Jeremy A. Renshaw
Hillsborough NC 27278
acvi9j@r.postjobfree.com
Web Content Writer/Copywriter/Tech Writer
Competencies
All of MS Office suite (Word, Excel, Outlook, SharePoint, Access, etc), Mac, Photoshop, Wordpress, Drupal, XML, MadCap Flare, DITA, LyrisHQ and MailChimp for email campaigns, digital photography, social media, InDesign, latest in SEO trends, Google Analytics certified
Strengths
Excellent knowledge of spelling, syntax, punctuation, composition and flow
Taken the lead in projects that condense and break down highly technical content for the average reader, without losing any of the essential facts and meaning
Years of experience interviewing SMEs, good at organizing information
Specializes in direct, concise, engaging content that still retains important technical details
Comprehensive knowledge AP style guide
Document research, design, development and editing
Comprehensive knowledge current trends in SEO copywriting
Job experience
2015-present: copywriter for TCS Technologies
Custom and mass-template content for company that develops and markets websites for tire shops and auto shops
Established and maintained content calendar
Responsible for SEO-optimized content, working as part of SEO/inbound marketing team
Optimizing Google+ pages, working with social media pages for dealers
Collaborated with digital marketing manager to draw up company style sheet
Close cooperation with web and technical teams, posting content using company CMS system
All marketing metrics are closely monitored for top search engine results for clients
2013-2015: copywriter for SimpleTire
Product descriptions and blogs for online tire retailer
2014 – 2015 freelance copywriter for sq1, Dallas
Taken the lead on Sullivan’s/Del Frisco’s and Quaker State campaigns
2013 – 2015: Staff writer for College of Engineering, Tennessee Tech University
Editing speeches and presentations for internal users
Press releases, coordinated with university’s Marketing and Communications department
Tasked with all news reporting for College website; interviews with faculty, undergrad and grad students, alumni and other subject matter experts to find out about ongoing high-level research and other work, including: robotics, advanced manufacturing, chemical/bioengineering, 3D printing and other initiatives
Worked with university’s Creative Services to develop and lay out content for mailers, newsletters and other collateral materials for outside stakeholders
Photography to support stories
Answerable directly to COE Dean and university’s Vice President of Marketing and Communications
2010-2012: Lead marketing copywriter, International Auto Parts/AutoSports
Worked closely with Marketing and Creative to meet sales and SEO objectives
Projects included new-product turnover, category headers, 100s of product descriptions, reviews, how-to’s and blogs
Leveraged automotive knowledge into marketing content and light technical writing for aftermarket auto parts retailer
Took the lead in migrating entire paper catalog over to online
2000-2009 Freelancer
Feature story on Central Texas drive-in theaters, Austin American-Statesman
SEO articles and commercial website content for threesixtysolutions, Neostead, StarNine Marketing
Weekly DVD reviews for Hollywood Video/Reel.com
Rewriting all website content for inlingua (Austin franchise of international language/translation service) as well as pre- and post-translation editing work
Various editing, copy editing, proofing work for presentations, research pieces, white papers and articles
1997-2004: Regular contributor, Austin Chronicle (local weekly paper)
Movie- and music-related reviews
Feature stories
Interviews and profiles
Old-fashioned news reporting
1997-2000: DVD reviews, features for Amazon.com
1997-2000 Freelancer
Contributor on “movie matches” project, capsule reviews, Reel.com,
Contributor to American Movie Classics’ movie guide (capsule reviews)
Regular contributor, Turner Classic Movies’ website, (reviews and features)
Education
Bachelor’s degree, Radio/Television (journalism minor), Southern Illinois University/Carbondale, 1985