Sales Customer Service

Frank Joseph Case III

***** ********* **** *******, ***** 77377 832-***-**** *******@*****.***

EVP / VP of Sales & Marketing

Collaborative leadership style with a passion for people, ensuring company and individual success

Demonstrated excellence in performance, turning around underperforming business units

Successfully marketed a variety of fresh, frozen and commercial package food to retail, restaurants and grocery

Quality results - driving sales and market share in well established long standing national brands

Extraordinary capabilities in teambuilding including: selection, recruitment, training and development of talent

Impact oriented - exceeding profitability goals in Fortune 50’s as well as privately held companies

Proven innovator, applying practical analysis and resolutions for continuous improvement

Innate ability to keep an organization focused against sales and customer service during projects /restructures

Skilled communicator, facilitator, presenter, trainer and mentor; in union and nonunion environments

CORE COMPETENCIES:

Operational Execution / Multi-Unit Management / Brand Building (Regional & Global Brands) / P&L / Cross-functional Facilitation / Field Marketing & Merchandising / Strategic Planning / Organizational Development / New Product & New Market Development / Regional & National Accounts / Warehouse & Distribution / Product Supply Chain / Manufacturing & Production / Change Management / Infrastructure Redesign / Franchise Mediation / Gov TTB, USDA, OSHA

CASE CONSULTING CO., LLC 08/12-Present

Owner

Executive consulting service providing customers with on-the-job support and/or executive coaching & strategy in a wide variety of areas: organizational efficiency, development of corporate policy & procedures, people development plans and documentation, multi-unit management, infrastructure redesign, departmental productivity, forecasting, costs analysis, expense controls, brand development and supply chain management. Select clients & industries include:

Advanced “Rupture Disk” - Petrochemical Rio Blanco Spirits, LLC - Exclusive Importer of CERÉN Vodka

JFM International - Custom Wood Manufacture Armor Plate / Wil-Cor, Inc - Global Oil & Gas Pipeline Repair

HMS Host - Global Hospitality Retail Information Systems - Custom Software / Hardware Consulting

Peregrine Group, LLC - Investment Group Willowcroft Pharm, LLC - Animal Pharmaceutical Group

Maven Logistics, LLC - 3PL Start Up Allstate Insurance - Multi-Agent Project Management /Infrastructure Dev

CARTRIDGE WORLD, LLC 03/10-08/12

President of the Americas - Canada, US, Central and South America

A global franchise business 500+ stores, with sales in excess of $160MM, CW is the world leader in ink and toner remanufacturing, offering customers a tremendous cost-saving alternative to OEM cartridges. Rapid need for financial stability, I was promoted to initiate a headquarter restructure & relocation while continuing system focus on compliance and growth initiatives.

Accomplishments / Highlights:

Restructured & relocated the Americas’ Regional & Global Home Office from Emeryville, CA to Spring Grove, IL

Staff redesign - new Chicago team resulted in 20.5% savings - overall Op expense savings of 24%

Leveraged legal to defend marks, bringing in improved leadership and refining franchise agreements

Expanded corporate presence in the US and Canada, placing 2 Franchise Managers over 30 territories

Store Monthly Average Unit Volume Increased 17%

Revitalized marketing and brand management by outsourcing basic collateral and increasing co-op programming

Decentralized franchise training & on-boarding - B2B, customer service, quality, and business performance

Improved sales reporting structure and timeliness, leveraging new distributor advancements

Activated Franchise Councils (MAC & FAC) to improve communication and representation across network

Successfully brought closure to pre-existing legal battles within the American franchise system

Senior Vice President of North American Operations

Responsible for all business results including marketing execution throughout Canada and the US. Managing 8 direct reports the initial charge was to align systems, improve franchise relations, ensure compliance and drive growth.

Marketing - moved from national TV to localized PR campaigns, to improve ROI and increase localized store level activity

Compliance - initiated Store Audits to help royalty compliance, uncovered half million in monies due

Merchandising - built a merchandising guide to improve retail consistency in-store

PEPSI~COLA NORTH AMERICAN BEVERAGES (Division of PepsiCo, Inc.) 11/01-07/09

Franchise Development Manager for Texas and Oklahoma

Beverage company, established in the 1890’s, focused on the distribution of Pepsi~Cola along with other carbonated and non-carbonated brands. I was promoted to grow 8oz CSD and Non Carb Sales for the Pepsi~Cola Company while insuring profitable business plans and alignment for 6 Independent and 2 Anchor Pepsi Bottlers across Texas, Oklahoma and SE Kansas. Managed $184MM in Volume, $8MM in Budgets - funding, incentives, marketing plans, quarterly business meetings, monthly conf calls and field related updates. Top Performer 3 Straight Years due to aggressive, creative, localized marketing campaigns.

