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Sales Manager

Los Angeles, California, United States
October 25, 2016

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Brian J. Dimick 630-***-**** (C) Woodland Hills, CA 818-***-**** (H)

Sales Management Executive: complement of experience in Sales, Marketing, Operations, Finance, R&D. Expertise in account management, developing sales teams and outmaneuvering major competitors. Seeking larger role in organizational leadership. Invaluable national and global experience working with industry leading companies. Uniquely skilled in sales and inventory analysis. Expert written and verbal skills. Greatest joy and career signature: building teams and leading them to record achievements. Soft skills: analytical, creative and passionate.

Inclusive Experience: sales leadership, change leadership, sales team development, operational improvements, QA metrics, development of sales channels, national retail development, major account management & development, executive presentations, interdepartmental liaison, executive presentations and building vital corporate alliances.

Career Summary:

MAD CATZ INTERACTIVE (WWW.MADCATZ.COM) San Diego, CA (March, 2014 – February, 2016)

Director-National Accounts

Profile: Strategic leadership role, managing GameStop, Walmart, Target, Best Buy, Toys R Us, Kmart/Sears, Sam’s Club, Office Depot, Staples, BJ’s and others, representing over 20,000 storefronts nationwide that sell video game, PC gaming, and mobile gaming accessories. Only customer from above that has done business with Mad Catz in the last 18 months is GameStop.

In first 120 days, I met with all customers above, and have re-established business relationships with all, including opening order (6/14)from Walmart for $330K.

First quarter, FY ‘15 (April-June) quota performance 161% of goal ($1.555MM sold against $965K goal)

Second quarter FY ’15 (July-Sept.) quota performance 138% of goal ($2.467M sold against $1.786M goal)

Opened Shopko in October-$100K+ in FY’15

Third quarter FY ’15 (Oct.-Dec.) quota performance 107% of goal ($3.329M sold against $3.116M goal)

Fourth quarter FY ’15 (Jan-March.) quota performance 108% of goal ($1,607M sold against $1.492M goal)

FYE ’15 (April ’14-March ‘15) quota performance 118% of goal ($8.872M sold against $7.511M goal)

First quarter FY ’16 (April-June) quota performance 105% of goal ($1.719M sold against $1,633M goal)

Second quarter FY ’16 (July-Sept.) quota performance 108% of goal ($2.67M sold against $2.47M goal)

Third quarter FY ‘16 (Oct.-Dec.) quota performance 115% of goal ($35.6M sold against $30.86M goal)

Opened Costco and (new responsibility) (projected volume $5+MM in FY’16)

Re-opened Best Buy and Best after Mad Catz severed relationship in Jan. ’14. Projected volume $8+MM in FY ’16)

Launch orders on RB4 already secured July/August ‘15:

GameStop = $18MM

Best Buy = $6.2MM

Target = $5.8MM

Costco = $1.5MM

Toys R Us= 1.4MM

UNCLE MILTON INDUSTRIES (WWW.UNCLEMILTON.COM) Agoura Hills, CA (January, 2013- March, 2014)

Vice President of Sales-North America

Profile: Strategic leadership role, directing 17 national representative organizations managing 1,400+ retail partners, implementing MBO disciplines, and a methodical, analytical approach to sales and account management. Hiring, training and mentoring direct tele-sales team; providing knowledge, experience and guidance to organization in marketing, licensing, and operations.

Under my sales leadership, Uncle Milton

Gained significant new distribution at Walgreens, GameStop, Kmart/Sears, Cabela’s, Nordstrom’s, Camping World, Hastings, Ingram Entertainment, Optimum Fulfillment and Distribution Solutions

Achieved a 28% increase in sales, 2013 v. 2012; On track for 40% increase in 2014

NYKO TECHNOLOGIES (WWW.NYKO.COM) Los Angeles, CA (August, 2010- September, 2012)

Vice President of Sales-North America

Profile: Strategic leadership role, directing eight national representative organizations; hiring, training and mentoring Sales Analyst; providing knowledge, experience and guidance to organization in marketing, licensing, and operations. Heavily utilized NPD data, positioning Nyko as the category expert, providing winning information to customers for fact-based decision making.

