CYNTHIA BROSCHART
***** ****** ******, ******** *****, Delaware 19971 C: 302-***-**** ***********@*****.*** Detail and results oriented individual with extensive experience in health care sales and marketing management. Excellent analytical,and critical thinking skills. Organized and driven, highly competitive, energetic and growth focused achiever with a notable ability to enrich key relationships while also developing new business.
Business development retail
Business development Health Care
Revenue generation strategies
Retention and reactivation strategies
Competitive and strategic planning
Public relations?
Recruitment and talent development
Proposal and Presentation skills
Organized
Natural leader
Team player
Persuasive
Problem Solver
Effective public speaker
Conflict resolution
Goal-oriented
Reliable
Decisive
Hospice Care Consultant, 08/2011 to 04/2012
Seasons Hospice and Palliative Care – Newark, DE
Extensively trained in hospice care policies and procedures, marketing management and business development.
Managed and maintained 50+ accounts with 0% attrition Generate referrals from existing and new sources.
Expand assigned territiory by 26% before training. Establish and develop professional partnerships to obtain referrals and grow patient base. Interact and mentor fellow team members to improve quality of care and develop relationships with in community.
Maintain superior quality standards to become leading hospice provider. Provide in service trainings,provide educational materials, and proposals to new and existing referral sources.
Led account management, strategy, targeting and campaign development to promote referrals. Involved in various boards and outreach programs
Worked closely with case managers, patients and families to identify their needs and challenges and provide solutions-oriented education.
Community Relations Manager, 08/2010 to 08/2011
Senior Helpers – Dover, DE
Trained in Marketing Management, Account management and database operations and maintenence Developed innovative programs and activities based on analysis of community needs and interests. Developed ?and managed professional relationships with key referral sources within assigned territory Developed a stretegic marketing plan for physicians, discharge planners,social workers, skilled nursing facilitators, assisted living personell and memory care facilitators.? Led a comprehensive Caregiver Training for 30 staff members. Recruitment and Retention Coordinator, 09/2007 to 08/2010 Home Instead Senior Care – Wyoming, DE
PROFESSIONAL SUMMARY
SKILLS
WORK HISTORY
Led a comprehensive Advanced and Basic Caregiver training for 15 staff members weekly.
Led a caregiver safety training for 15 staff members. Resolved employment-related disputes through proactive communication. Administered compensation, benefits and performance management systems and safety and recreation programs.
Coordinated work activities of subordinates and staff relating to employment, compensation, labor relations and employee relations.
Handled understaffing, disputes, terminating employees and administering disciplinary procedures. Organized and led a 3-day staff orientation and training to promote collaboration. Community Service Representative, 09/2007 to 08/2010 Home Instead Senior Care – Wyoming, DE
Trained in marketing management, account management and brand development Maintained professional relationships with key referral sources in the community to generate referrals Provided brand and service education to Physicians, Discharge Planners, Social workers, Skilled Nursing facilitators, assisted living facilitators, and memory care directors to generate appropriate referrals Optimized Client outcomes through provision of education and coordination of care with Caregivers and their families.
increased admission referral volume by 38% within first 30 days in territory Consistently overachieved sales goals
Re-established relationships in community through education and increased responsiveness to the needs of referral sources, clients, families and Caregivers. Developed and implemented ?a ?12 speaker panel of referral sources to educate community on services available in the aging industry.
Early Childhood Education:
Delaware Technical College - Georgetown, DE
Facilitator Front Porch Early Memory Loss Support Group Co Chair Alzheimer's Association Memory Walk Committee Facilitator Dealing with Grief and loss Support Group EDUCATION
VOLUNTEER WORK