SANJAY KUMAR KALRA
*: Mansarovar, Jaipur – ** ( India )
(: 0091-931-***-****
: : **********@*****.***
QUALIFIED PROFESSIONAL, Offering more than 22 years of experience in Business Management, Sales & Technical Marketing
PROFILE & STRENGTHS
Competent, diligent & result oriented professional, offering exposure across Sales & Marketing, Sales Promotion, Production Planning, Technical Management of Trade exhibitions, Client Relationship Management and Manpower Leadership and Liaison & Coordination; spearheading as Business Manager (Head) with Catalysts, Jaipur.
Dexterity in formulating & implementing Marketing Planning & Business Development and ensuring profitability of organization & employees. Diligent and resourceful professional with hands on expertise in devising measures for enhancing Operational Efficiency.
Adept at analyzing potential, conceptualizing & executing strategies to drive sales and ensuring repeat & referral business to maximize sales and accomplishment of revenue and collection targets.
Expertise in Brand Building and setting up Trade Exhibitions & Promotional Campaigns while achieving Revenue, Profit and Business Growth Objectives while ensuring top line and bottom line profitability.
Excellent time management skills with proven ability to work accurately and quickly prioritize, coordinate and consolidate tasks; resilient with a high level of personal integrity and energy experience.
Core Competencies
w Sales & Marketing w Market Research w Sales Promotion w Production Planning w Technical Management of
Trade Exhibitions w Client Relationship Management w Manpower Leadership w Liaison & Coordination
PROFESSIONAL EXPERIENCE
CATALYSTS, JAIPUR - A team of highly technical professionals, supplying plastic extrusion machines, spare parts and rendering customer services to Plastic Packaging industry.
May 2006-till date
Business Manager ( Head )
Spearheading efforts across handling entire spectrum of functions pertaining to sales, marketing & business development and actively involved in export of machines & spare parts, along with the domestic operations.
Developing business by analyzing potential, conceptualizing & executing strategies to drive sales and ensuring repeat & referral business; shouldering responsibility for augmenting the bottom-line through various cost saving initiatives; thereby ensuring strict adherence to the time schedule, quality standards and total productivity maintenance.
Responsible for research of targeted markets & evaluate strategies to identify potential consumers of products & services. Accountable for relationship management with key accounts to enhance sales growth.
Managing business development operations with a view to achieve business (sales volume & market share) objectives and ensuring top line and bottom line profitability; responsible for Sales Promotion; monitoring and motivating the Sales & Marketing team to ensure achievement of the targets set by the Company.
Ingeniously rendering services to enable smooth flow of operations and corporate communications designed to deliver a brand-consistent while developing and enhancing existing business relationships.
Creating and sustaining a dynamic environment that fosters development opportunities and motivates performance among team members; inculcating professional competencies amongst the staff enabling their professional development and adding value to the organization’s human resource.
LOHIA STARLINGER LTD, KANPUR - One of the largest manufacturer and supplier of complete range of machinery for Packaging / Plastic Industry ( including Tape extrusion Lines, Cheese Winders ) in India & Abroad
Feb 2000- April 2006
Marketing Manager
Spearheaded efforts across meeting spare parts sales target via sales promotion while maintaining healthy business relations with clients; developed a competitive business development and sales strategy, uncovered/ created new opportunities, identified dynamic and flexible solutions and managed marketing activity.
Accountable for relationship management with key accounts to enhance sales growth and provided aid in business issues such as identifying growth opportunities & Lead Generation. Efficiently led sales promotion as Technical Leader for National / International Trade Exhibitions.
While working as spare parts in charge of domestic & export market, designed the strategy that fulfilled the objectives, maximize revenues, profits and market share of the company and implemented the chosen strategy across product management, pricing, sales & distribution and promotion.
Efficiently handled customer technical services with a team of technical experts; conceptualized and initiated Customer Feedback System and discussed the issues with management to improve customer satisfaction.
Adroitly handled the various channels of distribution, distribution system and dealing with the clients/ associates in the market; worked closely with the Branch Sales/Services Offices and works to ensure target achievements for handsets distribution business.
TOLARAM FIBRES, LATVIA- 5410, EAST EUROPE
A company of Tolaram Group, Singapore, producing Nylon (PA-6) chips, Textile & Technical Yarn, Tyre Cord Fabric, Staple Fibre.
Sep 1997 – March 1999
Manager (Dept. Head- Extrusion)
Key Result Areas:
Overall management of the Technical / Industrial Yarn department;
Responsible for development & modification, setting optimum process parameters to reduce the cost of production by reduced waste generation and increased production
Production planning and achieving production and quality targets
CENTURY ENKA LTD, PUNE
Nylon trye cord ( SDW and Conventional Spinning -Draw Twisters), and Polyester technical yarn spinning ( Conventional Spinning – Steam Draw Frame )
June 1992 – Aug 1997
Assistant Superintendent
ACADEMIC AND PROFESSIONAL CREDENTIALS
M.Tech. (Masters Degree in Textile Technology)
Govt. Central Textile Institute, Kanpur
Diploma in Business Management
IMDR, Pune
B.Text. (Professional Degree in Man Made Textile Technology)
Textile Institute, Ichalkaranji, Maharashtra
Date of Birth: 4th March 1967