Sales Manager

Herbert Chakanyuka

*** **. ******** *******. ******. Zimbabwe. Cell: +263********* Email: ***********@*****.*** International Business Development Professional

A results driven, strategic and self motivated sales, marketing and international business development executive, with more than 25 years professional experience, 15 years in senior managerial positions and more than 10 years at senior level in export business development, with proven expertise to drive international business expansion through aggressive business development initiatives that deliver revenue and profit growth, market share and market penetration. Strategic thinker who plans and implements strategy, sales, marketing, supply chain and logistics initiatives to support corporate objectives. Identifies and capitalises on emerging business opportunities to propel an organization to be the top tier of its industry. Have experience at senior level in trade development and investment promotion and facilitation. Core Competences and Skills:

Strategic Planning; Export Business Development; Strategic Sales and Marketing Management; Export Market Analysis and Research; Prospecting and Lead Generation; Key Accounts Acquisition and Retention; Tendering; Contract Negotiation; Trade Promotion and Development; Trade and Transport Facilitation Assessment; Investment Promotion and Facilitation; Budgeting, Forecasting and Variance Analysis; Procurement and Logistics Management; Value and Supply Chain Analysis; Executive Presentation; Relationship Management; Cross Functional Leadership; Staff Development and Retention. Professional Experience

Founder & Consultant: Madetop Enterprises (Pvt) Ltd, 2013- date Madetop is an international business development consulting company delivering expertise in export market research; sector competitive studies, agent and distributor search, export management and agency & market representation. Markets of interest are Southern Africa and European Union (Fresh and processed horticulture products). SME strategy development, nurturing and preparing them to penetrate export markets

• Launched and organising annual National Horticulture Conference, attendance grew by +100% in two years

• Carried out export market research in the COMESA-EAC-SADC, Asia, European Union and Middle East for fruit processing company.

Agriculture Trade & Logistics Consultant: World Bank, January 2014 –November 2014 Project: Trade and Transport Facilitation Assessment for Zimbabwe Horticulture and Cotton Value and Supply Chains

Carried out an audit and identified impediments that add to the cost, time and uncertainty of the activities and transactions in the value and supply chain. Assessed the relative importance of impediments in the overall performance of the value and supply chain. Evaluated opportunities for eliminating these impediments or reducing their impact through policy initiatives and investment

Horticulture: developed a system for production by smallholder farmers and establishing a cold chain investment opportunities for industry stakeholders. Carried out regional and international market analysis and market access requirements for different markets.

• Recommended strategies to attract joint venture investments with international partners to revive and grow the horticulture sector value chain

Cotton: examined entire system of transport and logistics, opportunities for lint and value added edible oil and stock feeds.

• Formulated strategies to promote trade and attract investment in spinning, weaving and garment industry that can establish a niche in the international markets.

Logistics

Containerization costs audit, identified impediments to trade caused by high prices obtaining in Zimbabwe compared to other landlocked countries such as Zambia and Botswana. Examined problems with government regulations or logistics services and developed components of a World Bank investment project to remove these impediments. Provided information needed to design initiatives to reduce the cost of containerization performance and estimated its benefits in terms of trade competitiveness.

• Comparative analysis of export and imports transport costs, transit times for both rail and road and risks on the Beira and Durban corridors

• Identified investment opportunities along the Beira Corridor to enhance trade and transport facilitation given the port proximity to Zimbabwe compared to Durban.

Conducted workshops on inception, final draft, validation and presentation of final report to Government of Zimbabwe. Marketing Executive: Windmill (Private) Limited, April 2010-November 2012 Reported to CEO, developed and executed sales and marketing strategy that contributed to fertilizers, chemicals and stockfeeds sales and profit growth. Provided leadership to a team comprising two fertilizers sales, crop chemicals, R&D, stock feeds, public relations, and retail and distribution managers. Worked with key stakeholders ;Government, NGOs, banks agribusiness units, farmer organisations, estates, stockists, tobacco merchants and corporates involved in contract farming. Developed the first company website and coordinated all advertising and public relations activities

• Grew fertilizers volume by 70%, crop chemicals growth and stock feeds value growth of +100% in 2010, resulted in Windmill attaining largest fertilizer market share at 40%.

• Carried local and international competitor analysis and won US$3 million Crown Agents tender to supply fertilizers to smallholder farmers. .

• Pioneered the opening of retail shops for fertilizers, crop chemicals and stock feeds ahead of competition and optimized free cash flow in response to stockists’ erratic payments.

• Trained 600 potato farmers in land preparation, planting and application of fertilizers and chemicals, harvesting and marketing, in partnership with Gwebi Agriculture College and Seed Potato Co-op.

• In partnership with NGOs, contracted 500 smallholder and rural farmers for maize production and provided raw materials for stock Windmill stockfeeds production.

• Launched and sponsored annual national high schools soccer tournament Chief Executive Officer: ZimTrade, August 2006-October 2009 Reported to the Board of Directors, formulated and implemented strategies and plans for sustainable national exports development, promotion of exports and export led investment opportunities. Participated and advised government on trade and investment policy formulation, bilateral and multilateral trade negotiations including EPAs. Key stakeholders to enhance trade development and facilitation were industry associations, SADC, COMESA, International Trade Centre, Standards Association of Zimbabwe, Embassies and Delegation of European Union, Central Bank and Government.

