General Manager/Managing Director

Michael Saxon

*** ******* ***** ***** ******: 804-***-****

Manakin Sabot, Virginia 23103 Email: *******@***.***

• A seasoned consumer products executive with 20+ years experience

• Led business units with full P/L responsibility from $200M to more than $3B

• Global assignments in the USA, Europe, and Asia (OEDC and non-OEDC)

• Expertise in all relevant Marketing and Sales disciplines

• Extensive experience re-structuring commercial operations

• Corporate development experience in M&A, Adjacency, and Venture Funds

General Management Executive P/L Highlights

• Led Philip Morris (PM) USA’s $3.5B cigarette portfolio business unit that reversed a seven year decline to grow 2015 income ~10%

• Led and restructured PM Norway to achieve a 65% increase in profitability and record market share three consecutive years

• Re-engineered the PM Denmark business plan that doubled market share in three years and increased income five-fold

Marketing Management Highlights

• Oversaw marketing / brand management teams in three countries that managed global and local brands

• Created new brands (product, packaging, and campaign) in two countries to fill portfolio gaps that existing brands could not compete

• Led marketing teams in different regulatory environments and restrictions

• Drove digital / mobile channel investments to broaden brand engagement Sales Management Highlights

• Led teams from five to 1000+ in the USA and internationally

• Led Wal-Mart Account Team that achieved record market share and frequently met with C-suite levels to shape the category strategy

• Experienced in all major distribution and go-to-market models and drove the modernization of the commercial approach in all international roles Corporate / Business Development Highlights

• Created with the CEO and CFO, Altria’s adjacency model and strategy that was approved by the board of directors

• Established and ran Altria’s corporate venture fund focused to accelerate product development, adjacency, and digital / other innovations

• Participated and led integration teams for seven acquisitions Education

• University of Georgia / BBA with Marketing Major / 1995 Michael

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Work History

Philip Morris USA, January 2015 – current (Richmond, VA)

• Led with full P/L responsibility the $3.5B revenue / $1.2B income cigarette portfolio business unit reporting to PM USA’s CEO

• Managed a $600M+ marketing budget

• Led with R&D, a long-term product pipeline development program that included filing applications with the FDA

Altria Ventures, August 2012 – January 2015 (Richmond, VA)

• Created structure and strategy for executive team and board to evaluate and prioritize adjacent business opportunities

• Established venture fund’s charter, built infrastructure, established required relationships (PE/VC), and executed initial investments

• Created international joint venture that explored commercialization of new product formats

Philip Morris International, May 2002 – August 2012 (Various locations)

• General Manager Norway & Denmark, May 2009 – August 2012 o $800M business unit

o Established Norwegian affiliate and merged acquired brands o Delivered record business results in both countries

• Head of Sales & Distribution Roles, March 2005 – May 2009 o Malaysia: $300M affiliate with 1000+ person sales team o Taiwan: $180M affiliate with 200+ person sales team o Functional oversight included: Trade Marketing, Key Accounts, Distribution / Supply Chain, Field Forces, and Back-off Infrastructure

• Headquarter Marketing and Sales, May 2002 – February 2005 o Developed with the President, Central Europe a strategy to modernize the commercial approach in the region

o Led and organized, with global brand teams, numerous tasks forces that built country road maps for approach to be implemented o Led commercial integration teams for several acquisitions Philip Morris USA, April 1995 – May 2002 (Various roles and locations)

• District Manager New York City, September 1999 – May 2002

• Manager Wal-Mart Account Team, February 1998 – Sept 1999

• Unit Manager Atlanta, April 1997 – February 1998

• Territory Sales Manager, April 1995 – February 1997 Additional Interests

• Chair, Goochland Special Education Advisory Committee

• Travel and Other Cultures

• Golf and Snow Skiing

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