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Sales Management

Montreal, Quebec, Canada
October 03, 2016

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Muhammad Ali ABDUL CADER

P.O. Box ******, Dubai, UAE

Tel: (+971) – 55 – 2005204 Email:

A strong growth-focused and motivated professional with over 18 years of proven expertise in leading sales and management roles within the Banking & Automotive industry. Possessing a number of achievements & success by establishing new business generated ideas, driving business value, revenue, growth, and profitability. Recognized for solid work ethic, as well as exemplary ability to manage multiple priorities, thrive in diverse and challenging work environments. Develops and fosters diverse team’s, Articulate communication, negotiation, and interpersonal skills in fostering and maintaining positive and long-term business partnerships with clients and professionals of all levels are a few key attributes.


Key Account Relationship Management, Project Management, Creative & Innovative Leadership Skills, Develop and Foster diverse teams, Sales Management, Staff recruitment / Training, Building key strategic relationships, Quality Assurance.

Bank Certified Faculty for the following subjects: Money Laundering & Counter Measures, Harmonized Liability Products and Policy Training – Auto Loans.


AL FUTTAIM FINANCE, Dubai, United Arab Emirates (April 2015 to date)

Part of the Al Futtaim Group that operates through more than 200 companies across sectors as diverse as commerce, industry and services in the Middle East, Africa, South East and North Asia, Australasia and Europe.

Senior Account Relationship Manager – Overseas Markets – April 2015 to date

A key part of my role is to assess our overseas operations and bring in the best practices currently operating within the automotive dealerships in AFG. Providing leadership to Account Relationship Managers and Business Managers across 6 brands in Sri Lanka & Oman. Product development, product sales and promotions, business development, pay plan development, detailed performance based reporting, business partnership development & marketing campaigns. Development and sale of insurance and non-insurance products, such as vehicle insurance, Guarantee Asset protection, Paint protection, SMART, Service Maintenance, Protect+ & Finance all form part of my key deliverables.

Leading all integration planning and post-acquisition integration efforts ensuring smooth phase in of newly acquired Business.

Assist with the operational assessment of the Risk and Return profile of the target Business, including the relevant territory, group knowledge, financial projections, understanding of the insurance products and fit within the new territory.

Setting and driving set KPI’s for the respective brands (focus on IPRU and ultimately income growth)

Drive Project and actionable items across a range of functions and divisions/departments; work with all functional areas including establishing baseline processes and procedures through administrative functions.

Manage and build brand senior management relationship with all stakeholders.

Recruitment of and installation of staff capable of operating in an F&I environment and process within Automotive Retail Dealer and SME sites.

On- going performance management of F&I team based on agreed KPI metrics and performance levels, HR issues, Wage Signoffs, Appraisals.

Control and Management of Training of F&I personal and processes to a pre-determined level and implementation in to showroom environment post training.

MI flow by site of agreed data based around KPI’s in to AFF

Interaction and agreement of F&I strategy with Senior Management

Issue Avoidance Measures and Resolution as required

Brand knowledge and implementation of Brand identity within an F&I environment

Working with local management to achieve sales and performance KPI’s of the branch and brand

EMIRATES NBD, Dubai, United Arab Emirates (December 2003 to date)

Emirates NBD is one of the biggest banking group in the Middle East in terms of assets.

Asst Sales Manager – March 2008 to March 2015

Since the beginning of 2013, I have been handed management of a key project of handling the Branded Financial Services portfolio [All brands under the VW Group]. Managing all respective dealerships & promoting Branded Finance options to the retail cliental Pan UAE along with 12 staff reporting directly to me. Setting up of internal logistics & administrative implementations, Process Flows, SLA’s between sales & Credit, key contacts & business development, reporting, TAT, etc.

My profile also involves general day to day business operations; such as sales, customer service, personnel, training, valuation, back office operations, monthly sales targets, compiling monthly / weekly written reports & sales figures. Maintain Key relationship & payment reconciling for most of the dealerships Pan UAE.

Team Leader – March 2006 to February 2008

Asst. Territory Manager – September 2005 to February 2006

Snr. Retail Business Executive – February 2005 August 2005

Retail Business Executive – April 2004 to January 2005

Sales Administrator – December 2003 to March 2004

SEVEN SEAS COMPUTERS, Dubai, United Arab Emirates (January 2001 to April 2003)

Seven Seas is a premier ISO 9001:2000 certified end-to-end ICT solutions provider.

Account Executive [Major Account Management] – July 2002 to April 2003

Account Executive [New Business Development] – October 2001 to June 2002

Dealer Sales Executive - January 2001 to September 2001

PRECISION TECH SERVICES (PVT) LTD [Member of Seven Seas Group], Colombo, Sri Lanka (1997 to 2000)

Product Executive, HP Peripherals Inkjet and Scanner Range - 1999 to 2000

Marketing Executive, PTS Dealer Customer Base - 1997 to 1999


Institute of Leadership & Management, London, UK.

ILM Level 2 Certificate in Team Leading 2010

Wesley College, Colombo 9, Sri Lanka.

General Certificate of Education O/L in 1993

Professional Development:

* Leadership for Growth * Money Laundering & Counter Measures

* Fraud Prevention & Investigation * Financial Statement Analysis

* Retail Banking Products * Retail Sales & Service Management

* Coaching for Performance * Introduction to Management

* Murabaha Vehicle Finance * Sales Excellence

* Becoming A Leader * Sales Management [Mercuri]

* Effective Business Presentation Skills * CRM

References can be provided upon request.


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