Resume

Chan Chi Ching, Sonija

Mobile: ******** E-mail: acxbuw@r.postjobfree.com

Address: Room B, 9/F, Block 1, Yue Man Centre, Kwun Tong, HK

Qualifications

•Bachelor of Arts (Hons.) in Marketing Management

Upper Second Class Honors

2009-2010

5-S Lead Auditor

HKCEE

2005-2006

Working Experience

Marketing Officer

May 6th 2015 to Present

JM Network Limited

•Account Servicing :

•Meeting and liaise with clients to discuss the project* requirements of the design and production

* Poster/Leaflet/Website/Logo/Packaging/Book/Postcard/Booth/Window display/Motion graphic/Photo shooting/Video

•Develop a project timeline

•Coordinate with clients and design team for project development

•Issue quotation to client

•Monitor the project progress

•Event Coordinating:

• Plan and discuss the scheme for the event*

*Grand launch event, media party, festival and anniversary campaign

• Organize the event’s details such as venue selection, invitee list, recruit helpers & models, insurance and design promotional material

• Coordinate with design team about the layout design for promotional material

• Onsite supervision

• To prepare analytic report for campaign review

•Media Planning and Buying:

•Appointed TVC agency with Television Broadcasted Limited

•Prepare the budget proposal for the media placement

•Execute censorship process

•Digital Marketing:

•Execute the online Search Engine Marketing for corporate website

•To improve the keywords performance and click rates

•Manage and update corporate website with website developer

•Develop a corporate mobile app with mobile apps developer

•Supporting BD and Sales Department:

•To host a regular marketing meeting

•Prepare tenders and pitch for new business

•Conduct market research

•Create PowerPoint presentation and sales kit

•Newsletter and EDM editing

Assistant Business Development & Marketing Officer (3 months Contract)

Jan 5th 2015 to 2nd April 2015

Belt Collins International (HK) Limited

•Liaise with clients on contract and tender conditions to close deal inclusive of contract administration;

•Provide solutions and present recommendation to clients by working on sales proposal

•Administer daily enquiry and follow up the design project with clients

•Research, identify and develop new market

•Collaborate with project team heads on project negotiations and execution

•Prepare marketing and sales kit for presentation to clients

•Review and revamp the marketing tools :brochure / leaflet/Websites/ Project Deliverable

Marketing Executive

Nov 1st 2013 to December 31st 2014

The Automall Limited

•Print Ad Coordinator: Arrange publication schedule & contract review.

•Print Ad & Brochure Design: Photography and image editing for the cars.

•Social Media Editor: Facebook Fanpage monitor, update & maintain daily post :https://www.facebook.com/HappyPeopleHappy

•Develop mobile apps: Maintain daily operation, Mange the administration page, report the error

•Execute mobile apps marketing activities

•Communicate with Car dealers & Contractors: collect the opinions from car dealers, meeting and follow up the timeline with different contractors.

•Build up media plan

•Organizes the company database

•Allot online & phone in enquires

Marketing Executive

June 4th 2012 to Aug 13th 2013

Sino Education Group

•Print Ad Coordinator: Advertorial interview, material specification, publication schedule arrangement

•Leaflet & Brochure renewal: structure, content, photos.

•EDM: Compose In-house & external EDM content, tagline, subject to target customers

•Online Promotion: Website & Facebook monitor, design the content, online chat, update & maintain website & Facebook daily operation for brand building

•Online Advertising: Yahoo keyword search, compose the Yahoo ad content, monitor the quality rate and update the keyword & subject

•Arrange seminar & exhibition: hold exhibition in different plazas & HKCFC through Recruit, Ming Pao, Jobmarket etc to obtain information; school talk & hotel visit tour.

•Calculate sales commission & target bonus

•Allot online, phone in & walk in enquires

Marketing Executive

July 2011 to 6th March 2012

The iFactors Medical Group Limited (Cancer & Diabetes Centre)

•Brand Building

•Arrange promotion activities

•Online Promotion: Organize Facebook, youtube. & website

•Hold Medical seminar & exhibition

•Arrange Grand opening

•Phone enquiry

•Leaflet Design

Marketing Executive

August 2010 to April 2011

Dudley Surveyors Ltd

•Prepare the quotation of properties valuation

•Extend the customers bases

•Send direct mail

•Organize the brochure and website

•Site visiting for town planning

Operations Department, Clerk (University Intership)

January 2008 to April 2008

Hang Seng Bank Limited

•Data entry

•Information checking

•Filing

•Fax-receiving &Photocopy

Skills

Computer

•Adobe Premiere Pro CS6

•Adobe Photoshop CS6

•MS Word

•Excel

•PowerPoint

Language

•Proficient in Cantonese

•Fine in English and Putonghua

•Middle level of Japanese

Typing

•English: 50wpm Chinese: 40wpm

Education

Hang Seng School of Commerce

2009 - 2010

•Coventry University Bachelor of Arts (Hons.)

•Majors: Marketing and Management

2006 - 2009

•Associate Degree Programme in Business Administration

•Pre-Associate Degree Programme in Business Administration

Po Leung Kuk Wu Chung College

2001 - 2005

•Form 1 - Form 5

Extra-curricular Activities and Services

2004 - 2005

•Sports Captain of House Committee

•Member of Girl Guides Committee

•Member of Class Association Member of Drama Club

•Member of Geography & Hiking Society

2002 - 2003

•Member of Voluntary Team

•Member of Junior Singing Group

Award

2005 – 2006

•Excellent Attendance Record in Sports Captain of House Committee

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