RVP Restaurant

Larry Butler

**********@*****.*** • 850-***-****

Accomplished Executive Vice President with 25+ years driving multi-million dollar sales and business development performance in both big chain restaurant environments through team, market/sales forecasting and program development. Expertise in identifying market growth opportunities and training diverse guest services, operations, and general management teams to consistently deliver 5-star service for a discerning customer base. Administer multi-million dollar financial operations including large-scale P&L and budget development. Conceptualize and implement sales and marketing processes, systems, and reporting initiatives to track metrics and build branding and PR. Recognized as an innovative leader and mentor with a successful track record of consistent revenue growth year over year and leading regions to new revenue heights.

Regional Business Development Operations Management

Management Consulting (Franchises) Contract Negotiation & Execution

Team Leadership & Training Strategic Planning

Career Accomplishments

Significantly transitioned a poorly performing district into a Top 5 district in the region within 1 year after leading new onboarding, coaching and training methodologies creating a buy-in that motivates staff to optimally perform.

Achieved a superior overall satisfaction rating through performance coaching and new process implementation across sales and service functions.

Improved sales 12% since leading district in spite of 50% decrease in marketing.

Promoted into Sr. Regional Vice President position for Domino’s Pizza Corporation after initially being hired as district supervisor and moving through ranks quickly for outstanding performance.

Directed regional sales of up to $1.2 billion at height of career, overseeing 20K staff as well as four Regional Vice Presidents and indirect reports.

Increased sales volumes for all stores in a region covering the western half of the U.S. by successfully negotiating real estate deals for stores while implementing Domino’s mission Sell More Pizza, Have More Fun.

Professional Experience

PROBITY HR PARTNERS, LLC Panama City, FL July 2015-June 2016

Owner

Provide payroll, benefits, and HR services for small and mid-sized business clients enabling clients to cost-effectively outsource the management of human resources, employee benefits, payroll, and worker’s compensation. Allowing clients to focus on their core competencies in order to maintain and grow their bottom line.

KRYSTAL COMPANY Mobile, AL July 2013-June 2015

Market Leader

Drive daily activities of 7 General Managers, 13 Assistant Managers, 21 Shift Leaders among a total of 177 employees districtwide in 7 stores across South Alabama and South Mississippi generating $10 million in revenue annually. Developed new programs, marketing and regional growth plans to maximize profitability based on current industry and consumer trends. Report regional development and market performance to managing partner. Conceptualize and implement strategic process improvements to maximize productivity across both front of the house (FOH) and back of the house (BOH) operations. Direct recruiting, hiring and onboarding of diverse staff to ensure optimal customer satisfaction and workflow.

Conduct comprehensive coaching for management and staff by traveling to individual locations that significantly transitioned a poorly performing region into one of the Top 5 districts in the region.

Administer an operational budget of $2.9 million, allocating resources of .9% for supplies and 2.2% for maintenance while keeping overall costs down.

Produce metric-based reports showcasing sales and service performance against goals for review by Regional Director.

Continued…

Larry Butler 850-***-**** Page 2

Dine Equity/IHOP Atlanta, GA April 2011-April 2012

Franchise Business Consultant

Spearheaded profitability and growth of individual franchises by working with owners to create short- and long-term plans based on local market and industry trends. Traveled to individual restaurants to monitor operations, assess performance and recommend strategic process improvements that will maximize revenue. Cultivated strong business relationships with franchisees to build rapport and implement key success factors based on individual revenue goals.

Performed management consulting for 14 franchisees with 53 restaurants in the metro Atlanta area.

Created and delivered business plans to prioritize business objectives while mapping out tasks for owners to delegate to their staff with specific timelines to reach goals.

Improved staff performance and satisfactions to reduce turnover by analyzing personnel and providing constructive performance feedback.

L.A.B. Pizza, Inc., B&B Pizza Enterprises, Inc., DeBest Pizza, Inc.-Franchises for Domino’s Pizza Franchise Owner/Operator Destin, FL 1992-2015

Directed business development and growth as Owner of 10 stores in the Panama City and Pensacola area that generated $7.5 million in annual revenue. Devised, setup and implemented innovative business practices in sales, customer service and promotions/marketing focused on quality control and market growth. Planned and managed operating budgets and P&L for each store, negotiating purchases from select vendors to maintain adequate inventory levels. Built strategic alliances with four vendors to obtain cost-effective services and stay within budget.

Led operations for 7 high volume stores by managing, recruiting, hiring and training 200+ staff to maximize productivity.

Conceptualized and integrated operational policies while managing sales, customer service, finances/accounting, marketing and inventory control to maximize restaurant performance.

Domino’s Pizza Corporation Atlanta, GA 1984-1992

Executive Vice President

Drove regional business development for all store sites east of the Rocky Mountains generating $1.2 billion in annual sales. Developed and administered financial processes as well as P&L to track success and identify areas needing improvement.

Ensured progressive growth and movement toward goals across several areas of operations including sales forecasting, marketing, inventory control, financial administration, staff hiring/training/development, and customer relations.

Implemented and provided comprehensive security training for all locations.

Education & Professional Development

MBA, University of Georgia Online

Bachelor Business Administration General, University of Georgia

Electrical Engineering, Georgia Tech

State Certified General Contractor, Florida

Courses & Training: Business Management, Marketing, Media Relations, Political Strategy and public Speaking. Completed on-line training courses including Planning, Customer Relations, Projections and Goals, Increasing Sales & Accomplishing Objectives, Attitudes and Ethics and Department of Labor Employee Relations. Proficient in Microsoft Office Suite, including Word, Excel, PowerPoint, Access, and Outlook

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