SWAPNIL MISHRA
Mob: +91-707*******, Email
ID: ***************@*****.***
Work Exp:- 8 years, Presently at Access India, in Brand Activation, OOH
media & communication.
CAREER SYNOPSIS
. Total work experience 8 yrs in Marketing & Communication, Campaign &
Operations, corporate Sales & Consulting
. Experience in Branding, Promotional strategy development, Campaign,
consulting and business development.
. New business acquisition, proposal writing skills, proposal
presentation, implementation, client servicing and portfolio handling
experience.
. Team Handling, Operations, Recruitment and Supervisory skills,
presently as Senior manager with Access India
. Proficient verbal & written communication skills & presentation
skills. Able to handle tough negotiations.
. Believes and practices in speedy delivery without compromise on
quality & compliance.
PERSONALITY TRAITS:-
. Strong initiative skills, working both independently and as part of a
team.
. Excellent skills in teamwork, leadership and communication.
. Aggressive strategist with proven ability to close the deals via
strong and persuasive closing skills.
. Strong attention to detail and accuracy.
. Professional self-starter, high level of motivation, customer empathy
and ethics.
HIGHLIGHTS :-
PROFESSIONAL EXPERIENCE
ORGANIZATION 2 : ACCESS INDIA PVT. LTD.
Duration : 01.aug.2009 to present
Designation : Sr. Manager
Work Areas : Client Servicing & Operation.
Work Profile:
. Responsible for the entire business development across the region.
. Client selection to proposal development to closing of deals to
implementations to ROI calculations i.e., responsible for end to end
solutions for any project.
. Developing and managing integrated ATL & BTL marketing campaigns.
. Vendor selection, vendor management and supervising till the completion
of any campaign.
. Handling a team of Business development Manager and executives and event
implementation production team.
. Designing and implementing a sales strategy of Key accounts and
prospective clients
. Analysis of the brand, consumers, category and competition for
differentiated positioning, developing promotional campaigns around the
launches.
. Identifying risk factors that could affect account success and derive
necessary plans to mitigate the risk.
. Catered to Branding and promotional needs of over 25 companies across
various sectors and have been maintain relationships with the clients
from the day of initial interactions to till date.
. Established the company in complete southern India market operating from
a single location.
Client Servicing:
. Identifying industry relevant to our services, mapping their existing
requirements against solution in the retail branding solutions.
. Meeting the clients and understanding their expectations and subsequently
provide customized solutions through a proposal.
. Developing the complete budget planning each product categories.
. Develop Strategies for the launch of the New Product/s. Lead the Product
launches and post launch reviews.
. Develop creative working in close associations with our designing team
for the clients
. Preparing quotations and taking approval from the clients through a
rigorous process of negotiations till the purchase order is generated.
Operations:
. Manage the Operation jobs across South India; jobs generated from North,
West, East & South
. Identifying and selection of vendors to delegate the work order.
. In assistance with the operation team supervise the complete production,
operation and delivery process.
. Submission of reports, raise the invoices and generate payments from the
clients.
. Handle the complete internal process from issuance of JCS, PO and IOU etc
Key Achievements:
. Played the key role in making Access a Market leader in two wheeler
segment, worked with Hero Honda, Bajaj, Honda Motors and Yamaha.
. Have successfully built up branding partnerships with 4-wheeler Company
like Tata Motors & Chevrolet for entire southern market.
. Britannia - Below the line Advertisements for the company across southern
India.
. HPCL - Golden Jubilee Celebrations for a period of 1 & half
month.
. Infosys - Handled all the events related to Corporate Social
Responsibilities and Employee Engagement.
. Castrol India Ltd. - Handled the complete Promotional Activity of CBZ
across Southern India.
. Uninor Mobile: Promotions across all the corporate in Hyderabad and
upcountry.
. Have been regularly associated with colleges like IIT, BITS Pilani and
NIT etc for conducting their annual day events.
. Developed and implemented rural market campaign for Airtel, Motorola,
Idea cellular in huge scale.
Other key clients includes Whirlpool, LG, Bajaj 3 wheeler, Capital IQ,
Infosys, Reliance Digital etc
. Marketed and conceptualized events for TVS Motors and ICICI Bank namely
Hunt on Wheels' Hyderabad (A Treasure Hunt) and Bike `n' Fashion Expo'
Hyderabad.
. Have extended consulting services for LEPAKSHI Hyderabad (Andhra Pradesh
Handicrafts Ltd.), have conducted Market Research, and offered consulting
in New Franchisee set up and penetration into corporate Sales.
ORGANIZATION 1 : MILESTONE MANAGEMENT CONSULTANTS, HYDERABAD
Duration : 15.May 2008 to 30.July.2009
Designation : Executive - Business Development
Work Areas : Hyderabad
Work Profile:
. Responsible for sales & marketing for the company across AP.
. Promoted the company as a one-stop shop for all clients' HR & training
requirements catering to all hierarchical needs. Communicate with clients
to ensure satisfaction with program and provide education to resolve
potential conflicts.
. Was instrumental in inducting high value clients like Cognizant
Technologies, Keane India, Oracle, Scope International etc to the
company's existing clientele.
. Preparation of Cost-Sheet based on the proposal and deliverables,
negotiations with the clients and closures.
ACADEMIC & PROFESSIONAL CREDENTIALS
. 2004-2008 : Full-Time 4-Year Engineering from BPUT, Bhubaneswar, 68%
. 2001-2003 : I.Sc. - PCM, Dhenkanal college, Dhenkanal, 49%
. 1988-2001 : H.Sc, S.A.I.C.E, Dhenkanal, Orissa, 83.5%
TRAININGS UNDERGONE
. Managerial Effectiveness Program at Access India Pvt. Ltd.
. Interpersonal Effectiveness & Communication at Access India Pvt. Ltd.
. Sales & Business Development Training Program, at MMC, Chennai
. Training at MMC, Hyderabad
PERSONAL & OTHER INFROMATION
. DOB : 25.06.1986
. Sex : Male
. Marital Status : single
. Current Location : Bangalore
. Preferred Location : Bangalore
Swapnil Mishra
. Collaborative team player
. Persuasive communicator
. Motivational leader
. Process improvements
. Account Management
. Excellent instincts
. Research-based decisions
. Meticulous reviewer
. Independent thinker
. Creative