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Project/General Management International

San Juan, Puerto Rico
February 26, 2016

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Carlos Casals

**** ***** ******** *** 787-***-****

Urb. Sagrado Corazón

San Juan, PR 00926 Business Development and Project Management Professional Lead by example manager not afraid to get his hands dirty. Thrive in high pressure/high stakes environments requiring on the spot decision making and original solutions to ensure on-time delivery and customer satisfaction. Proven track record of successful general management, project management and international business development. Adept at identifying and qualifying prospects, uncovering needs, communicating a concept to sell an idea, and finally implementing tailored solutions in coordination with end-user. Team leader able to motivate members towards a common goal. Skills

Contract negotiation

Vendor negotiation

Sales Management

Project scheduling

Bid package evaluation / preparation / submission


Sub-contractor evaluation / management

Blueprint / Project take-off

OSHA construction and general industry compliance

Technology / electronics competency

Languages (fluent in English, Spanish)


Project manager with exposure to multiple industries

Manage construction projects for Pharma, Aerospace, Heavy Industrial, Construction and Utilities customers.

Orchestrated branch moves & closures, systems design & implementation, production processes, ISO compliance and certification of local operation of multinational industrial distributor.

Increased production 400% in seasonal sea food processing business by reorganizing operations and contract negotiations.

Business development and international alliance building strategist

Extensive negotiating experience as both vendor and purchaser in multi-cultural/multi-ethnic environments establishing relationships in Europe, Asia, North/Central/South America, and the Caribbean.

Established procedures for international market penetration analyzing risks and devising strategies for intellectual property protection in royalty based business model.

Grew international presence 100% with 300% increase in invoicing. Focus set on identifying qualified partners and helping existing licensees grow business.

Led expansion into Latin America identifying and vetting M&A candidates of industrial products. Manager with critical decision making skills

General Manager with full grasp of P&L, inventory, personnel, warehousing, operations, sales, logistics, and product sourcing business areas and their impact on corporate performance.

Operations manager who restructured business resulting in 70% profit margin increase, cost reductions of over 40% while maintaining sales volume in down market. Results achieved by leveraging available technology and human capital which improved, interdepartmental communication, response times, inventory turns, deliveries, and customer satisfaction.

Led team of 30+ employees in multi-branch/multinational industrial distribution outfit. Carlos Casals

1634 Santa Práxedes Tel 787-***-****

Urb. Sagrado Corazón

San Juan, PR 00926 Experience

Industrial Solutions Inc. – San Juan, PR 2003 - present President - Self-employed/business start-up handling a wide range of products tailored to the B2B market. Products cover industry niches specifically overhead lifting equipment and marine terminal material

(container crane ground track and marine fender systems).

As sole proprietor, wear every hat imaginable and bear ultimate responsibility for all activity.

Manage full scope of construction projects ranging in size from $20K - $2M+.

Manage teams of up to 50 members depending on size and scope of project.

Recorded 0 on the job accidents in 13 years of working in high risk environments through strict adherence to safety protocols.

In addition, management services have been contracted to handle specific needs:

Managed under contract international division of Rockwood Retaining Walls (Rochester, MN) servicing existing accounts and leading expansion into new international markets. Accounts managed were located in Europe, Central America, and Asia.

Managed under contract operations of Master Link Corp (Barceloneta, PR), local contractor specializing in surface repair and protection and structural steel repair and erection work. FKI Group of Companies – Halifax, UK 1993 – 2003

Advanced through the ranks of local operation of a multinational industrial distribution company including a stint in UK based manufacturing operation. Began as salesperson in Puerto Rico export division and ultimately assumed full responsibility of Puerto Rico operation. The Puerto Rico operation included an international presence in the Dominican Republic, two local branches and a Caribbean export division. General Manager/Sales Manager – Certex Bridon Caribbean, San Juan, PR

Full decision making responsibilities reporting to US Headquarters.

Developed corporate vision, company mission and sales strategy.

Responsible for operational turn around making company profitable after years of losses.

Appointed by corporate as mission head for expansion into South America. Manufacturers’ Representative for Latin America – Bridon International, Doncaster, UK

Serviced established agencies helping with customer issues and new product training.

Established best route to market, located new agencies and distribution partners for Oil, Mining, Heavy Manufacturing and General Industry.

Operations Manager – Certex Bridon Caribbean, San Juan, PR

Led team responsible for successful branch ISO 9001 compliance and certification.

Part of management team tasked with new software system roll out including user training.

Became de facto IT Manager.

Export Sales/Territory Manager – Bridon Trading Inc., San Juan, PR

Responsible for sales in the Caribbean into Oil, Mining, Heavy and General Industry.

Negotiated first long term supply contracts with Hess Oil and Amoco.

Grew territory 375% during period.


BA Economics, Franklin & Marshall College, Lancaster, PA

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