2008 Leading the #1 Market Area in the Country, +3.1% / +4.9% sales and share respectively

Corpus Christi, TX Bottler was a Finalist ~ Donald M Kendall, Bottler of the Year Award

2007 Managing #1 Market Area in the Country, +5.4% / +8.3% sales and share respectively

West Division’s “Business Impact” Award Winner

PBG Texas Bottler was a Finalist ~ Donald M Kendall, Bottler of the Year Award

2006 #1 FDM in the Country,12.8% increase to PY

PBG Texas Bottler was a Finalist ~ Donald M Kendall, Bottler of the Year Award

National Account Sales Manager, Pepsi Wal*Mart Team

I was promoted and moved over to the Pepsi Division to grow stagnate market share via my ability to improve localized marketing, strategic planning and communication across 12 Pepsi Bottlers servicing multiple Wal*Mart Divisions of Operation. Customer calls included 2 Divisional and 5 Regional VPGM’s with a store count of 550+ stores in 5 states.

Developed solid business relationships and networks within Wal*Mart (Field and Home Office Leadership Teams)

Delivered back to back +20% growth; met expense plan (in a geography that is a competitive strong hold)

Developed & sold marketing events securing as much as 26 weeks of incremental display activity

Sold Multiple Regional VPI’s in the Highly Visible Market, including Wal*Mart and Frito-Lay Corporate Offices

FRITO-LAY INC. (Division of PepsiCo, Inc.)

Senior Regional Sales Manager, Frito-Lay Wal*Mart Team

Snack food company, established in 1961, focused on growing potato and corn chips along with other snack and convenience foods. Responsible for developing and implementing aggressive growth plans while building relationships with Wal*Mart Regional VPGM’s. Additionally, I aligned market execution and communication across 12 Frito-Lay Zone Business geographies.

2.5 years exceeding plan, hitting 22% and 19% growth respectively; while holding expenses below plan by 5%

Region Sales Manager of the Year 2003

Successfully orchestrated and sold a collaborative marketing partnership of Frito-Lay, Pepsi, Gatorade and Polaroid

MARTIN PREFERRED FOODS (Meat/Game Specialty House) 11/00-10/01

Executive Vice President of Operations ~ Turnaround Restructure

Serving Texas' finest restaurants, hotels and country clubs since 1944 with premium meats, poultry, seafood and wild game. Responsible for 165 employees - warehousing, production and distribution across Texas.

Managed $14MM operating budget to facilitate $105 MM in sales

Generated $150k in operational income & $300k in operational savings versus prior year

Worked closely with USDA to ensure compliance and quality standards

REPUBLIC BEVERAGE COMPANY (Alcohol Beverage Wholesaler) 11/96-11/00

Acquisition and merger of The Julius Schepps Co & Tarrant Distributing, one of two remaining alcohol wholesalers in Texas.

Executive Director of Human Resources, Training & Recruiting

Promoted to assume responsibility and direction for HR in Texas - staffing, recruiting, retention, training and compliance.

Director of Distribution

Responsible for all distribution in Texas.

FRITO-LAY INC. (Division of PepsiCo, Inc.) 05/90-11/96

Area Training Manager, St. Louis - Recognized as the Area Team’s “Most Valuable Player 1995”

Central Division Project Leader - SFO, a National Change Initiative - Pilot Project Design Team Phoenix, Arizona

District / Account Sales Manager - Managed $3.5 MM Large Format & $9.6 MM Small Format

EDUCATION / ASSOCIATIONS

BS Degree - Texas A&M University, College Station, Texas

Texas A&M Lettermen Association – Football

BSA Eagle Scout and Order of the Arrow Associations

Volunteer Coach – Rosehill Christian School

References of Frank J. Case III

Professional

W. Leo Kiely, CEO of MillerCoors retired 303-***-****

Thomas S. Fricke, former Global CEO of HMS Host 510-***-****

John Coletta, CFO of Peet’s Coffee & Tea 303-***-****

Ryan Palmer, Attorney at Law – Franchising 952-***-****

Personal

Brad Coonfield, former Wal-Mart Regional VP Ops 832-***-****

Don Barnhart, Managing Director, 2 Develop 281-***-****

Kenny Kelso, Field Sales Leader, Allstate Insurance 281-***-****

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