Melinda A. Eames
***** ********* *** *****, ** **130 402-***-****
************@*****.*** https://www.linkedin.com/in/melindaeames
Summary
Accomplished professional, able to play multiple roles utilizing both creative and analytical skills in event and business planning, project management, sales training and operations. Proven ability to further development of key accounts, enhance performance of sales representatives, increase dealer sales, loyalty, and promote company initiatives. Specific expertise in:
Event Design and Management
Project Management
Leadership Development
Communication
Training and Talent Development
Change Management
Conflict Management
Relationship Management
Professional Experience
HUNTER DOUGLAS, Omaha, NE 2012 – 2016
Marketing Specialist
Planned, managed and executed dealer events for tradeshow showcases in 13 cities. Secured contracts, reviewing banquet event orders, planning menus, making travel arrangements, and coordinating staff. Reached 1400 dealers, achieving highest level attendance for region.
Developed and administrated depository of competitive knowledge in Salesforce, used for development of marketing programs tracking dealer sales with competitors.
Streamlined and administrated Loyalty Program for highest level dealers, including account sales analysis, web crawl for analyzing business, merchandising audits, and growth opportunities. Redesigned program in 2015, which increased dealer participation from 20% to 43%.
Administrated Home Show Display loaner program, identifying costs to sales gained, and ultimately discontinued program, saving more than $25,000 per year.
Moved, designed and set up 3 new service centers, which were key in retention of dealers transitioning from Designer Blinds to Hunter Douglas.
DESIGNER BLINDS, Omaha, NE 1994 – 2012
Sales and Marketing Coordinator 2001 – 2012
Developed and implemented company events, meetings, dealer home show design, and specialized dealer training, including all budgeting, menus, travel arrangements and contracts for venues. Designed and executed all dealer events around national Hunter Douglas events such as the International Alliance Convention, Business Building Expo and Premieres trade shows to reach highest level of dealer participation.
Acted as liaison to key accounts managing relationships, challenges, issues and business needs. Hosted dealer visits and round tables. Communicated changes, programs, product and new launch information to dealers for activation and increased participation.
Developed and presented Designer Blinds Selling Methodology to all sales associates for key accounts, increasing brand loyalty and sales by 12%.
Coordinated and trained new hires on policies and procedures, product knowledge, sales methodology, company initiatives and expectations.
Identified performance gaps and recommended development or performance improvement initiatives for existing sales representatives to align with company initiatives and goals.
Melinda Eames Page 2
Developed, implemented and presented customized training program to build rapport and confidence in Customer Service team that exhibited lack of cohesiveness and collaboration.
Customer Service Manager 1994 - 2001
Managed, coached and developed staff of 17 customer service representatives and product specialists. Increased call volume with new phone system with a 3% call waiting.
Specialized in development of customer experience and relationships.
Exceeded dealer expectations in understanding needs and problem solving.
ARTIST, Omaha, NE 1972 – present
Welded Sculpture and Mixed Media Artist
Created art and sculpture for Omaha area art shows and private commissions. Established group of artists “Women Who Weld” and created/curates the annual “Women Who Weld” show. Acted as juror for local Omaha Summer Arts Festival.
INTERIOR DESIGNER, Omaha, NE 1976 - 1994
Specialized in all aspects of residential Interior Design, including space planning, selection and specification of furniture, accessories, hard surfaces, paint, carpet and window coverings. Developed and designed spaces for charitable and special events including ASID Symphony Showhouse, Omaha Community Playhouse and the American Heart Foundation.
Education
Bachelor of Arts with specialization in Interior Design, University of Nebraska, Omaha, NE
Business Management Program, University of Nebraska, Lincoln, Omaha, NE
American Society of Interior Designers, Associate and Student Affiliation