Marketing Executive Professional Experience

Uma Devi.N

Digital Marketing Executive

Madiwalla,Bangalore - 560068

E-Mail : ***********@*****.***

Mob:- +91-809*******

Profile Summary:

I am working in the field of Search Engine Optimization, PPC for the past 2.6 years. My objectives are to perform according to the companies and client’s requirements by utilizing my intellectual, IT, quality leadership and management skills in a professional environment, while being sincere punctual and hard working at all times. Currently, I am working as SEO Expert in NADSOL Techno Labs Pvt Ltd.

Professional Experience :(Overall Experience-2.6 Years):

Currently working in Wellplex Soft Systems Pvt Ltd as a Digital Marketing Executive from January 2014 to till date.

Current Professional Knowledge:

Search Engine Optimization:

On-Page Optimization:

Keyword optimization

Title And Meta tag optimization

Content optimization

Alt tag (image optimization)

Header tag optimization

Web page analysis

Compititor Analysis

Internal Linking

External Linking

URL Rewriting and Renaming

Seo friendly URL structure with Keywords

Xml site map creation

Robots.txt file creation

Rss xml file creation

301 redirection creation

Google Analytics

Google Webmaster Tools

Off-Page Optimization:

Directory Submission

Social bookmarking

Search engine submission

Profile creation

Blog commenting

Fourm submission

Document Sharing

Video sharing

Article Submission

Press Release Submission

Image Sharing

Classified Ads

Rss Feed submission

Web Analytics:

Working on web analytics applications like Google Analytics

Working on Web Master tools like Google Web Mastertool

Working on Google adwords tool like My Clent Center Tool

Area of interest:

SEO

SMO

SEM

Web Technologies(Html,css)

Technical Skills:

Operating System : Windows7/xp

MS Office :MS Office 2007/2010,MS Exel 2007/2010

Web Technology : HTML,CSS,Photoshop

Search Engine Tools : Google Analytics, Google webmaster Tool,keyword planner.

Educational Profile:

M.C.A from JNTU University in 2011 with the aggregation 71%.

CERTIFICATIONS:

Certified in Google Adwords Fundementals&Advanced Search Advertising.

URL: https://www.google.com/partners/#p_certification_html;cert=3.

Roles and Responsibilities:

Optimize the Website as User Friendly to Search Engine.

Handling complete SEO Process

Back link analysis of competitors.

Keyword Analysis and Research

Creation of keyword ranking reports

Meta Tag Optimization

Sitemap and Robots File Creation

To increase website search engine presence, rankings, number of visitors

Quality link building

On-Page Optimization: Meta Tagging and Content optimization.

Off Page Optimization: Directory Submission, Article submission, Blog Submission, Forum Submission,Social Bookmarking.

Creating Google my business page

Creating Email templates for Email marketing

Creating monthly SEO reports & Preparing ranking reports

Researching the best keywords using SEO tools as Google Adwords Keyword Planner. with less competition and high search volume for high Ranking of website.

Initial website analysis and competitor analysis,Monitoring the website traffic using Google Analytics

Monitoring the site issues using Google Webmaster Tools,Strategies the off page SEO depending on the change in rankings

Provide SEO analysis and recommendations in coordination with business structure of website and web pages

Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance

Implement link building campaigns in coordination with business SEO goals

Managing PPC Campagins for client web sites

Social Media Optimization and Marketing (SMO/SMM)

Generating Facebook Monthly Reports,Monitoring the facebook ad

Creating and Managing Google ads

Declaration:

I hereby declare that all the information stated above is true to the best of my knowledge.

Place: Bangalore Sincerely

Date : (Uma Devi.N)

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