CHRISTINE FARFAN
*** **** ******* ******, **** Beach, NY 11561 *****************@*****.*** 516-***-**** OBJECTIVE To become an integrated media planner and be part of a team where I can apply market research and utilize my competitive, creative spirit to develop/execute campaigns that deliver measurable results.
EXPERIENCE Assistant Media Planner Havas Media NY June 2014 – November 2015
Work closely with colleagues of various levels to develop and maintain media plans
Trained on fully integrated accounts to master offline and online media
Prepare an update media flowcharts and purchase authorizations (Prisma)
Participate in brainstorming sessions
Assist with tracking media expenditures to ensure agency and client budget compliance
Utilize research programs and digital campaign reporting systems (Comscore, DCM, etc)
Help other media teams meet deadlines when they are in crunch Digital Media Planner MediaCom NY December 2015 – Present
Manage client media plans and assume complete ownership for my responsibilities
Perform analyses and provide recommendations for all media projects
Ensure smooth execution of media details through effective communication and organization
Proactively problem solve and efficiently multitask
Assist in mentoring and managing team i assistant planner EDUCATION The College of Saint Rose Albany, NY May 2014
Bachelor’s Degree, Mass Communications/Media Studies, minor in Spanish
Certificate of Heritage Speakers of Spanish
SKILLS Computers: Microsoft Excel; PowerPoint; Microsoft Word; Research programs(Comscore, Clear Decisions, etc)
Strong organizational, decision-making, leadership and presentation skills
Fluent in Spanish
REFERENCES Suzanne Yarwood Rose; SVP Group Director – Havas Media *******.***********@**********.***
Tel +1-646-***-****
Ayca Pamucak; Integrated Media Supervisor – Havas Media ****.*******@**********.***
Tel +1-646-***-****
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