Senior management, operations, service, sales, marketing and training

*** ********* ****, *********, ** ***** • 724-***-**** • ********@*****.***

Melissa J. Lescinsky

MANAGEMENT / OPERATIONS / REGULATORY COMPLIANCE/RISK MANAGEMENT

BUSINESS DEVELOPMENT/STRATEGY/COMMUNICATIONS/EDUCATION

An accomplished and versatile leader with demonstrated strong skills in multiple aspects of management. Through keen awareness and creative problem solving able to quickly set a solution in motion. A hands-on manager effective at building team cohesion and collaboration in identifying and addressing plans for personal and corporate achievement. Works well independently as well as effective at building positive relationships with business partners, vendors and senior management. Self motivated by successful accomplishment of complex challenges. Competencies include:

Risk Management

General Management

Financial Services

Bank Secrecy Act

Branch Operations

Client Service

Anti-money Laundering

Project Management

Product Implementation

Physical Security

Back Office Procedures

Systems Design

Disaster Preparedness

Call Center Operations

Quality Control

Fraud Detection/Loss Prevention

Loss recovery

Policy / Procedures

Training/Mentoring

Convenience services Online/ATM/Mail/telephone

Revenue Growth & Expense Reduction

Education University of Pittsburgh – Pittsburgh, PA

Bachelor of Science – Business Management - Marketing

Minor – Psychology

Professional Experience

Indiana First Bank Indiana, PA 10.2015 - Present

Marketing Manager/Social Media Manager

Implements and manages all Marketing & Social Media programs and initiatives. For example, radio, television, newspaper, Face Book, billboards and etc. Manages website content. Develops legal and compliant procedures for her areas of responsibility. Manages contributions/donation requests. Prepares board reports. Analyzes data to increase ROI.

Coordinated a 1 year anniversary celebration for a branch that resulted in a minimum of 5 new clients to the bank and new money on deposit in excess of 1 million dollars.

Researched current and available vendors and made the necessary vendor and process changes reducing expense to the Bank.

Enhanced the Bank’s Face Book social media presence by implementing a consistent and relevant themed Face Book content strategy.

Ran her first CD ads in the local newspapers within a couple of weeks of hire that resulting in excess of 1 million dollars of new money on deposit.

First Commonwealth Bank Indiana, PA 4.2000 – 2.2015

Vice President/Security Officer, Legal & Fraud Risk Manager (12.2004 - 2.2015)

Oversaw the company’s Bank Secrecy Act, Anti Money Laundering, Physical Security and Fraud Risk management programs;

as well as the Legal Services function/team. Provided social media and website content.

Achieved 90% + incidents of crime apprehension rate.

Upgraded all video surveillance and alarm panel equipment below or at approved budget.

Consistently operated below or at approved annual budgets.

Implemented new and/or revised procedures including new and/or existing systems and vendors to achieve goals prior to or within deadlines.

Received no fines or infractions following any regulatory examinations.

Restructured the department and streamlined operations, resulting in expense reduction by a reduced work force of 3 FTE’s.

Implemented several fraud detection and money laundering software solutions, resulting in positive regulatory examination results and reduced financial fraud loss.

Increased the Bank’s receipt of restitution following financial losses (loss recovery) due to the development, management, and execution of an effective criminal pursuit procedure and extensive financial services industry, retail, law enforcement and court colleague contacts for cross collaboration.

Developed and delivered fraud awareness presentations for the consumer, elderly and business audiences; resulting in loss prevention, household and revenue growth, and enhanced client loyalty.

Developed legal and complaint procedures to mitigate financial and regulatory risks.

Assistant Vice President/Call Center Manager (4.2000 – 12.2004)

Managed the servicing of inbound calls, online banking/bill payment, VRU and TTY, and responsible for

the implementation of a sales culture and the resulting generation of sales opportunities/revenue growth.

Implemented a sales culture within the call center involving the following: developed a training program regarding the detection of client relationship expansion opportunities, overcoming client objections, prospect tracking and follow up. The call center generated annual new deposit &/or loan growth of a minimum of approximately $1M.

Developed the voice response unit (VRU) touch tone telephone menu of available options.

Developed a staffing structure involving career advancement opportunities that reduced turn over and increased employee retention.

Developed legal and complaint procedures to support alternative delivery channel client service requests (online banking, fax, mail, telephone and email).

Parkvale Bank Monroeville, PA 6.1998 – 4.2000

Training Director

Created new training, revised existing training, coordinated, conducted and tracked completed training

programs for: tellers, head tellers, new account representatives and managers.

Designed, tested and implemented a new teller platform.

Dollar Bank Pittsburgh, PA 10.1996 – 6.1998

Floating Retail Services Assistant Manager (10.1997 – 6.1998)

Responsible for daily branch operations, sales goals tracking, goal achievement and sales strategies, and

staff motivation.

Developed, executed, managed and communicated progress/results of team contests in order to meet/exceed branch goals.

Developed and conducted team client relationship expansion training sessions.

Achieved assigned goals.

Manager Training Program (10.1996 – 10.1997)

Performed teller, new account and management responsibilities. Completed program with preferred emphasis in sales strategies, motivation, tracking & etc.

PNC Bank Pittsburgh, PA 12.1994 – 9.1996

Sr. Financial Services Consultant, Small Business (7.1995 – 9.1996)

Responsible for the servicing of inbound business calls and the generation of new business sales opportunities.

Generated annual new deposit and/or loan consumer and/or business growth in excess of $1.5M.

Financial Services Consultant, Consumer & Business (12.1994 – 7.1995)

Responsible for the servicing of inbound consumer and business calls and the generation of new business sales opportunities.

Kaufmanns Pittsburgh, PA 8.1994 – 12.1994

Department Store

Account Receivable Representative

Complied with regulations while performing negotiations for recovery and future credit limit authorization.

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