Eric Scopp - Art/Marketing Director - CV

*** ******** **** ***** #***

Delray Beach, FL 33445

561-***-**** • acwas7@r.postjobfree.com

Portfolio: www.fusiondesignsfl.com

Summary of Qualifications:

Senior-level Art/Marketing Professional with a proven record of success driving business for diverse industries in boutique/studio and in-house corporate environments.

• Demonstrate excellent communication skills at all levels of production including a keen awareness of art, popular culture, and current advertising trends.

• Effective management skills by motivating Art staff and producing quality work done from strict demands to tight deadlines.

• Ability to assess, review and enhance operational and departmental workflows, processes and procedures.

• Management of P&L, operating within department budgets and working with limited resources.

• Recruit, interview and hire top talent while high setting high expectations for myself and staff members

• Coach and mentor staff while using progressive disciplinary techniques when necessary.

Creative/Marketing Specialties:

Marketing & Advertising- Promotional Conceptualization; Direct Mail; Newspaper Ads; Retail Marketing; Direct Response (DR) Campaigns; Point-Of-Purchase (POP) Displays; Interactive Campaigns and Packaging. Artistic Leadership- Graphic Design; Conceptual Direction; Photography; Art Direction; Typography; Layouts & Compositions and Color Management.

Business Development- Identity Development; Logo Design; User Design Experience (UXD); Corporate Communications and Digital Client Relationship Management (CRM).

Print Materials- Brochures; Newsletters; Posters & Signs; Collateral Materials; Digital File Management; Magazines, Education Materials and Book Layout/Design.

Team Management- Staff Inspiration & Training; Hiring & Recruiting; Project Management; Production Oversight; Cross-Functional Communications; Budget Management; Presentations.

Career Success:

Fusion Designs (Freelance) • Delray Beach, FL 2000 - Present

Art Director

• Package design for a manufacturer Backup Cameras, Video in Motion, FLIR Night Vision, EyeRide all-in-one, A/V Inputs, Navigation and Bluetooth for the Automotive Industry.

• Collateral material design for a company that helps Service members and Veterans pursue their educational goals and earn degrees or certifications both during and after their service.

• Collateral material design and illustration for a Development and Consulting company.

• Photographic renders for a Fortune 500 Advertising Agency in South FL.

• Collateral material design for local Advertising Agency specializing in Real Estate.

Tarsus Medical Group (MMI, A4M, CMHC, SBS, PainWeek) • Boca Raton, FL 2013 - 2015

Art Director

• Established total brand redesign and established brand consistency across 5 distinct companies under Tarsus Medical umbrella. (MMI- Metabolic Medical Institute, A4M-American Academy of Anti-Aging Medicine, CMHC-Cardometabolic Health Congress, SBS-South Beach Symposium and PainWeek.

• Negotiated and managed all vendor and supplier relationships.

• Since joining, sales have increased 12% and production costs have decreased 5% by aggressively utilizing cost effective resources.

• Develop, design, layout and refining the overall appearance of 8 quarterly global conference magazines and accompanying collateral while maintaining a high standard of design, brand consistency and production excellence.

• Additional duties include: marketing collateral, web graphics, signage, photography, video, branding, illustration, quoting, proofing, exhibition booths and book production.

Zimmerman Advertising • Fort Lauderdale, FL 2008 - 2013

Art Director

• Produced high-quality advertising design solutions for print, packaging, POP, outdoor, web and marketing collateral.

• Clients include Lennar Homes, ENCOA Energy, Auto-Nation, The Florida Panthers, The Miami Dolphins and Nissan.

• Provided creative team members with art direction as well as proofing and preparing work for pre-press. Basic copy writing including editing headlines and body copy.

• Consistently led firm’s communication and presentation efforts with client-side executives that facilitated strong project management and prioritized client’s strategic goals.

OpenPeak • Boca Raton, FL 2006 - 2008

Art Director

• Produced high-quality print, web, illustration, GUI and digital content for designer/manufacturer of cell phones, remote controls, consumer electronics, home control/security systems and set-top boxes to access and control internet services.

• Commissioned and maintained relationships with packaging manufacturers, printers and other vendors to execute projects in a deadline driven environment.

• Designed and directed trade and consumer advertising campaigns.

• Build and maintain vendor relationships through networking and referrals.

• Supervised creative production of UX for Verizon One (pre-iPhone) media phone.

Compass Knowledge Group • Ocoee, FL 2002 - 2005

Creative Director

• Lead design team and production of marketing efforts across a variety of media, including print, web, photography, illustration and copy writing for a premier provider of distance education and e-learning solutions (www.CompassKnowledge.com).

• Supervised for the overall quality of work produced by the creative department including managing creative projects from concept to completion, translating marketing objectives into creative strategies, and directing creative team of 6 in the production of advertising and marketing collateral.

• Recruited design talent and successfully built an award winning team, growing from 2 to 6 within two years.

Education:

University of Central Florida - Bachelor of Science (BS), Marketing Activities and Societies:

Sigma Phi Epsilon, Graphic Designers Guild, Art Directors Club, Orlando Advertising Federation

Eric Scopp - Art Director • 561-***-**** • acwas7@r.postjobfree.com • www.fusiondesignsfl.com

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