Ismail El-Sayed
Ismail, Dip. MKRT,
MBA
***************@*****.***
8th Kamal El Din Hussein st. Heliopolis,
Cairo, Egypt.
Mobile: +201*********
Personal data
Birth date: June 6th, 1986. Mother tongue: Arabic. Marital status: Single. Military service: Exempted. Objectives
Seeking a senior role opportunity in a well-structured organization, which has a professional, which has a professional environment that would effectively utilize and develop my coordination & leadership skills to add to my expertise.
Education Master of Business Administration (MBA) from ESLSCA French Business University.
Marketing Diploma from ESLSCA French Business University. Bachelor of Pharmacy and Biotechnology (double major) from GUC
(German university in Cairo) with Cumulative GPA very good. Qualifications Selling excellence training from Novartis Pharma A-B Model training in Selling Skills from Novartis Pharma. Performance frontiers in Selling Skills from Novartis Pharma. Will to Win training from Novartis Pharma.
Award certificate from Hemaya Society against Drug abuse about how to deal with drug addict and how to let them stop abusing Drugs. Award certificate from EPS in Pharmaceutical Care. Working
Experience
Life Technologies
Marketing & Sales Manager for Consumables and Bio-production 2/ 2015 till now
Responsible for the Marketing and Sales Management of the devices’ Consumables and Bio-Production Products of Life Technologies in Egypt.
Dividing Territories for the Sales Representatives and Account Managers with the district Managers according to potentiality in order to achieve their Quarter target Sales, Market-share, sales growth, and Market-share gain.
Motivate Sales Representatives to achieve the annual Market Share gain and Sales Growth.
Arrange Meetings every month with the District managers and the Assistant marketing manager to follow up the achievement and confirm the implementation and alignment of the company strategy.
Arrange meeting with the sales and marketing teams every week in order to know the key market challenges.
Give a report about the Quarter achievements and a plan for the next Quarter objectives to the General manager, country manager, and Middle east regional managers in the QBR, and to confirm the alignment of the corporate’s global objectives.
Setting up Marketing Strategies and Campaigns for the whole Portfolio of Life Technologies consumables and Bio-production; allover the governorates in Egypt including Existing (mature) and Newly Launched Products.
Implementation & follow up of marketing plans for Life Technologies consumables’ line and Bio-production line
Responsible for setting up and implementation of the Marketing Financial Plan Such as Budget Division, Pricing of the products, Return On Investment(ROI), Sales Growth, Market- share Gain, and achieving the annual forecast of the Consumables’ line, Bio-production line Sales and market-share that is assigned by the Regional Middle East Manager.
Analyse the biotechnology market demands & unmet needs.
Ensure Brand identity and customer engagement through organizing & planning of strategic marketing events.
Development of business relationship with key customers. (eg. Vacsera, NRC, Animal health & Veterinary Vacsera etc.).
Analyse the competitor’s strengths and weaknesses.
Work on my products’ Core Competences, and competitive advantages over the competitors.
Work Life technologies consumables Core Competences, and competitive advantages over the competitors.
Life Technologies 10/2011 - 2/2015
Invitrogen Brand Manager
Setting up marketing campaigns for new Invitrogen products.
(Gibco; cell culture products).
Implementation & follow up of marketing plans of Invitrogen brand.
Dynabeads, DNA & RNA extraction product.
Qubit, DNA & RNA concentration measurement.
Setting up Marketing Strategies and Campaigns for the whole Portfolio of Invitrogen Brand and it’s sub-Brands allover the governorates in Egypt including Existing (mature) and Newly Launched Products.
Implementation & follow up of marketing plans of Invitrogen Brand and it’s Sub-Brands.
Responsible for setting up and implementation of the Marketing Financial Plan Such as Budget Division, Pricing of the products, Return On Investment(ROI), Sales Growth, Market-share Gain, and achieving the annual forecast of the Brand’s Sales and market-share that is assigned by the Regional Middle East Manager.
Analyze the biotechnology market demands & unmet needs.
Organization & planning of strategic marketing events.
Development of business relationship with key customers.
(eg. Vacsera & Veterinary Vacsera).
Analyze the competitor’s strengths and weaknesses.
Work on my products’ Core Competences, and competitive advantages over the competitors.
Dividing Territories for the Sales Representatives and Account Managers according to potentiality in order to achieve their Quarter target Sales, Market-share, sales growth, and Market-share gain.
Motivate Sales Representatives to achieve the annual Market Share gain and Sales Growth.
FreeLancer
Selling skills trainer & Marketing instructor (GUC, Brilliance Training Company "Victoria University", integrated solutions 2013-till now.
Novartis Pharma Dec 2008 – Oct 2011
Medical Representative
Promoted as Medical Representative to Gulvus line in Novartis Pharma; March /2011 till October 2011.
Promoted as Medical Representative to the specialized medicine in the ophthalmology department of Novartis Pharma; october /2009 till February /2011.
Working as a Medical Representative in Novartis Pharma responsible for diclofenac range in Nasr City area; December /2008 till october
/2009
Responsibilities
Promoting & achieving annual targets.
Develop business relationships with key opinion leaders to increase the market share.
Working in teams for marketing events management. El-Halaby pharmacy Jun 2007 – Aug 2008
Pharmacist
Boehringer Ingelheim Pharma Jul 2006
Sales summer training
Faculty of pharmacy and biotechnology, GUC Sep 2005 – Feb 2006 Lab advisor of analytical chemistry
Languages Excellent command of written and spoken Arabic and English.
Good command of written and spoken German.
Finishing all courses of German language at the GUC.
Finishing the fifth level of German language at Goethe institute.
Fair knowledge of French.
Computer
skills
Excellent in using MS Office applications (MS word, MS PowerPoint, MS Excel) and Internet
Hobbies
Reading special articles, swimming and practicing Gym. References furnished upon request