BRIAN ROBIN

***** ******* **. ***. *-***, Loma Linda, California 92354

Phone: 661-***-**** Email: acxbcz@r.postjobfree.com LinkedIn:

https://www.linkedin.com/in/brianhrobin?trk=nav_responsive_tab_profile

Director of Communications * Senior Account Executive * PR Manager

Introduction

My personal mission statement is to enhance the public and media relations of organizations through

strategic communications, concise, informative and entertaining writing, editing and collateral creation

and the creative pitching of story ideas that engage the attention of media outlets across the spectrum.

With my years of public relations experience on behalf of clients ranging from hospitals to television

shows to race tracks, my ability to build and leverage relationships with media and clients, my award-

winning writing and content-creation skills and my experience as a spokesman for events, I possess the

skill set that enhances an organizations communications department.

Summary of Qualifications

Drove the inclusion of the Fallen Oak Golf Course in Biloxi, MS. on the Best-Of lists

in Golf Digest, Golfweek, GOLF Magazine and Travel & Leisure by producing

innovative collateral material and conducting extensive media outreach that boosted the

courses profile. Eventually, the MGM Resorts International course was selected as the

site of a PGA TOUR Champions event.

Delivered a more than 2,000% ROI for Windy Knoll GC in Springfield, Ohio on its golf-

cart hovercrafts by conducting national media campaign that resulted in stories on NPR,

ABC World News Tonight, the Associated Press, more than 20 radio interviews across

the country and the onsite presence of Golf Channel.

Managed and executed extensive six-week radio and TV interview tour for the Triple

Crown-winning horse American Pharoah (yes, thats the correct spelling), his jockey

Victor Espinoza and Hall-of-Fame trainer Bob Baffert. Notable hits included CBS This

Morning, Fox Business Channel, CNN, CNN International, ESPN-LA, Univision, ESPN

The Magazine and all five Los Angeles TV stations.

Served as a go-to for the Clinton Foundations Communications Staff on interview

requests for President Clinton, played an integral role in organizing the Presidents

appearances in the Humana Challenge Media Center, and assisted the Foundation on

Media Day collateral for the PGA Tours Humana Challenge.

Was a one-day champion on JEOPARDY!

Appeared on and defeated Ben Stein on Win Ben Steins Money.

Brian is the consummate pro. I always feel confident when were working together that Ill have a great

story to tell on the evening news. He pitches ideas that are unique and enticing and translate to good

television.

John Klemack

Reporter/NBC-4 Los Angeles

Professional Experience and Accomplishments

2003-2016: Senior Account Executive/Brener Zwikel & Associates:

Secured recognition as Sports Event of the Year for 2012 from prestigious trade publications

SportsBusiness Daily and SportsBusiness Journal as part of the public relations team that

promoted the Humana Challenge in partnership with the Clinton Foundation.

Conducted proactive, sweeping publicity campaign on behalf of the Breeders Cup World

Championships at Santa Anita Park that resulted in two-day attendance figures of more than

90,000 for three consecutive years (2012-14).

Handled show publicist duties for CBS-Sports Networks Secret Golf With Steve Elkington.

Booked Steve on more than 30 top-50 market radio stations across the country, including the

nationally syndicated The Jim Rome Show and The Dennis Miller Show, and secured feature

story in GOLF Magazine.

Clients included IMG, MGM Resorts International, Santa Anita Park, the PGA of America, Hoag

Hospital, Sports Illustrated, Major League Baseball, Major League Soccer and Desert Classic

Charities.

2002-Present: Adjunct Professor of Communications/University of La Verne:

Create practical, real-world communications lessons for the classroom of this liberal-arts

university rated Best Bang For The Buck by Washington Monthly.

Lessons encompass AP Style, Interviewing Tactics & Skills, Reporting Tactics & Skills, Word

Usage, Column Writing, Feature Writing, Creating Sidebars, Blogs & Notebooks, Media Ethics

and all facets of journalism.

Earned positive evaluations from students and peers for an interactive lecture style and pragmatic

approach to teaching.

Courses Taught: Sports Reporting, News Reporting, Feature Writing, News Editing.

2000-2002: Sports Reporter-Columnist/Los Angeles Times-Inland Valley:

Provided award-winning versatility in handling breaking news, game coverage, enterprise/takeout

reporting, feature writing and column writing for this community edition of the major metro daily.

Wrote eight to 10 stories a week covering a primary beat of eight high schools, area golf, breaking

news and writing a weekly column.

Earned first-place for Column Writing and Sports Story by the Society of Professional

Journalists-Inland Chapter in 2002 and first-place for Column Writing in 2001.

Education and Publications

California State University, Fullerton: Bachelors of Arts Communications/Broadcast Journalism

and Public Relations, including extensive coursework in Business and Political Science.

Graduated with a 3.45 GPA.

Wrote nearly a quarter of the official Rose Bowl Game program. Wrote the Rose Bowletin

Newsletter distributed to the Pac-12 and Big Ten universities and Rose Bowl Game board

members in 2014 and 2015.

Freelance bylines include stories written for the Los Angeles Daily News-Los Angeles

Newspaper Group, Seattle Times, Orange County Register, Riverside Press-Enterprise, GEM

Magazine (City of La Quinta), Southland Golf Magazine, and Antelope Valley Press, among

others.

Community Involvement

2010-2015: Served on the board of the Scott Medlock/Robby Krieger Golf Invitational and All-

Star Concert. As media relations liaison, helped boost the charitable donations for beneficiary St.

Jude Childrens Research Hospital from $268,000 in 2013 to $405,000 in 2014 to more than

$500,000 in 2015. This is one of the most charitable golf tournaments in Southern California.

References are available on request.

Contact this candidate