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Sales Marketing

Location:
Tolland, CT
Posted:
March 10, 2016

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Resume:

Mike Venezia

* ********* ****, *******, ** *****

Home/Office: 860-***-**** Cell 860-***-****

email: *****.***@****.***

Sales & Marketing Executive

Multi-Media Property Development ● Marketing ● New Business Development ● Sales and Editorial Team Development: Acquisition /Training/Management/Motivation ● Communications Including Websites, Newsletters, Enewsletters, Webinars, Podcasts, Media Kits ●Event Development (live & virtual)● Supplements Profile

Dynamic 20+ year career reflecting record-breaking performances for several titles for both B to B and Consumer Properties. Directly involved in creation, launch, marketing and sales of multiple startups. Provided full service, advertising agency services for a select group of clients. Remains on the cutting edge, with focus on web marketing and digital publishing.

● Marketing and sales pro with vast knowledge of best practice media development: sales & marketing, editorial creation/acquisition, circulation, and measurement. Ability to combine high tech with “horse sense” to meet objectives in a culturally sensitive manor. Strong custom solution provider.

●Ability to integrate multi-media within a brand/campaign to provide programs with verifiable ROI.

● Database management pro with vast knowledge of contact management tools. Ability to create/implement proprietary contact management systems with functionality far exceeding industry standards like Act, Goldmine, and SalesForce.

●Exceptionally well organized with a track record that demonstrates entrepreneurial thinking, self-motivation, creativity, and the initiative to achieve both personal and corporate goals.

●Ability to produce maximum results with minimal resources Professional Experience

1986 to current Flying Lion/Space-Men Inc. Tolland, CT Owner/Director

Developed this marketing & publisher’s representative/consulting firm. Responsibilities consists of acquiring and retaining publications for representation and creating, marketing and selling advertising/marketing programs to companies within their markets. Provided full service advertising agency services for a select group of clients. Provided consulting services to publishers in the area of contact management, program development, rep acquisition/training, publication launches and marketing.

Principal Companies/Properties Represented Concurrently: MD Publishing 2015 to current

OR Today, and its ancillary products consisting of a site, conference, and webinar series Gordon Publications/Cahners/Reed/Elsevier 19 years Chemical Equipment, PetroChemical Equipment, BioMedical Products, IAN, Nano Today, Drug Discovery Today, Materials Today, Science Direct, All Elsevier Journals Modern Handcraft/KC Publishing 12 Years

WorkBasket, WorkBench, Flower & Garden

TeleProfessional Inc./Advanstar 10 years

TeleProfessional, TeleProfessional International, Call Center Product News, Putman Publishing/Grandview Media 5 Years

Chemical Processing, CIPN, Processing

Other/Projects

TMC, NASA Tech Briefs, BNP, Stagnito, Prime Media, and Ascend 1993 to Present Tri-Town Shelter Services- Vernon, CT Pro-Bono Fundraising Chairman, Mentoring Initiative Chairman, Board President Raises an average of $75K per year through fund raising activities that included appeal letters, web site enhancements, holiday ornament sales, athletic event sponsorship, and other special events. Spearheaded site initiative by arranging purchase and complete refurbishment of historic building to create new, current facility. The Tri-Town Shelter provides shelter, food, clothing and counseling to individuals and families in need.

Key Achievements:

●OR Today Developed webinar series by selling four webinar sponsorships. Increased average net per page by 28%.

● Drug Discovery Today up 148% in revenue for 2008.

●TeleProfessional-Increased billing from $120k to 1.6 million over 7 year period. Served as associate publisher on creation, launch, marketing and sales of two sister publications.

Biomedical Products-Increased billing from $489k to 1.15 million over a six year period. Introduced gatefold creative concept (3 page unit) and sold 35 gatefold units over a 4 year period.

Flower & Garden/Workbench/Workbasket-Increased billing from $900k to 1.75 million over 5-year period. Assisted launch of ancillary product group (books/patterns/plans) resulting in $528K new revenue.

Todayscontact.com-Created and launched this portal web site on enterprise wide communications

Spearheaded Sales & Marketing effort for Enterprise Merchant an early BtoB, ecommerce solution resulting in over 3 dozen new users.

Spearheaded Sales & Marketing effort for Gallery Golf, a multi-media, tournament experience enhancement product.

Earned Salesman of the Year Award 5X, runner up 3X Education / Professional Development

Mentoring Governor’s (CT.) Prevention Partnership: Design & Build Your Program Dave Hagenbook-Advertising Sales

Marty Ackell-Space Sales

Dale Carnegie-Public Speaking

New York Institute of Technology Degree: Bachelor of Arts, Marketing Personal:

Married 7/86. Two children, daughter born 4/89, son born 8/94. Excellent health. Activities include regular play on competitive tennis singles ladder and softball. Hobbies include fishing, woodworking, cooking and gardening.



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