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Finance (Controllership, Reporting, Accounting and Compliance)

October 11, 2016

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Robert Severino

** *** ***** ****, #**-** Fragrance Court, Singapore 117752



Seasoned finance professional with global and regional exposure and more than 20 years of experience gained from local and public listed MNCs/industries specializing in information technology, medical, pharmaceutical, FMCG, marketing & advertising, telco, services, medical and travel security, manufacturing and financial shared services (BPO). Have good grasp of Asia Pacific financial environment having managed 13 countries in Asia Pacific including AEC (Asian Emerging Countries).

An achiever, self motivated, goal driven and high performing individual who always lead for results . Had proven track records in business partnering roles, supporting the Business Unit heads(Directors/VPs) and Sales Directors in all aspects of finance and operations. Commendable project management skills, running and governing huge and highly complex programs and initiatives, encompassing all business and functions.


July 20, 2015 – Sept 16, 2016 AEA International Holdings Pte Ltd (International SOS)

Position : Regional Implementation Manager – Finance System & Process and Business Operations ( Global Finance Group)

Role : Serve as the primary conduit between the regional / country finance teams and the central implementation team. Responsible for ensuring the successful implementation of business solution (incl. process, systems and organization structures) for each country in scope and in addition, contribute to the smooth transition of activities from ‘in-scope’ countries to Global Shared Services (GSS), working with the GSS Transition Manager.


Intoduced a pre engagement framework that help established a good working model with the regional CFO/Country CFOs and FCs

Successfully signed off UAT (user acceptance testing) and led a Successful Country Go Live for Thailand, Hongkong, Singapore, Japan and Philippines

Facilitated Train the Trainor and End User Training for Champion Users/End Users

Intoduced Business Simulation process as an additional preparation for project go live

Established a good working model with GSS (Global Shared Services)

June 20 – July 2015 Omnicom Media Group

Position : Regional Compliance Manager (Finance Operations, Processes and Systems)

Role : Lead regional efforts to make one of the overseas operations compliant, ensuring acceptable standards and processes are in place that meet regional and global reporting requirements.

Achievements :

Completed implementation of a new compliant accounting system (end to end for Philippines)

Closure of key audit issues/findings for OMD Philippines

Standardized SOP (Standard Operating Procedures) documentation for new process/systems implemented

June 17, 2013 – March 31, 2015 Johnson and Johnson Pte Ltd

Position : Finance Manager - PMO (Program Management Office)/ Finance Transition Manager/Finance Project Manager (Contract Role) : Global Finance Standardization, Asia Pacific Finance

Role : Manage the finance PMO Related activities within the region, Global Transition/Migration of finance activities to Global Finance Center and Responsible for Finance System and Process improvement related project.

Achievements :

Manager – PMO (Program Management Office) Finance

Strategic Role – Successfully worked with senior JnJ Finance leadership to select the candidate projects that best align with the strategic goals of the company, have a sound business case, and provides the benefit to cost ratio, through a combination of cost/benefit analysis and a scoring system that looks at all facets of the project.

Governance Role – Effectively and efficiently monitored all JnJ finance related projects to ensure it is properly following project process and procedures and develop guides, templates, a project portfolio dashboard, and project portfolio tools to help Project Managers follow the PMO procedures. Ensure the project scope, cost, and schedule is in tip-top shape

Historical Role - Diligently ensured there is a single place to find all projects information or links to the project information to do an statistical analysis using historical data stored in a common place holder and reference when doing future similar projects to validate what has been delivered is what was chartered.

Finance Transition Manager:

Transition Lead for D2M (Direct to Manila) migrating Operating Companies from North America to Manila Global Finance Share Service Center.

Establish key deliverables, tracking and reporting of project activities

Risks and issues management

Cutover strategy and Go live readiness reporting

Post go live stabilization planning and reporting

Project team structure and governance

Finance Project Manager – Process and Systems Standardization

Provided PMO Support for the Global Month end Close (MEC) Optimization Project which consists of 5 sub-projects namely : BSAR Type 3 and 4 Move to C+8, Standardization of Month end Cut-off, Minimum JE Threshold, Soft Vs Hard close and Intercompany Project.

Overall Project Lead for the Minimum JE Threshold and Standardization of the Month end Cut-off Project, leading a core team with representation from each center (Manila, Suzhou, EMEA, LATAM and North America)

Facilitated GCM (Global Credit Model) training for ASPAC and assisted in the deployment of the GCM tool which is prescribed by our Global Credit Policy as standard tool to perform credit analysis for various types of customers

Participate in the weekly PMO call to provide/get updates on programs/projects that impacts AsPAC region

Achievements :

Received Encore Silver Award for customer excellence in delivering a flawless training on GCM (Global Credit Model) tool which is part of a deployment project which supports our Global Credit Policy.