Under my sales leadership, Nyko

Sold more video game accessories than any other 3rd party brand in 2010 and 2011, as verified by NPD, and editorialized by Forbes magazine (March, 2011).

Re-established direct business relationships with both Toys R Us (fall, 2010) and BJ’s Wholesale Club (spring 2011) after significant periods of inactivity

Streamlined product line to reduce product duplication and redundancies, improving sales efficiencies and lowering company inventory dollars by 22% year on year (CY 2011 vs. 2010)

Established Nyko Rep Website to electronically track field sales and inventory, forecasting, promotional planning and customer event calendars (planogram dates, store manager conferences, etc

Established Sales Incentive Programs to drive incremental distribution on core items in customer assortments, proving effective at GameStop, Toys R Us, Kmart, Meijer, Fred Meyer, and Hastings, among others

Established new “Authorized Distributor” program, reducing the number of distribution customers, but increasing overall revenue of channel by 15% in 2011.

Gained new distribution at Staples, Office Max, and Bed, Bath and Beyond for Nyko’s new Amazon Kindle Fire accessory line

Established business partnership with NVIDIA, with our Android Tablet controller becoming the 1st “Built for Tegra” accessory and adopting their HID protocol, establishing an industry standard

Building strategic alliances and partnerships with companies such as Google, Samsung, Texas Instruments and others to leverage a competitive advantage over Nyko rivals

Building strategic alliances with companies such as T-Mobile, Verizon, AT&T and Sprint in the wireless cellular market as we introduce gaming accessories to their cellular and tablet customers

Warner bros. Interactive Entertainment ( ). Naperville, IL (February, 2007 – November 6th, 2009)

Sales Director-Walmart and Sam’s Club (February 2008-November, 2009)

Profile: Strategic leadership role with Warner Bros. #1 retailer, Walmart. Directed team of four distributor rep’s, prior to going direct, adding Retail Link analyst upon signed contract.

Made distribution gains on over 80% of new introductions, (91% in last FY), generating over $80MM at Wal-mart and Sam’s Club in the current FY.

Negotiated and implemented the first pallet program for WBIE in Fall of 2008 for Lego Batman, resulting in a $10MM+ launch order.

Negotiated and completed online vendor agreement with Wal-mart in Spring of 2009.

Negotiated and implemented a Multi-vendor pallet program at Walmart along with Warner Home Video to “house” video game and DVD movie product side by side. First ever for WBIE or WHV. Launched in 1,500 stores on September 22, 2009.

Launched August 25th release, Batman Arkham Asylum with the following support at Walmart:

oComing Soon Shroud (security shrouds at store entrance and exit) chain wide effective 8/4

oNew Release Endcap signage, chain wide, effective 8/4

oMidnight Madness sale-Gift with purchase program 2,800 Supercenters Monday, August 24th

o“First Sunday Available” circular ad feature in Walmart’s August 30th tab

oSeptember “Best Game of Year” feature ad in USA Today, People Magazine, Entertainment Weekly for Walmart (50MM circulation)

Successfully negotiated inclusion of WB product in huge opportunity for Black Friday, involving order of over 150K units.

Successfully managed account P&L, setting and working within budgeted parameters while exceeding plan.

Sales Director-South Region (February, 2007-January, 2008)

Profile: Strategy leadership role. Responsible for sales, marketing, advertising, and merchandising for regional accounts, including Warner’s top 2 customers, Walmart and GameStop. Managed team of 4 distributor reps on the Walmart and Sam’s Club business.

Start up division of Warner Entertainment generated $75MM in first year. Region produced over 60+% of division’s revenue ($47MM+).

