Experienced Business Development/Marketing Director with proven ability to generate business, lead multiple teams, achieve objectives, control scope and reduce expenses.
Core Competencies:
•Sales •Marketing & Design •Project Management •SEO/SEM •Strategic Planning/Execution •Employee Training, Coaching & Team Building •Negotiation & Conflict Resolution •Presentations & Reporting •Technical/Creative Writing
Proficient In:
Microsoft Office – Project, Outlook, Word, Visio, FrontPage, Access, Excel, PowerPoint, Windows Media
IT - Infrastructure, Networking, Webhosting & Email Support
Adobe – CS6 Creative Suite, Premier, Flash
Other - MindManager, QuickBooks, QuickBase, Salesforce, ZOHO, HTML, WordPress, SEO, SEM, Google Plus
Work Summary
Project Manager-Marketing/Business Director - Milholland Solar & Electric, El Cajon, CA
July 2010 – Present
Created systems, processes, documentation, branding, marketing and web properties that enabled & supported progressive manageable growth:
oGenerated consistent revenue increases 30-50% from 2012 through 2015
oImproved customer retention and referrals by 60%
oIncreased web site activity with an average conversion rate of 15% (12/31/2015)
oImproved Google Domain Authority by 4 points in less than 4 months and continually maintaining top 10 organic Google positioning for highly competitive industry related keywords
Designed and developed the outward facing message for the company, all presentations, announcements, new articles, press releases, customer surveys and generated a monthly newsletter to engage and connect with the customer database.
Created original and repurposed copy and images for the Website, Social Media and Brochures as well as Banners, Trade Shows and advertising. (Print, Radio & Television)
Created Award winning presentations:
o2012 Better Business Bureau Award for Ethics - Finalist Award for Milholland Electric.
o2015 SBA Small Business of the year - Brian Milholland
Designed and developed the outward facing messaging, presentations, announcements and press releases.
Executive Vice President Finance and Co-founder – Word Wide Webz, Newtown, CT
December 1999 – July 2010 July -- Design, Marketing and Web
Designed Graphical User Interfaces & Standardized web based information and presentations
Adapted and revised technical information for non-technical audiences
Created PowerPoint and Flash presentations for investors and potential customers
Developed and launched Branding and Ad campaigns
Created copy, graphics, images & verbiage for branding, web sites, presentation and marketing material
Project Work
2007 - 2010 – Miller Enterprises, San Marco, CA – Developed and directed the creation of the business model, project plan, funding requirements, marketing material, web site, content, graphics and branding for 3 separate projects.
2003 - 2007 - FemmeNet, LLC - Established and Co-created an Internet based Women’s Empowerment Company providing community, networks and tools and services including a charitable arm to support professional women with the resources they require. Designed the infrastructure, managed operations, finance, design, and supported the sales program for the company at the executive level. Promoted a NYC charitable event supporting Women’s Expressive Theater (NYC Not For Profit Co.) and ran a modest PR campaign that brought crowds to the event.
Education:
Mira Costa University
Project Management Professional
OSHA Certified
Work Place and job site safety 30 hours certified
University of Conn
Chartered Property & Casualty Underwriter
Computer Processing Institute
Management, Operations & Hardware