Sales Representative

RANITA S. HOWARD

*** ****** *****; Middletown, DE 19709

Cellular: 302-***-**** or Residence: 302-***-****

*************@***.***

CAREER SUMMARY

Highly accomplished sales executive with over twenty-eight years of combined Sales and Business Development experience representing growing and dynamic sales enterprises. Meets any challenge; Efforts consistently culminate in successful revenue growth for the corporate team; Effectively develop and maintain business relationships.

EDUCATION

Masters of Business Administration with an emphasis in Marketing, LaSalle University, Philadelphia, PA, 05/98

Bachelor of Science in Business Administration: Management Information Systems, Indiana University of Pennsylvania, Indiana, PA, 12/88

EXPERIENCE

Lilly, USA LLC. 2014 - 2016

Senior Sales Representative, Integrated Health Partners, NJ, DE, Eastern Shore, MD, 07/2014– 03/2016

District ranked #1 in the Northeast Region for CIALIS® Sales Growth – 12/2015

Winner of the STRATTERA SPECIAL INCENTIVE Award – 12/2015

Winner of the STRATTERA GOALQUEST Award for achieving 106% PTP – 7/2015

Received TOP CIALIS® Market Share Growth / Sales Award – 3/2015

Effectively work with peers, leadership and corporate to successfully promote CIALIS®, AXIRON®, and STRATTERA® to HCPs, pharmacies, clinics and hospitals

Lead in-services to ensure safe and appropriate drug administration

Responsible for demonstrating results in the following areas: Service Value Chain leadership, growing customer value metric scores, meeting territory sales targets, effective business ownership, and implementing corporate strategies

Developed the LEADERSHIP WITHOUT A TITLE INITIATIVE within my district whereby I create innovative sales strategies to promote our brands and train / develop new sales representatives

Eisai, Inc. 2013 - 2014

Oncology Account Manager, DE, Eastern Shore, MD and Southern NJ, 07/2013– 04/2014

Promoted HALAVEN® and ALOXI® to targeted oncologists, hematologists, infectious disease HCPs and ancillary staff for various tumor types [including MBC] in hospitals and clinics

Ensured product reimbursement with office management staff [Buy & Bill Model]

Responsible for advocate development and driving thought-leaders

Led in-services to ensure safe and appropriate drug administration

Met all healthcare industry credentialing requirements [HICR]

Sprint Nextel 2012 - 2013

Global Account Manager, Philadelphia, PA, 02/2012 – 04/2013

ABR: 105.82% quota attainment

Generated sales of company systems and services in named pharmaceutical enterprise accounts [AstraZeneca, Medimmune, GlaxoSmithKline and Human Genome Sciences] within an assigned geographic territory

Contacted/visited existing and prospective customers

Built and maintained a network of colleagues, partners, and customers to share information and obtain prospects

Observed and participated in presenting products and services that can fill customer needs

Demonstrated knowledge of the organization's entire product line

Accurately and punctually prepared sales forecasts and weekly activity reports

RANITA S. HOWARD Page 2

Publicis Touchpoint Solutions 2010 - 2012

Specialty GI Sales Representative – AstraZeneca Pharmaceuticals, Inc., Wilmington, DE, 10/2010 – 02/2012

Marketed and promoted NEXIUM® in an assigned territory (covered DE, PA, NJ & MD)

Consistently increased sales and market share of NEXIUM® in the PPI marketplace

Trained new representatives on total office call protocol, computer literacy, and daily responsibilities

Submitted all administrative duties timely including expense reporting and call metrics responsibilities

Quintiles Transnational Corporation 2009 - 2010

Specialty GI Sales Representative – Eurand Pharmaceuticals, Inc., Philadelphia, PA, 10/2009 – 10/2010

Provided quality consultative selling services for ZENPEP® to healthcare providers and hospitals (covered DE, PA, NJ & MD)

Product Knowledge Award recipient at launch of ZENPEP®

Boehringer Ingelheim Pharmaceuticals, Inc. 2003 - 2008

District Sales Manager, DE, Eastern Shore, MD and Southern NJ, 11/2003 – 06/2008

Trained and developed sales teams to meet and surpass goals and objectives; INSTILL A “WILL TO WIN”

Responsible for research, policy / product analysis, and product messaging in long-term facilities

Acknowledged for high market share growth for AGGRENOX®, MIRAPEX for RLS® at launch

Led all five geoteams to above 100% Goal Attainment, March 2008

Selected as the MOBIC® and FLOMAX® point district sales manager for the Mid-Atlantic Region

Increased SPIRIVA® sales to #1 in the Mid-Atlantic Region at launch

Led sales teams to the “Top 6” on the performance “Leader Board” for SPIRIVA® market share growth

Sales teams continuously received acknowledgement for market share growth in the MICARDIS® MATTERS sales initiatives

Provided timely guidance / coaching / feedback to help representatives strengthen knowledge and skill areas

Analyzed / evaluated the characteristics of the continually changing managed healthcare environment in order to successfully penetrate competitive markets

Extensive project management skills; excellent computer literacy and proficiency skills

One of four sales teams received the TEAMWORK OF THE YEAR AWARD in 2004

Merck & Co., Inc. 1997 - 2003

District [Business] Sales Manager, New Orleans, LA, 12/2000 - 11/2003

Directed the overall business management, training and development of sales representatives in the assigned district territory -- functions included hiring, training and development, orientations and performance evaluations

Collaborated with Senior Executives to recommend changes in assignments, territory configurations and deployment of sales professionals

Led the ArkLaTex Region in market share /change with ZETIATM, VIOXX®, SINGULAIR® and FOSAMAX®

