Sales Representative Manager

PAULA VILLARREAL

**- * ***** ****** ****, Toronto, ON M4T 1R9

****************@*****.*** Mobile: +1-416-***-**** LinkedIn paula-villarreal-96824396

February 17, 2016

Elizabeth Arden Canada

Hiring Manager

505 Apple Creek Boulevard

Markham, ON L3R 5B1

To whom it may concern:

In today’s volatile economy, it is vital for businesses to consider the need for strong marketing relations and knowledge. My collaborative attitude to anticipate challenges and trends, capitalize upon shared strengths and capability of directing strategies that build mutually beneficial relationships. It is therefore with great interest that I submit my candidacy for the Marketing and Public Relations Intern position with Elizabeth Arden Canada. Having accrued a significant knowledge in market research, utilization of social media platforms and branding strategies, I am confident I offer the capabilities to improve processes, while championing the vision, long-term strategy, and growth. My enclosed resume outlines the breadth and experience I bring to the table.

HIGHLIGHTS OF MY STRENGTHS INCLUDE:

Actively pursuing a Bachelor of Commerce degree in Marketing with an expected graduation date on May 2017.

Outstanding communications skills blended with the strong bilingual skills to persuade business leaders and customers of short- and long-term objectives and put in place communication plans, events, promotions and teams to realize goals.

Dedicated on delivering on project milestones within timeline parameters.

Excellent relationship-building with an emphasis on cross-functional and multi-disciplinary consultation in support of creative solutions-building. I would like to implement my acquired knowledge on development of marketing strategies and my broader international vision to contribute with my creative ideas towards new career challenges. My experience in developing and maintaining relationship within a cross-functional team environment as well as organizational skills will enable me to become a high-impact contributor to your company and I look forward to meeting with you for a personal interview to discuss my aptitude for the role. Thank you for your time and consideration.

Sincerely,

Paula Villarreal

PAULA VILLARREAL

12- 7 Heath Street East, Toronto, ON M4T 1R9

****************@*****.*** Mobile: +1-416-***-**** LinkedIn paula-villarreal-96824396

Marketing and Public Relations Intern

Motivated, dynamic and pro-active Bachelor of Commerce student, majoring in Marketing. Committed to discovering new and innovative ways to manage, communicate and implement strategies. Acquisition of a broad understanding of brand management, marketing and business concepts, will strengthen project executions leveraging bilingual skills in Spanish and English both verbally and written. Summary of Qualifications

Enhancing customer relationships through personal selling and online communications.

Planning and coordination of events including logistics and communication of accurate information error – free to people of interest.

Creation of innovative strategies and implementation to project executions.

Capability to work in different types of groups environments as well as able to work independently while maintaining communications throughout various executive levels.

Passionate and committed to solve problems adopting creative and feasible solutions. Education

Humber College Institute of Technology and Advanced Learning Bachelor of Commerce – Marketing September 2013 - Present

Honor student – Deans List year 2013-2014

Educational Highlights

Gordo Ex Café Restaurant

Primary and secondary research of key competitors of Venezuelan restaurants to El Gordo Ex Café in Toronto.

Target market customer analysis and identification of brand equity elements of the restaurant.

Brand management and assessment analysis of its weaknesses and strengths.

Creation and implementation of creative branding strategy that boosted awareness upon certain target markets.

Work Experience

Colombian Government Trade, Tourism and Investment Commission October 2015 Toronto, Ontario

Providing information about key facts about Colombia’s IT industry to Canadian companies from start-up to medium big size companies during Colombia’s Business Matchmaking Forum for Software and Digital Content event.

Took part Supporting Colombian companies during their cite visits to the IT ecosystem in Toronto.

Executing branding strategy to Colombia’s official launch of its IT brand “Bring IT On”. Upalema Handcrafts -Sales Representative and Assistant Manager Jan 2012 – June 2013 Cartagena, Colombia

Establishing excellent customer and distributors’ relationship through constant communications via a variety of communication platforms.

Acquiring new distributors that became long – term partners to the business.

Stock management, logistics and accounting processes. Community involvement

Canadian Experience

Prostate Cancer Canada – Step Up Challenge

Logistics planning and managing set up of event.

Coordinating and recording registration of candidates and volunteers. International experience

Alphabetization program – Pontezuela School Cartagena, Colombia

Carrying out activities to stimulate children’s’ learning capabilities.

Support organizing, selecting and recruiting volunteers.

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