Received Encore Gold Award In recognition of dedication and leadership in the Finance Tea Talk Program and recognizing contribution to enhancing Finance capabilities.

Jan 02, 2013 – June 14, 2013 Independent Freelance Consulting

Position : Finance and Business Consultant

Freelance Finance Consultant advising clients from Asian Emerging Countries AEC( on accounting, finance and shared services and outsourcing opportunities

Freelance Business Consultant providing business intelligence and analytics and conducting feasibility study for small start-up business and those looking for business opportunities in Southeast Asia, partnering with Insight Alpha, a proprietary business intelligence for India and South East Asia Investors

Volunteer Work/Mission work while on consulting engagement in impoverished Asian Emerging Countries.

August 16, 2010 – December 31, 2012 DIMENSION DATA (previously Datacraft Asia Pte Ltd), a subsidiary of NTT (Nippon Telegraph and Telephone) Docomo headquartered in Japan

Position : Senior Manager – Finance and Financial Controller – Operations Headquarters (OHQ)

Role : Responsible for all finance functions of the OHQ (Controllership, Finance Operations, FP&A, Finance Systems Management) covering budget management, forecast, reporting, working capital, inventory, tax and commercial issues. Provided business partnering and direct support to CFO, Business VPs and Finance Director in their budget, forecast, P&L analysis, Balance Sheet review as well as strategic plans and projects implementation. Managed compliance to the Country’s legal & regulatory requirements and internal controls.

Achievements :

Recognized for achievements made which strengthened the results of the MBO (Management by Objective) Program.

Facilitated the integration of DataCraft to Dimension Data as a result of acquisition, without disruption to HQ’s finance operations.

Successful business partnering expedited creation of 3 new businesses: ITO, Cloud and Datacenter, as per Company’s investment strategy.

Automated OHQ processes including A/R statement printing, invoices via SAP, PO creation via eApps, and JV upload process.

Championed the implementation of processes for the review, ranking and prioritization of projects for the Company.

Overachieved the results of budget versus actuals for two consecutive financial years.

Rewarded for the exemplary and value add support provided to by the BU VPs which significantly improved the management of OPEX.

March 15, 2000 – August 15, 2010 HEWLETT-PACKARD

Position : Senior Finance Manager/Financial Controller, Singapore (August 1, 2007 – August 15, 2010)

Role : Led the Controllership organizations in Singapore (Sales, Distribution/OHQ and Manufacturing Entities) and the 12 Asian Emerging Countries (AEC) including Brunei, Cambodia, Maldives, Laos, Pakistan, Sri Lanka, Bangladesh, Myanmar and Mongolia, to execute country financial reporting with integrity and adhere to the USGAAP, SOX, local legal and tax regulatory requirements, by ensuring proper internal controls in place. Was also the Senior FPA&R (Financial Planning Analysis and Reporting) Manager for Singapore and AEC covering areas such as budget, planning, forecast, P&L analysis and Balance Sheet review. Acting Controller/Finance Director/Country CFO for acquired companies during the integration period.


Awarded for leadership in completing the merger and acquisition activities for major companies including Mercury (Software), EDS (IT/Services), 3Com/H3C (Networking).

Recognized for leadership in the successful pilot transition of Singapore FPAR activities to Cyberjaya Center of Excellence (COE).

Acknowledged for significant contributions made in the offering of HP’s Financial Shared Services on top of the IT Support and Services, which won the 1st deal with MOE Singapore at USD8M.

Resolved Pakistan’s permanent establishment (PE) issue after working with tax and legal consultants, which gave HP a USD16M savings.

Resolved Indonesia’s Withholding Tax issues with a USD4.5M savings for HP.

Reduced HP Philippines’ Tax Penalty from Php11M to Php14M by providing valid supporting documents and audit trails.

Provided guidance to finance users regarding the concept of local versus indent (USD-only) transactions which significantly reduced the number of erroneous bookings and audit exposure.

Influenced the Services Business to adhere with finance requirements which contributed to the successful setup of HP’s Cloud Business.

Position : APJ Region Lead for Programs Management Office (PMO) (January 1, 2005 – July 31, 2007)

Role : Managed APJ and Global finance and business-initiated projects involving Controllership, Business Units (Bus) and Finance Shared Services. Led the Change Management activities and systematic processes development, harmonization and reengineering. Drove APJ’s Plan of Record (POR) and Strategic Planning and Review (SPAR). Technical expert on HP Finance processes and systems. Handled remote people management well.

