BRITNEY CONLON

Bachelor of Commerce Digital Marketing – Fanshawe

Niagara Falls > C: 519-***-**** > E: acx39p@r.postjobfree.com W: http://ca.linkedin.com/in/britneyconlon

Skills

- Digital Campaign Management & Optimization - Ability to build and develop relationships with ease

- Customer Relationship Management - Independent worker, and self-motivated

- Wordpress/ Website Maintenance - Adapts quickly to change

- Google AdWords, Analytics - Ability to analyze & identify online trends

- Participated in Google Online Marketing Challenge - Excellent attention to detail

- Adobe Creative Suite competency - Ownership of a project & ongoing deliverables

- Proficient with all MS Office programs - Efficient on Adobe Suite programs

- Social Media Marketing (LinkedIn, Twitter, Fb, YouTube) - Ability to think ‘big picture’ in both strategy and execution

- Event Marketing – development and execution of local events

- Confidence in professional ability and educational knowledge

Education

1 Honours Bachelor of Commerce – Digital Marketing Fanshawe

2015 - 2016

London, Ontario

2 Advanced Diploma: Business Administration Marketing Fanshawe

2014 - 2015

London, Ontario

3 Diploma: Business – Marketing

Fanshawe

2012 – 2014

London, Ontario

Relevant Work Experience

Digital Marketing Internship

Fanshawe Co-op Education

Dec 2015 – June 2016

London, Ontario

• Industries: Marketing Agency & B2B

• Assisted in the development, implementation and measurement of online advertising campaigns (Google AdWords, Analytics, Website content development)

• Liaised with Google reps and implemented new beta items, where applicable.

• Enhanced functionality, UX design, online brand positioning and advertising.

• Worked with team to determine strategy and design for monthly/ annual marketing campaigns.

• Performed a market analysis to identify emerging trends, market demands, competitive advantage/ disadvantages, etc.

• Assisted in the development, purchase and execution of traditional marketing plans across various mediums; newspaper/ magazine, flyers, radio, billboards, etc.

• Worked with internal clients to determine strategy and design for monthly/ annual marketing campaigns.

• Attended Client debriefed and creative meetings, providing digital expertise when requested. Marketing Assistant

Outlet Collection at Niagara/ Ivanhoe Cambridge

Feb 2014 – May 2014

Niagara-on-the-lake, Ontario

• Created documents such as tenant contact sheets, confirmation packages, floor plans, the tenant manual, pre-presentation information packages, and PowerPoint presentations.

• Assisted in the creativity, development and execution for onsite events (Movie Fest, Entertainment & Food Truck Friday)

• Liaised with tenants preparing for the career fair; confirm attendance, communicate event initiatives and run of show

• Assisted with the implementation of marketing plans including marketing campaign strategies and communications.

• Created and implemented strategies for all social media outlets to cultivate meaningful relationships with target audience. Developed a working mission, vision, and tone of voice from an online perspective.

• Day-to-Day reviewing on all platform analytics and suggest improvements where needed. Other Work Experience

Hostess/ Server April 2009 – Aug 2016

Boston Pizza Clifton Hill, Niagara Falls

• Smart Serve Certified

• Train new employees' on daily job requirements, guest service experience, and restaurant protocols

• Anticipated guest needs and delivered exceptional, friendly and fast service

• Answer questions about menu selections and made recommendations when requested

• Accurately recorded ordered and partnered with team to serve food and beverages

• Managed closing duties, including restocking items and reconciliation of the cash Guest Services Representative May 2014 – August 2014 Outlet Collection at Niagara/ Ivanhoe Cambridge Niagara-on-the-lake, Ontario

• Developed reputation as an effective provider while managing a wide variety of customer service and administrative tasks to resolve customer issues quickly and efficiently.

• Answered guest questions about shopping mall and provide information about local business and attractions of interest

• Routinely supported other areas of the mall, including answering telephones and completing financial transactions such as gift cards and end of day sales.

• Managed Social Media pages (Facebook, Instagram, and Twitter) and processed approval of tenant promotions through the website portal

• Assisted the Marketing Director & Tourism Manager in day-to-day activities o Tour group meet & greets (tourism season) & promo events such as Movie Fest, Food Truck Friday Certificate

Certified Sales Professional

Canadian Professional Sales Association

Completed: Jan 2015

Volunteer

1. Open House, Fanshawe College November 2015

2. VP of Communications – Bachelor of Commerce, Fanshawe College July 2015 3. Brand Ambassador - Rock The Park, Fanshawe College July 2015 4. The Crate Escape, Student-Hosted Event March 2015 5. Hands-On with Social – Instagram, Southwest Tourism February 2015 C: 519-***-**** E: acx39p@r.postjobfree.com W: http://ca.linkedin.com/in/britneyconlon

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