Michael Carneal
P.O. Box ****** Celebration, Florida 34747
**********@***.*** 615-***-****
Sales & Marketing Executive
Top-producing sales director with +15-year history of numerous promotions and recognitions
Repeated success guiding sales and marketing teams to consistently meet and exceed company, team, and personal targets. Thorough understanding of high-end vacation ownership industry with repeated success in closing sales. Demonstrated history of driving revenues, increasing retention rates, and reducing costs and compliance issues while maintaining customer-driven approach and adhering to company values and integrity. Computer proficient.
Core competencies include:
Client Relationship Management
Cost Reduction and Avoidance
Brand Strategy Development
High-Impact Presentations
Contract Development / Negotiations
Budget Administration / Management
Revenue Growth / Development
New Business Strategies
Staff Development and Mentoring
Team Building and Leadership
Professional Experience
Diamond Resorts International, Celebration Florida
Sales Manager Mystic Dunes Resort 2014-Present
Promoted to oversee team of 5-8 sales representatives and ensure effective partnerships between customers and sales reps.
Liaised between representatives and clients to ensure personal support for each guest and to promote sales closing processes. Met with each team member individually to determine personal and team goals, review performance, and ensure best practices. Developed personalized, monthly training schedules for each team member.
WYNDHAM VACATION RESORTS, Crossville, Tennessee
VICE PRESIDENT OF SALES & MARKETING, WYNDHAM GLADE, 2010 2013
Excelled as senior executive overseeing $15M budget and 65 employees for vacation ownership resort, achieving and exceeding goals while ensuring integrity of company’s values.
Fostered positive work environment focused on customer care. Ensured staff understanding of company and site’s goals and visions through regular meetings and communications. Collaborated with administrative manager to monitor and control cost and improve NOI. Promoted customer relations through daily interactions with owners and sales closing support. Maintained ongoing communication with property management and staff.
Lowered operating expenses more than 3% two consecutive years and lowered site cost of sale more than 3.5%.
Reduced compliance complaints 27% over two-year period.
Improved NOI year over year and realized revenue targets on monthly basis through thorough budget analysis incorporating revenue growth and expense reduction actions.
WYNDHAM VACACTION RESORT, Nashville, Tennessee
IN-HOUSE SALES MANAGER, WYNDHAM NASHVILLE, 2009 – 2010
Promoted to oversee team of 7-15 sales representatives and ensure effective partnerships between customers and sales reps.
Liaised between representatives and clients to ensure personal support for each guest and to promote sales closing processes. Met with each team member individually to determine personal and team goals, review performance, and ensure best practices. Developed personalized, monthly training schedules for each team member.
Exceeded projected, budgeted revenues 27% and maintained 97% compliance rate.
Maintained 91% retention rate, lowered turnover, and increased production by creating and implementing effective mentor process.
WYNDHAM VACATION RESORT, Nashville, Tennessee
FRONT LINE DIRECTOR OF SALES AND MARKETING, 2005 2009
Earned promotion and consistently maintained revenue and marketing commitments.
Generated positive, supportive work environment, maintaining ongoing communication with managers. Conducted regular sales and marketing consultations to foster team and individual performance accountability and reiterate focus on targets and goals. Monitored and controlled departmental costs and implemented operational processes in collaboration with administrative manager to improve net operating income.
Increase department’s retention rate 28%, reduced turnover 50%, and reduced expenses 6.8% over four-year period.
Earned company’s Pinnacle Award as most profitable Front-line Director.
WYNDHAM VACATION RESORT, Charlotte, North Carolina
FRONT-LINE MANAGER, 2003 2005
Managed and developed 20-25 sales representatives, building high-performing team and consistently exceeding site’s revenue targets.
Supported team in reaching and exceeding company and personal goals, focusing on quality mentorship and performance accountability. Personally supported each guest sales closings.
Increase site’s APG more than 40% and site’s retention rate more than 25%.
Developed and implemented ongoing training processes for all sales reps, improving sales retention and lowering compliance issues.