Achievements :

Piloted the successful setup of PMO in APJ, and provided guidance to EMEA and AMERICAS (AMS) Regions.

Established solid partnership and received awards for exemplary support provided and extended to Controllership and Business Teams.

Made significant contributions to the successful engagement with Procter & Gamble which won HP’s first external customer for its IT and Finance Services offering under the Business Process Outsourcing (BPO).

Trusted advisor for subsequent deals with Nestle and Gillette, following the success of P&G BPO deal.

Awarded for leadership in completion of projects for the finance stakeholders.

Position : Global Finance IT Strategic Planner (August 1, 2003 – December 31, 2004)

Role : Led the planning in APJ for both finance and business-initiated projects.


Awarded for the successful rollout of key WW Finance IT initiatives, including Migration to Single SAP instance.

Implemented processes for projects review, prioritization and interlock procedures among IT, Finance and Businesses.

Established new project management methodology, projects dashboard and templates as active guide for project leads.

Position :Global Programs Manager and Consultant (January 3, 2002 – July 31, 2003)

Role : Structured, organized, led and controlled all aspects of the projects and ensure promising results for the finance stakeholders.


Recognized for leadership of APJ finance team in the biggest IT merger in history (the HP and Compaq Merger).

Received awards and recognition for the success of programs implementation across the globe, including the set-up of a manufacturing entity in China, which gave the company huge tax benefits and savings for 5 years (grandfathering period).

Pioneered the establishment of the global experimental team to create PMO in EMEA and AMS Regions.

Position: Head of Finance Shared Services – Regional Finance Shared Services (March 16, 2000 – December 31, 2001)

Role : Managed and mentored a big team of finance professional. Participated in global finance initiatives. Supported the major finance projects including SAB101, Quick & Quality Month-end Close, APO Phase I, Six Sigma. Awarded for quality service delivery and excellent leadership skills.


Received global recognition for active participation support in the setup of Global Shared Services.

Awarded as ‘Employee of the Year’ for successful leadership in transitioning the activities from the Regional Shared Services Center (Manila, Philippines) to the Global Shared Services Center (Bangalore, India).

Made significant contributions to the setup and transition of finance activities to other HP Global Shared Services’ sites in Chennai, India; Guadalajara, Mexico; Barcelona, Spain; Dalian, China; Wroclaw, Poland; Budapest, Hungary; Romania.

Pioneered the global standardization of FITR processes covering APJ, EMEA and AMS.


Position :Senior Financial Analyst and Team Lead

Achievements : Led the successful setup of a pilot Finance Shared Services Center for the new Company (Agilent), after the HP split. Stabilized the finance operations and processes post the split.

Sept 16, 1996 – Sept 30, 1999 HEWLETT-PACKARD

Position : Financial Analyst

Achievements : Recognized for leadership in the successful completion of consolidation of APJ processes into the Philippine Region Shared Services Center and for stabilizing the finance operations.

July 15, 1996 – Sept 15, 1996 EVEREADY BATTERY PHILIPPINES, INC. Finance Accounting Supervisor

January 24, 1995 – March 15, 1996 NISSAN MOTORS PHILIPPINES, INC. Finance Cost Accounting Supervisor

April 1, 1994 – January 21, 1995 JOAQUIN CUNANAN (member of PWC) Auditor

November 15, 1993 – March 15, 1994 COMMISSION ON IMMIGRATION AND DEPORTATION Senior Cost Accountant


2002 Qualifying Member, CPA Australia

1994 Certified Public Accountant, Philippines

1994 AMA Computer Learning Center, Philippines – Computer Technology and Software Operations (top graduate)

1994 Bachelor of Science in Business Administration – Major in Accounting (graduated with honor (Cum Laude) at University of the City of Manila,Philippines)

1994 Grand Champion – Inter-University Battle of Accounting Wizards

1994 3rd Placer – National Capital Region Accounting Quiz Bowl

1990 Secondary Education (top graduate (Valedictorian) at Rizal Standard Academy, Philippines)


Languages: English, Tagalog

IT Skills: SAP (BW, FI/CO (GL), Cognos (TM1 and BI), Oracle, Hyperion, Primavera Team Play Project Management Tool, Primer/PPMS (Project Portfolio Management System), Dbase, Cobol, AS400, Amipro, Microsoft Office Applications, Webex and SharePoint

Residence Status: Singapore Permanent Resident

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