• Restructured and developed sector specific strategies for exports development and promotion of local and international investments in areas of horticulture, processed foods, textile and clothing, timber and furniture, leather and leather goods, building materials, where the country had a comparative advantage.

• Carried out export competitive studies for sectors, identified areas of potential investment and bottlenecks affecting sustainable competitiveness in regional and international markets

• Developed sector competences through export capacity building programs, extensive use of market analysis tools and participated at regional and international trade fairs.

• Exposed SMEs, new and existing exporters to regional and international market opportunities through periodic dissemination of verified export business contacts and specific market entry requirements.

• Awarded EU tender forEuro350, 000 under STABEX 95 program to capacity build smallholder horticulture farmers access domestic, regional and international markets and empowered 1200 women and youths.

• Conducted sector specific awareness workshops on EU regulations, international standards, and COMESA and SADC trade protocols.

Other Appointments

• Board Member and Chairman of Investment Committee: Zimbabwe Investment Authority (ZIA), 2007-2009.

• Trade and Investment Committee Member: Confederation of Zimbabwe Industries, 2007-2009

• Board Member: Standards Association of Zimbabwe (SAZ), 2007-2009

• Zimbabwe Commissioner General: Shangai 2010 Global Exposition, 2006-2009 Marketing Executive: Tube & Pipe Industries, January 2003-July 2006 Joined as an Export Sales Manager, promoted to Marketing Executive in 2004 after opening new markets and exceeded targets in exports to South Africa platinum and ferrochrome smelter markets. Reported to Managing Director, formulated and implemented winning marketing and logistics strategies for domestic and exports markets. Provided Leadership to the marketing department with responsibilities over budgeting, variance analysis, pricing, competitor analysis, sales promotion, monthly Board reports, and reviewed performance of National Sales, Export Sales and Sales Administration Managers

• Contributed 52% in volume of export piping sales to total sales in 2004 compared to 20% contribution in 2002, after new markets in South Africa, Mozambique and DRC.

• Achieved 44% in tonnage growth in exports sales in 2003, after winning new customers in existing market of Zambia, Malawi and Botswana

Exports Division Manager: CAPS Pharmaceuticals, August 1998- December 2002 Reported to Marketing Director, formulated and executed winning export marketing and logistics strategies for pharmaceuticals, animal health and consumer health care products,

• Contributed 60% export sales to total sales in 2002 compared to 25% in 1998.

• Achieved export sales growth of 35% in 2000 and 51% in 1999 compared to previous year

• Opened new markets in Mozambique, Namibia, Tanzania, DRC, Swaziland, Uganda, Mauritius and increased market share in existing markets of South Africa, Botswana, Zambia, Malawi and Lesotho.

• Carried out international prices analysis and won tenders to supply Government requirements in South Africa, Uganda, Namibia, Botswana, Swaziland, Lesotho, Senegal and Mauritius Purchasing Manager: Retrofit Electrical Contracting, 1994-1995 Reported to the Managing Director with overall responsibility of projects procurement and logistics in line with each project critical path requirements.

• Procured electrical requirements within budget to RBZ Construction Project. Regional Exports Manager (East Africa): Lancashire Steel, 1992-1994 Reported to Managing Director and formulated winning export marketing and logistics strategies for East Africa markets

• Carried out regional, international competitor and logistics analysis and won tender business valued at US$14million to supply wire products to Tanzania.

Purchasing Manager: Lancashire Steel, 1991-1992

Reported to Finance and Administration Manager.

• Procured, managed logistics and pre-shipment inspection for CAPEX valued at US$30million.

• Internalized customs clearing function saving more than US$500,000 annually. Purchasing Officer, Dulux Paints, 1990-1991

Reported to Purchasing Manager with responsibility over international procurement and logistics. Training and Consultancy

• Independent Expert (part time); Developed Zimbabwe Quality Policy Infrastructure: European Union,2010

• Lecturer (part time): Masters in Strategic Management- Business Restructuring and Purchasing & Supply Chain Management: Chinhoyi University of Technology,2005-2007

• Researched on Zimbabwe Training Needs Analysis for Regional and International Trade: SIDA,2007

• Distribution Channel auditing,analysis, and restructuring: BP and Shell,1998

• Purchasing and Supply Management module developer, facilitator and examiner: Zimbabwe Institute of Management,1996-1998

Education and Professional Development

• Master of Business Leadership (MBL): University of South Africa,2000-2002

• Bachelor of Business Studies Honours: University of Zimbabwe, 1986- 1988

• Diploma Purchasing & Supply Chain Management: Chartered Institute of Purchasing &Supply (UK) 1989-1991. Specialised Training

• Practical Implementation Guidelines for Trade and Transport Facilitation Assessments(TTFA): World Bank Group, 2014

• Developing Fertilizer Supply and Marketing Strategies for the Future: International Fertilizers Development Corporation (IFDC): August 2010

Personal Details

Date of Birth : 29 October 1963

Marital Status : Married with daughter and son

References:

George Rundogo

Chief Executive

Windmill (Pvt) Ltd

Zimbabwe

Cell: +263-*********

Email: *******@********.**.**

Mackenzie Mazimbe

(Former ZimTrade Board Member)

Astra Holdings

Zimbabwe

Cell: +263-*********

Lynn Mitchell Harmon

International Lead Consultant on Trade and Transport Facilitation Assessment Project Managing Director

Corridor Development Consultants

Windhoek

Namibia

Cell: +264-*********

Email:****.******@*******************.***

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