ME L I S SA YVONNE WOODS

acwxtr@r.postjobfree.com ● www.linkedin.com/in/melissawoodsny

S UMMA R Y

Results-oriented, energetic professional with over 10 years of managerial and front-line customer and marketing experience and excellent leadership proficiencies. Strong problem-solving and communications skills as well as a keen ability to assess client needs and build successful business relationships. Polished, detail-oriented self-starter who always seeks to exceed customer expectations.

P RO F E S S I ONA L E X P E R I E N C E

Bridget O’Brien PR and Events New York, NY

Promotional Specialist/Fashion Model Jan 2011 –Present

• Drove sales and increased brand awareness across a range of national retail products

• Set up and executed in-store promotional events, engaging with potential customers

• Wear designers’ clothing for runway fashion shows

• Work closely with photographers, hair and clothing stylists, makeup artists, and clients to produce a desired look

United Northern Mortgage Bankers, Ltd., DBAs: Senior Security Advisors New York, NY Reverse Telemarketing Manager May 2015 -Apr 2016

• Oversaw three marketing specialists, building team, coaching to increase revenue, and managing associated payroll and commissions

• Responsible for department sales and lead management as well as productivity reporting and analysis, administering full suite of CRM tools including Salesforce, Velocify, Reporter, Campaigner, and Kall8

• Managed relationship with mortgage lead generation vendor, decreasing cost of leads purchased

• Created, updated, and executed marketing campaigns based on data analysis results

• Appointed to Marketing Refresh Committee, assigning and managing related marketing initiatives

• Interviewed, hired, and trained new members of marketing team Marketing Specialist, Senior Security Advisors Feb 2015 -May 2015

• Front-line telemarketer, educating clients on reverse mortgage options

• Quickly promoted after establishing self as top performer Votre Vu Luxury Skin Care and Cosmetics Greater New York Area Sales Director Jan 2010 –Dec 2014

• Led team to successfully increase sales to new and existing customers through relationship building, cross-selling, and product demonstrations

• Conducted client consultations, identifying skin care needs and providing associated recommendations

• Researched, organized, and executed vendor events and also promoted product line through other business and networking opportunities

Stuarts Pharmacy Massapequa, NY

Office Administrator April 2010 –Jan 2014

• Served as first point of contact for customers, both face-to-face and over the phone

• Performed all support functions, including resolving issues relating to customer prescriptions

• Managed customer information and profiles, medication documentation, and discount activity E DU C A T I ON AND S K I L L S

• Hofstra University BA Communications

• Microsoft Word, Outlook, Excel, CRM Software, Social Media

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