Communications Advertising Specialist

Marketing and Communications Brand Management Integrated Marketing

Market Research Sales Strategy Event Production Public Relations Logo Design Public Speaking

Qualifications Profile

Strategic, results-driven, and creative professional, offering global experience in events and marketing and communications

industries. Equipped with expertise in project management, international business, photography, and video production. Effective at

communicating various marketing agendas through traditional and digital media platforms, as well as administering high-priority

accounts and executing first-rate projects toward profitability. Articulate communicator; 100% bilingual and bicultural in English

and Spanish.

Relevant Experience

Confidential - El Paso, TX

Business Development Associate Aug 2014–Present

Strategically establish relationships with new and potential clients by following up on idle contracts.

Hold responsibility in organizing and handling the planning and advertising of company events, while promoting campaigns and

sponsorships for company events and digital publicity.

Administer accounts and payments to external providers as well as internal affairs.

Maintain active engagement with embassies and industrial organizations.

Oversee the production of an advertising material in collaboration with an internal Creative Team.

Employ bilingual and bicultural fluency in English and Spanish for international communication.

Provided effectual support to clients in resolving conflicts and closing negotiations.

Partner with international corporations for the aerospace, automotive, supply chain, logistics, real estate and financial sectors.

Played an integral role in providing a name for a new magazine as “Border Now”.

Drove efforts in bringing $100K sales during the first year of employment.

Demonstrated expertise in organizing event by setting up booths, acquiring sponsorships, following up on contacts as well as

overseeing the entire event production.

Successfully built partnerships with high-level positions including chief executive officers, directors, and generals from previous

event coordination with the Mexican military

Secured signatures and contracts from various advertisement campaigns and event sponsorships.

Actualized high-end advertisements for large-scale manufacturing companies through collaborative efforts with the Design Team.

Rotary Club International - Mexico and The United States

Publicity Campaign Designer and Event Coordinator, District 4100 Sep 2012–Apr 2013

Spearheaded efforts in completing the publicity project by overseeing the development phase and recruitment.

Served as event coordinator and coordinated conferences by engaging schools into the campaign in order to hold a conference at their

school.

Served as director of the publicity campaign “Yo Decido Llegar o No Llegar” (I decide to arrive or not to arrive), designed to set

awareness to teenagers and young adults on the importance of safe driving.

Organized and attended numerous events and conferences as well as campaign launch.

Tichi Muñoz - Mexico and The United States

Publicity Campaign Head Coordinator Aug 2012–Dec 2012

Art Director/ Team Leader: Launched the campaign concept, organized with the team different photo-shoots and postproduction efforts.

Sold the idea to the clients.

Spearheaded efforts during the entire production phase of the publicity campaign to earn funds to be used for various community

programs and services.

Sweet Ideas - Munich, Germany

Marketing and Corporate Image Designer May 2011–Jul 2011

Freelancer: created the whole image and marketing strategy to the client.

Conceptualized and designed the logo as well as the publicity and marketing strategy for a local business which focused on event

coordination, party arrangements, and gourmet bakery.

Where2party.CA - Montréal, Québec, Canada

Marketing and Corporate Image Designer Apr 2011–Jun 2011

Freelancer: “Sweet Ideas”.

Built the brand design, public relations initiatives, as well as marketing plan of the business specializing in events and tours

based from the nocturnal lifestyle in Montréal.

Education

Bachelor of Arts in Graphic Design, GPA: 4.0, 2013

De La Salle University Ciudad Obregón, Mexico

Professional Development

Development of Competitive Teamwork as an Essential Tool to Apply in a Professional Context Initiating a Sense of Entrepreneurship,

2014

La Fundación General Universidad de Granada. Granada, Spain

Montréal International Institute of Language and Arts, 2010

Montréal, Canada

DesignFest Congress, 2010

Guadalajara, Mexico

Amnesty International Photography Project, 2011 2012

Ciudad Obregón, Mexico

MUDAM Congress, 2012 2013

Ciudad Obregón, Mexico

Professional Affiliation

American Institute of Graphic Arts (AIGA)

Activities

Team Leader: Coordinated with the group of designers in producing a children learning book in Yaqui and Spanish

for the Yaqui tribe in Sonora.

Technical Acumen

Adobe Creative Suite: Photoshop, Illustrator, InDesign, Premiere Pro, and After Effects

Microsoft Office Suite: Word, PowerPoint, and Outlook

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