Sales Position

Tafveez Amin

Contact: +971-**-******* ***********@*****.***

Current Location: Dubai

CIPD-Level 7, CMILT – UK, MBA – MKT (USA), Bsc – Electronics

Seasoned Sales & Brand Professional

Executive Summary

Results – focused management professional offering more than 15 years of experience in senior-level-leadership for startup, early growth, and global operations. Recognized for ability to incorporate innovative management techniques systems, processes, and procedures to enhance practices, increase productivity, and boost revenues. Talent for forging strong relationships with key decisions-makers, other managers, and channel partners.

Core Skill & Competencies

Visionary & Inspiring

Sales Planning & Forecasting

Performance Management

Aligns Team Strategy

Creative

Resilient and optimistic

Negotiation

Training & Development

Team Visioning

Dynamic

Customer Services

Strategic & Incentive Planning

Team Builder

Sales Events

Brand Management

CAREER CONTOUR

April 2015 – Present with Emirates Neon Group, Dubai as a Group Strategic Business Leader (http://engworldwide.com/)

Aug 2013 – March 2015 with Macter, (Pharmaceutical & FMCG) Dubai as Head of Sales (www.macter.com)

May 2001 – June 2013 with Engro Foods, (FMCG) Pakistan as HR Business Leader Sales (www.engro.com)

Feb 2009 – May 2011 with Pfizer (Pharmaceutical), Pakistan as HR Business Leader Sales (www. Pfizer.com.pk)

Nov 2003 – Jan 2009 with King Lucky Foods (FMCG), Dubai as Head of HR & Sales (Operation Closed)

March 1997 – Oct 2004 with Emirates Bank, PJSC, Dubai as Regional Head (www.ebi.com.pk)

Dec 1991 – March 1997 with Citibank, NA., Pakistan as Assistant Manager (www.citibank.com.pk)

JOB RESPONSIBILITIES

Recruit and build a cohesive sales team.

Train sales team and develop them as professionals.

Motivate each person individually.

Participate in sales calls and turn cold calls into hot calls.

Coach instead of manage. In other words, guide people to discover the answer, rather than you providing it.

Create and communicate the sales team’s vision.

Develop an approach to the marketplace.

Match compensation and incentives to the strategy.

Continuously manage and upgrade the sales process, and measure performance.

Analyzed competitive products in terms of reliability and features

Calculated Sales forecasts for newly launched sites – Defined the financial budget and targets for new sales projects.

Trained new members of the sales force – Monitored the performance of different personnel associated with a project and compare it to the month’s objectives.

Cost v/s Idle Sites minimize the gap and increase the sales volume to AED 210 million from 150 million.

Arrange & Conduct competitors survey to achieve to Organizational Financial Goals

Marketing certain brands to increase their popularity among target consumers.

Conducting in-depth consumer analysis to determine the image/demand of a brand. Leading cross-functional innovation teams. Profit & Loss responsibility.

Developing & refining a brands in-store demonstration program.

Attending trade fairs, exhibitions and conferences to promote brands.

PREVIOUS JOB RESPONSIBILITIES

Develop the sourcing plan for the required numbers and ensure delivery against the same on a weekly/monthly basis

Liaison with process leaders & manage people to lead to service delivery as per SLA

To Ensure sourcing to be done as per the business plan

Orchestrated corporate culture change initiative to reform processes by conducting training workshops and trained initially 300 management & associates. Responsible for Milk Procurement (supervised team of 175 quality inspectors)

Supervised team of 78 retail sales executive and 6 regional sales managers (for Ice-cream, Dairy & Beverages products).

Designed and led the implementation of a major sales force change management initiative – leading to a direct annual cost savings of approximately $2mm.

Developed a centralized training program to support a new commission only, field sales force, including distant e-leaning solutions, self-rected training programs, webinars and workshops.

Revamped the existing compensation and benefit plan originally designed for inside sales to a more efficient commission only, monthly performance bonus plan.

Sales Targets Achieved for the Nutrition business of 165 million

Supervised team of 78 retail sales executive and 6 regional sales managers (for Ice-cream, Dairy & Beverages products).

Designed and led the implementation of a major sales force change management initiative – leading to a direct annual cost savings of approximately $2mm.

Achievements

Manage Staff cost to 22%

Career Pathway for SF Team

70 training sessions in a year

Developed 2nd & 3rd Line

Sales Target $ 750 million

34% sales captured from competitors

$1.5 million saved through CI

$ 90K per anum saved through distribution network

TOOLS USED

Microsoft Office

Time Soft

PeopleSoft

ASAP

SAP

WebHR

TRAININGS

Corporate Planning

Yellow Belt Six Sigma

Planning & Manning

Sales Force Effectiveness

Complex Management

CIPD – UK

Bourse Game

Personal Mastery

CMILT- UK

Shared Partnership

Employee Matrix

Budgeting & Planning

INITIATIVES

Approach Market Place

Coach Instead of Manage

Communicate Vision properly

Build Cohesive Sales Team

Guide Team for Goals

Define Geographic Strategies

Participates Cold Calls

Build bridge b/w clients

Introduced Wall of Fame

AWARDS

Gold Award (Citibank)

SE – Award (Citibank)

Employee of The Year (EBI)

Employee of The Year (KLFI)

CI – Winner (Pfizer)

Corporate Winner - Engro

PERSONAL DOSSIER

Language Proficiency : English, Gujrati, Punjabi, Urdu, Hindi, Sindhi

References : On request

Passport : AL1209822

Visa : Employment (Under Cancellation)

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