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Customer Service Sales

Ottawa, ON, Canada
April 28, 2016

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** ****** ***** **., ***** Albert, ON Mobile: 416-***-**** Email:

District Manager

Award-winning and people-oriented sales professional with 18+ years of experience in delierving 6-7 figure revenue gains and maximizing business opporunties in the retail industry. Natural leader with a pragmatic approach to developing and motivating teams to drive a strong customer service culture. Adept in engineering and exceeding financial plans, and implementing process improvements to drive operational excellence.

Notably recognized for successfully opening 7 locations within Ontario and acquiring significant sales; subsequently increasing profits year-over-year. Proficient in managing budgets and conducting financial forecasts to meet market trends and demands. Excellent mentor with an eye for talent; as well as an impeccable ability to develop positive, productive, and cohesive teams by regularly applying focused training sessions. Fluent in English and French.

Core Competencies

Budget Management

Policy Formulation/Compliance

Strategic Sales Plans

Loss Prevention

P&L Responsibility

Change Management

Business Process Improvements

Team Development

Marketing Material

Financial Forecasts

Customer Service

Inventory Management

Key Achievements

Reduced loss prevention to 0.5% throughout the district and reduced store level to 1.5% during earlier years as a store manager in 2007. Achieved positive results by developing and implementing new procedures to accurately monitor inventory, and by incorporating additional customer service strategies.

Garnered upwards of $2.2MM in sales throughout the district in 2012 by effectively collaborating with key stakeholders and implementing top-notch training sessions to encourage staff to execute the best sales practices.

Helped organized the set up of the Superbowl Temp. Store in 2006 in addition to handling all merchandising, security, sales, and staff. Resulted in successfully selling out all products and increasing sales for the Windsor location.

Successfully launched Champssports New Store Concepts Stores within the Toronto Region for Footlocker INC. to improve store look and reach out to more clientele.

Relevant Experience

Project Manager (HOME DEPOT)/ Mosaic Group September 2015 - Present

District Manager Champs Sports March 2009 – May 2014

General Manager/Trainer March 2002 – March 2009

Manager 1992 – May 1995


Managed daily operations of 12 locations throughout Ontario and Quebec with a $15MM collective value and around 300 staff.

Responsible for budget management, inventory management, sales, and ensuring staff are on top of their game.

Managed all merchandise planning and and development to increase units per sales and overall profits.

Increased YOY sales by closely analyzing the markets and numbers and ensuring staff met or exceeded all targets.

Assisted in the development of marketing materials and promotions; provided translations for the francophone clientele and ensured all content and actions adhered to both Ontario and Quebec legislations.

Process Improvements

Proficient in new business development, and consistently met or exceeded sales targets by implementing process improvements, and/or facilitating effective relationship management methods.

Effectively implemented systems and process improvements to decrease loss prevention, improve inventory management, staff management, and overall efficiencies.

RICHARD CANNIFF Mobile: 416-***-**** Email:

Implemented updated policies and procedures to provide optimal customer service levels, contribute to long-term growth with minimum turnover, and acquire high-level candidates to assist in meeting service and sales goals.

Relevant Experience cont’d

Relationship/Change Management

Built positive and lasting relationships as well as frequently negotiated with stakeholders to ensure cohesion with company goals and business developments.

Frequently traveled to various store locations to ensure smooth operations, strong sales, and positive morale among staff in addition to analyzing all product reports and numbers to determine areas for needed improvement.

Provided educational sessions on sales programs and visual standards in all locations to achieve or exceed all targeted goals and initiatives.

Additional Achievements:

Successfully increased YOY sales by 5-10% by increasing units per transactions and training staff on executing effective sales programs ensuring they follow company policies and best practices.

Successfully opened 7 new locations throughout tenure while maintaining responsibility for recruiting staff, organizing merchandise and displays, managing inventory, and ensuring all construction built according to standard.

Surpassed opening sales targets for the Yonge St. location opening by 20-30%.

Improved floor productivity by providing ongoing training sessions to ensure a cohesive understanding of company policies and procedures; in addition to determining areas for improvement by conducting performance evaluations.

Achieved the best Shrink Percentage in the company at 0.3% by conducting additional test checks and follow-ups on all receving procedures for the product; improved customer service on the sales floor.

Received the shrink award consecutively between 2010 – 2013.

Maintained losses at a minimum and contributed to stores’ profitability by increasing YOY sales.

Won multiple sales contests for best item per transaction increase as a district manager each year between 2010 – 2013.

Procured between $800K and $2MM in sales between the years of 2010 – 2013.

Additional Roles:

Senior Manager Athletes World/Bata Retail March 1997 – February 2002

Store Manager Thrift Town May 1995 – March 1997

Formal Education

Courses in Business Administration Champlain College 1989 – 1991

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