Obtained preferred product status for Merck brands in the State of Louisiana -- Medicaid

Enhanced market share by establishing sales and productivity objectives in alignment with corporate goals

Marketing Analyst, Information and Planning & Support, West Point, PA, 07/1999 - 12/2000

[Corporate Home Office]

Handled the on-going development / support and system maintenance of the Hospital Sales Reporting (HSR) and Customer Segment Reporting (CSR) applications utilizing Xponent and IMS data feeds

Tasked with leading the Phase II enhancements project, customer support for ad hoc analysis and reports, delivery and maintenance of training courses and material

Served as the liaison among the Hospital Sales Team, Information Services and various other internal and external departments providing data sources to the applications

Examined special market conditions (e.g. patent loss), monitored contract compliance, and set new product objectives

RANITA S. HOWARD Page 3

Coordinator / Health Education Liaison, West Point, PA, 06/1998 - 07/1999

[Corporate Home Office]

Managed the scheduling of educational programs designed to create professional value, increase field contact and rapport with health care professionals, and impact sales performance

Developed and conducted workshops to prepare representatives for conducting educational programs

Analyzed / measured the overall effectiveness of field educational programs while staying abreast of business markets and strategies

Point person for UROLOGY KOLs for the Atlanta Region

Refined educational initiatives that impacted the health care marketplace [i.e., Women’s Health Initiative [WHI]]

Professional Sales Representative, Mid-Atlantic RBG-NW, Washington, D.C., 01/1997 - 06/1998

Consistently ranked in the top tier for sales / market share growth for ZOCOR®, COZAAR®, HYZAAR®, PRINIVIL®, VASOTEC®, PROSCAR®, PEPCID® and FOSAMAX®

Trained new representatives on the cardiovascular disease state and market issues

Responsible for securing hospital and managed care accounts [by consistently closing, exhibiting strong presentation skills, and the ability to engage in high level technical / clinical discussions at all levels] for the University of Maryland and Washington, DC

ACCOMPLISHMENTS AND ACHIEVEMENTS

Lilly, USA

Finished the Sales Year at 106% (Portfolio to Goal), December 2015

Eisai, Inc.

Recipient of multiple detailing awards [including delivering Managed Care messages] during Phase 1 Training and during the POA training sessions, July and October 2013

Boehringer Ingelheim Pharmaceuticals, Inc.

Received PEER-TO-PEER EXCELLENCE AWARD, June 2008

Ranked in the top one-fourth for Sales / Goal Attainment in the Zone, #10 / 29 [BRONZE LEVEL PRESIDENT’S CLUB], Nation #21 / 109, March 2008

Led Dover GeoTeam to #1 in the President’s Club ranking in the Mid-Atlantic Region, December 2007

Tier 2 Winner for MICARDIS® IT’S OUR TIME TRx Share Growth National Sales Contest, December 2007; [Dover geoteam, Tier 1 Winner, December 2007]

Received a “Golden Achievements Program Champion Award”, Manager-to-Employee Award for significant team contributions, July 2007

Received two (2) “Golden Achievements Program Champion Awards”, one Manager-to-Employee Award and one Peer-to-Peer Award for tremendous accomplishments achieved during the MIRAPEX® for RLS Launch, January 2007

Led Dover GeoTeam to #1 in the President’s Club ranking in the Mid-Atlantic Region, January 2006

Led Dover GeoTeam to achieve market share growth of 34.26% from baseline for SPIRIVA® within Zone 1 which led to the winning of the SPIRIVA® “Bend the Trend” Contest, 2005

Led three GeoTeams to achieve market share growth of 2.53%, 2.47% and 1.43% for MICARDIS® within the Mid-Atlantic Region which led to the achievement of the new Rxs Kicker Goal Contest, 2005

Simultaneously led three GeoTeams to attain the highest total Rxs for SPIRIVA® within the Mid-Atlantic Region during the first two months of launch, 6/04

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Merck & Co., Inc.

Received the “Managed Care Integration Award for Business Managers”, 01/03 for exemplified leadership and assertiveness in office-based sales and managed care integration

Received two (2) “Awards of Excellence”, for the delivery of customer service excellence as a Facilitator for State of Louisiana Medicaid initiatives, 08/02; outstanding management of the MerckMedicus program, 05/01

Received an “Award of Excellence”, 02/99 for efforts in the planning and execution of the Health Education Liaison Champions Program

“Award for Excellence” recognition for AII total share (5.9%) and share change (0.5%) were the 2nd highest in the Mid-Atlantic Region, far exceeding the nation (3.3%), 1997-98

Awarded two (2) Certificates of Achievement for the top 10% National New Rx Market Share Change Winner for COZAAR® and HYZAAR®; Ranked #1 in the region for Market Share Growth in Heart Failure and Hypercholesterolemia product categories, 1997

Recipient of the “Award for Excellence” for outstanding contributions made to the district as well as other business units in the Maryland / Washington D.C. area, 06/97

EARLIER EXPERIENCE

Senior Programmer Analyst, Corporate Computer Resources Dept. (Contractor), Merck & Co., Inc.,

West Point, Pennsylvania, 1996-1997

Quality Control Specialist, Quality Control Department, Premier Solutions, Ltd., Malvern, PA, 1995-1996

Lab Systems Analyst, Information Resources Department, SmithKline Beecham Clinical Laboratories, Collegeville, PA, 1993-1995

Configuration Management Department Analyst, General Electric Company, Valley Forge, PA, 1990-1993

Configuration Management Analyst, UNISYS, Corp., Trevose, PA, 1988-1990

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