Opened and Developed National Accounts: Wal-Mart, Sam’s Club, GameStop, Army Air Force Exchange Services, CompUSA and Blockbuster, as well as Regional Retailers such as Hastings, and National Distributors Ingram, VPD and Jack of All Games

Sony Computer Entertainment.( ) Naperville, IL (April, 1995 – February, 2006)

Central Regional Sales Manager

Profile: Strategic leadership role. Responsible for sales, marketing, advertising, and merchandising for region from MN and Chicago through Texas. Full budget, P&L. Reports have included 24 reps, a DM and 2 admin assistants.

Division produces over $3 billion per annum: 40% of Sony Corporation profit. Region produces $800 million.

Showed exemplary skills in finding and nurturing top talent – promoted our Director of Sales Analysis to role of DSM, Dallas (2000). Within 3 years, he became the first DSM ever promoted to RSM.

Creatively overcame major challenges involving credit terms with the national account, Kmart, despite their post-Chapter 11 financial position.

Had the invaluable experience of being part of the team that launched the Sony PlayStation© in North America.

Developed national accounts: Target, Best Buy, Kmart, Sears, Meijer, Shopko, GameStop, CompUSA and Blockbuster.

Provided key strategic leadership in strengthening the PlayStation© brand equity.

Select Achievements:

Achieved 180% - 200% actual sales-to-goal per last 24 quarters

Creatively negotiated a 53% share of an expanded retail footprint with Target.

Hi-Tec Marketing-manufacturing representatives. Vernon Hills, IL (October, 1992 – April, 1995)

Sales Manager

Profile: launched the Computer Software division of this company. One of three partners. Directed staff of five.

Overcame the challenges inherent to designing, launching and establishing a new business division: the Computer Software division was a complement to the Video Game division of Hi-Tec Marketing.

Select Achievements:

Generated $1.2 million in sales within first 60 days with one product line (Handleman account).

#1 sales performer in the greater Chicago territory.

Konami, Inc. Buffalo Grove, IL (September, 1990 – September, 1992)

National Sales and Marketing Manager

Profile: turned around the failing Computer Software division. Established key new corporate partnerships and built a profitable sales model with established long-term sales channels. Directed staff of 2 along with 3 manufacturer representative groups.

Initiated relationship with Japan based partners; this proved integral to our record quick turnaround.

Re-engineered entire product line, marketing, branding, packaging, etc.

Select Achievements:

Conceived of and launched the Publishing Partnership program with European partners – this produced new revenues representing 40% of corporate income.

Expanded the division’s sales 830% in less than 2 years – while Video Game division was absorbing $19 million in losses.

Activision. Chicago, IL (1986-1990)

National Sales Manager (1988 – 1990)

Profile: led strategic sales development into North American and Mexican markets for this OEM of software and video game products. Oversaw and developed sales and admin staff.

Developed national accounts, including: Babbage’s, Electronics Boutiques, Software Etc., and Walden Software.

Provided a steady leadership role during rapid changes in the corporate culture and business strategies.

Promoted from Regional Sales Manager (1986 – 1988).

Select Achievements:

Streamlined sales operations, creating and improving best practices.

Reduced size of sales and support staff 50% while improving sales volumes.

Atari, Chicago, IL (1982-1986)

National Account Manager

Profile: led strategic sales development of Top 10 customers across U.S.

Developed national accounts, including: Toys R Us, F.W. Woolworth, J.C.Penney, Best Products, Target and Montgomery Ward.

Provided steady account management during rapid changes within Atari organization

Lever Brothers, (1979-1982)

Area Manager, Chicago 1981-1982

Profile: led direct sales team of 6 individuals from 19th in the country to 2nd in country within 1st year.

Promoted from Account Manager, Kansas City (1979-1981)

Education: Indiana University. Bloomington, IN

Bachelor of Science, Marketing and Advertising.

Volunteer Activities and Associations: One Step At A Time (OSAAT) Summer Cancer Camp (counselor), OSAAT/Close Up Foundation Washington DC Advocacy week (Co-Leader), Hesed House Homeless Shelter, Aurora, Illinois, Big Brothers/Big Sisters of Chicago. Member of Gerson Lehrman Group (GLG) Educator Council, GLG Member Council, Coleman Research Group (CRG) Advisor Council Member.

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