans and recommend the yearly targets based on the business plan, as well as forecast periodic sales quantities based on market seasonality and scenario.

Conceptualize, plan and direct the integrated marketing communications campaign based on the approved business plan.

Develop and implement strategies and marketing plans geared toward achieving sales target. Identifying business opportunities where the company can offer added sales generated activities.

Events Coordinator / Business Partner

Creative Planners (Wedding & Special Events Coordination)

January 2012 – November 2013 (Pasig City)

Responsible for the planning all logistics and activities associated with the events (wedding, debut, birthday, anniversary, corporate events, Christmas party etc.). Any event may be an once-in-a-lifetime special occasion for the people involved. Therefore, events often have very high visibility and high stakes for the coordinator involved. Planning, implementation and evaluation of effective & efficient strategic sales & marketing activities that will increase sales & brand awareness.

Area Operations Manager

FNB Asia Inc.

Sept. 2010 – December 2012 (Office Address: Pearl Center, Ortigas Pasig City)

Responsible for managing the daily operations of the restaurant, including, employee and managers assignments, development and performance management of employees. Event planning, and staff functions and responsibilities.

Maintain professional restaurant image, including restaurant cleanliness, proper uniforms, and appearance standards

Adhere to company standards and service levels to increases sales and minimize costs, including food, beverage, supply, utility and labor costs.

Directly reporting to the President and CEO of the company

Marketing & Regional Supervisor

Eferza Academic Publishing House

Oct. 2007 – Aug. 2010 (Lipa City, Batangas)

Responsible for the Planning, Monitoring and Sales Management of Educational Materials based on DepEd curriculum.

Responsible for overall sales operations of the Region assigned, Handling sales agents assigned in my territory

Formulate and implement institutional sales program and strategies for products managed. Direct reporting to the president of the company.

Restaurant Manager / Sales & Marketing Manager

Metro Phi Restobar

Oct. 2005 – Sept 2007 ( MetroWalk, Ortigas Pasig City)

Design and implemented effective and efficient business plans and integrated marketing communication campaigns that are non-traditional to the industry.

Responsible for overall operations of the restaurant, monitor & supervise the F&B operations, Banquet & Catering, Sales & Marketing activities, dealings with suppliers & sponsors, press & media mileage.

Responsible for generating sales for the company, shall establish new customers to further strengthen the company's market position.

Develop and implement strategies and marketing plans geared toward achieving sales target. Identifying business opportunities where the company can offer added sales generating activities.

Restaurant Manager (Bistro Basilico)

Marketing Officer (JM2 Baron Group of Companies)

The Manila Catering Services

Sept. 2003 – Oct. 2005 (Quezon City & Tarlac City)

1.Responsible for the total system of business activities designed to plan, price, promote the F&B, catering services to target market in order to achieve company objectives. This includes the conceptualization, planning, implementation and evaluation of the organization's strategic marketing, sales and business development efforts.

2.Formulate Marketing Plans for all Restaurant & affiliates.

a. The Manila Catering Services

b. Bistro Basilico Bar & Restaurant – QC

c.. Coconut Grill Restaurant – Capas Tarlac

d.. Cafe Maja Rica Restaurant – Tarlac City

3.Handle special events & other promotional campaigns.

4.Conceptualize, execute & implements marketing program. Handle the Banquet Sales, PR and Advertising campaigns & promotions.

LSM Manager

Senior Marketing Officer

Texas Manok Atbp – Texas Chicken Philippines

Oct 1995 – July 2003 (Ortigas Pasig City)

Responsible for designing marketing strategies and coordinate marketing activities with different Texas Chicken outlet to help achieve their target sales and goals.

Conceptualize, execute and implement Local Store Marketing Plans for Texas Chicken branches.

Conduct restaurant marketing audits on regular basis to ensure that marketing tools are installed properly, presentable and according to standards specification.

EDUCATIONAL ATTAINMENT:

College (1990 - 1995) Bachelor of Arts, Major in Sociology

University of the Philippines

Diliman, Quezon City

Secondary (1986-1990) Rizal High School

Caniogan, Pasig City

Primary (1984-1986) Maybunga Elementary School

Maybunga Pasig City

(1980-1984) Pasig Catholic College

Malinao, Pasig City

HIGHLIGHTS: CONFERENCES & TRAINING ATTENDED:

Service Training on F&B, CSM Training Central (January 2007)

Selling Strategies – The 27 Killer Sales Tactics (Porter & Milles- June 2005)

Effective Events Planning & Management Course (Business Maker- June 2004)

Catering Operations Business (TLRC – Sept 2002)

Negotiating Successfully (Asian Institute of Management – September 2001)

Coca-Cola Local Store Marketing Workshop – March 1997

Service Plus: Customers Beyond Expectation (Vita Rich Corporation Nov-1995)

PERSONAL INFORMATION:

Date of Birth December 18, 1973

Place of Birth Pasig City

Civil Status Single

Citizenship Filipino

Religion Roman Catholic

SPECIAL SKILLS & CHARACTERISTICS:

Superior Communication Skills (English & Filipino)

Proficient in Windows Applications (MS Word and Excel)

Excellent presentation skills (MS PowerPoint)

Events Planner & Coordination

Team Player, Organizer & Director

I hereby certify that the above information contain herewith are true and correct to the best of my knowledge and belief.

Arthur Ilagan Fulgar

Applicant

“To God be all the Glory”

Contact this candidate