Sales Marketing
Resume:
Sarah Alberg
Highlands Ranch, CO 80130
*********@*****.***
Sales Manager
Versatile sales leader and team builder known for increasing revenue and profit gains within highly competitive markets. Recognized for ability to incorporate innovative management techniques, systems and procedures to enhance business practices, increase productivity and boost revenues. Exceptional communicator with strong negotiation, problem resolution and client needs assessment aptitude. Proven track record at identifying opportunities, developing focus, managing a strong sales team and providing tactical business solutions.
Work History:
5/2012 to Present
Global Weight Loss Solutions --$5 million annual sales
Director of Sales
Global Weight Loss Solutions is a medical health management company with a patented line of weight loss products sold to physicians across the United States and Internationally.
Joined this company at the point of inception, launching its business growth and development to achieve its current market position as the leading provider of hCG weight loss products in the United States.
Led our entire sales team of 10 sales representatives and managed daily operations
Strong high level management: conducting weekly one-on-ones, weekly sales meetings and monthly trainings
Worked closely with sales team, setting sales goals and initiatives, providing leadership through training and traveling with sales representatives to potential and existing client visits
Closed prospective clients; provided sales presentations, training and education
Responsible for identifying new target markets to increase new business as well as analyzed the needs of existing clients and implementing specific sales strategies to increase existing sales
Developed sales forecasts and profit targets for sales team and individual sales representatives
Consistently met or exceeded sales goals.
Tracked sales plan performance through productivity reporting, analyzing system/data metrics and ROI
●Worked with marketing coordinators to integrate sales efforts; oversaw implementation and execution of specific targeted marketing efforts
●Worked extensively with top sales accounts designing specific sales goals and implementing programs to achieve success
●Responsible for research and recommendations of product improvements including creation of new products
●Responsible for developing strong customer relationships and in depth knowledge of client needs and expectations
●Researched and created strategic product pricing including incentivized pricing plans
●Conducted industry research on competitive products and how to increase demand for our product as well as increase customer satisfaction
●Created budgets, analyzed cost effectiveness of marketing efforts and implemented strategies for reduced costs
●Responsible for evaluation of products costs, recommending and implementing cost savings
●Acted as business spokesperson and public relations specialist for customers and clients; presented information at conferences
●Reported directly to the President working closely to achieve sales objectives
1/2007 to 4/2012
Millennium Medical Spa / Releana Corporation
Sales & Marketing Manager
●Created and implemented marketing plans: ensured successful execution and maximized performance
●Created and designed promotional materials: postcards, print ads, and direct mail
●Managed online advertising through Google AdWords and Yahoo Search Marketing
●Maintained Google analytics for both websites and provided analysis
●Designed and wrote weekly newsletters through Constant Contact
●Called and/or visited prospective clients; gave sales presentations
●Managed existed client accounts and implemented strategies to increase current sales
●Provided lead generation for new clients
●Planned, organized and managed company events including writing press releases
●Used social media resources to get company recognition and maintain relationships with customers
●Facilitated the design and implementation of two websites: one for in office procedures and a second retail website that sold skin care products
●Used several different software programs to edit, maintain and optimize the websites (very familiar with html use for editing website content and design)
●Worked extensively with MMS’s online retail shopping website, analyzed pricing strategies, researched competitors pricing and strategies
●Optimized web content for natural search optimization as well as for PPC campaigns
3/2003 to 12/2007
Marketing Coordinator
Millennium Medical Spa
Software Experience:
Expert: MS Office Applications, QuickBooks, Online PPC Applications (Google and Yahoo Search Marketing) and Analytics, Constant Contact, and social media marketing
Proficient: HTML/PHP, multiple CRM and list management programs
Worked extensively on both Mac and PC computers
Education:
2000 M.A. in Psychology, Alliant University
1998 B.A. in Psychology, California State University, Long Beach
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