Catherine A. Campbell
**** ** **** **, ********** VA. 22306: Mobile 703-***-****
Email: ********@*****.***
Summary:
Professional background focused on working closely with a range of senior and C-level executives both internally, and in client facing roles in business development, corporate/physician liaison, and field sales. Verticals include healthcare, defense, state and local governments, as well as software engineering. Function as member of corporate management and successfully build high-level global relationships with clients, bringing best practices to senior leaders while maintaining a commitment to excellence. I am currently seeking a leadership role with a remote location/virtual office environment.
Capabilities:
• Business Development and Revenue Generation
• Business to Business Sales/Client Engagement
• Strategic Planning and Situational Awareness
• Leadership and Management
• Liaison Roles at the Executive Level
• Marketing and Communications
• Territory Management
Experience:
Business Development/Revenue Generation/Marketing:
•Territory management for a five state territory within the western region:
•Led C-level executives in large organizations to develop and implement an effective enterprise wide strategy that maximized the value delivered by Gartner's products & services
•Forecasted revenues timely and accurately;
•Increased revenue in my assigned territory by over 130%, and achieved annual retention rates of 98% for account base
•Assessed client needs, performed value alignment, and formed strategic partnerships,
•Built client relationships by offering value-added, insightful and strategic input to their business
• Managed a virtual team of over 20 people committed to and accountable for my client's success
• Generated $50 million in new business in under two years
• Generated two new multi-million dollar contracts for a start-up company within one year
• Grew a multi-million dollar portfolio of 30 hospitals for nurse staffing company by over $2 million in six months
• Captured over $1million in outstanding receivables for the Alternate Care Division of Inova Health System in a two-month time frame.
• Outperformed sales quotas to small and mid-size enterprises at Nextel. Exceeded data quota by 400% in the second month of employment
• Generated 16% in additional practice revenue within one year by increasing cosmetic surgical procedure sales
• Created private label for physician’s cosmetic product line which increased the profit margin by 75%
Strategic Planning:
•Generated and negotiated a strategic relationship between the Transportation Security Administration (TSA) and DoD Military Health System.
•Resulted in an additional $1 a $2 Million opportunity for the company.
• Managed strategic planning, communications, education, and marketing for Army projects, including senior leadership event planning and facilitation
• Initiated, negotiated, and implemented an exclusive marketing contract with Exxon/Mobil
• Created a new Independent Physician Organization (IPO) and worked with Partner’s Health Plan Medical Director, and CEO to roll out a new territory
Management and Supervision:
• Created and led a DoD Military Health System crowdsourcing implementation.
• Served as the Strategic Communications and Change Agent for the Army Enterprise Resource Planning Task Force
• Liaison Officer to the Deputy Under Secretary of the Army for Business Transformation and to the Assistant Secretary of the Navy for Manpower and Reserve Affairs
• Appointed US Army Point of Contact to the US Navy for Identity Management, Training and Education
• Served as the Deputy Director of the Enterprise Services Division, Software Engineering Center, Ft Belvoir, VA
• Supervised multiple sub-contractors on projects specifically relating to Strategic Communications
• Initiated, attended and managed leadership and partner meetings domestically and internationally
• Executed company off sites, and company participation in partner off sites worldwide for groups ranging in size up to 100
• Managed the flu vaccine staffing contract for Virginia, Maryland and Washington DC for nurse staffing company
• Organized virtual teams for Inova Alexandria Hospital to create task forces for service line promotion.
• Managed physician territories of 700, 1100, and 1300 practitioners as well as six hospitals regionally
Employment History:
Director, Client Relations: AgileTrailBlazers 2016-Present
Senior Account Executive: Gartner 2011-2014
Specialist Master/Senior Business Advisor (Manager): Deloitte (BearingPoint) Consulting LLC, Rosslyn VA 2006-2011
Corporate Liaison: Eii, Alexandria VA 2003-2006
Business Development Manager: Contemporary Nursing Services, Annandale VA 2002-2003
Physician Liaison: INOVA Health System, Falls Church VA 2001-2002
Account Executive: Nextel Communications, Reston VA 2000-2001
Account Executive: FBW/HA-LO, Alexandria VA 1998-2000
Sales and Marketing Representative: Rejuvenation Center, Alexandria VA 1997-1998
Provider Relations Consultant: United HealthCare Corporation, Vienna VA 1995-1996
Provider Relations Coordinator: Partners Health Plan, South Bend IN 1989-1995
Education, Training, and Achievements:
Winner’s Circle Achiever
Active Secret Clearance
Yale University School of Management: Senior Leadership Program
Indiana University, BA Communications
Lean Six Sigma Greenbelt Training
ARIS for Public Sector Engineering
Effective Prospecting
Value Selling
Service Excellence Training, Inova Health System
Physician Trainer, Inova Health System
Schiffman Organizational/Sales Training