Sales Manager
Resume:
Ruben Dos Reis
EXECUTIVE SUMMARY
Ruben Dos Reis is an energetic and highly motivated executive offering more than 20+ years of extensive experience in multinational companies. He is a proactive leader with in-depth managerial skills and proven ability to capitalize on business opportunities and successfully lead industry turnarounds to maximum performance. Innovative and results oriented, he is recognized for his admirable leadership style, communication and interpersonal skills. He holds a degree in Theoretical Physics with distinguished training in executive management development from various universities including Wharton Business School and INSEAD/CEDEP France. Fluent in English, French, Spanish and Portuguese (written and spoken). PROFESSIONAL EXPERIENCE
Executive Consultant :: Scire Solutions, Ronald Denis Foundation, goodMED Mar 2015 – present
• Formulated and implemented sales solutions in order to capture additional market share
• Developed a strategic business plan in order to ensure an increase in yearly donations
• Establish a sales & marketing plan for the export of surgical equipment to Northern Africa
• Participated in customer meetings offering a leadership role on market knowledge and product positioning
• Spearheaded focus groups and facilitated workshops for new product introduction
• Defined infrastructure and systems to support the success and growth of the sales organization President of Sales :: Exportation Quebec (Le Groupe Producan Inc.) Jan 2011 – Mar 2015 Responsibilities & Achievements:
• Oversaw sales, marketing, product management and business development
• Developed strategies and marketing plan, in order identify market opportunities and new product development
• Planned and organize public affairs and communications efforts, to include public relations and government lobbying
• Directly managed development of large accounts (government ministries, military and civilian organizations)
• Cultivated and diversified global customer opportunities in Middle East and Northern Africa
• Participated in the free trade agreement discussions Canada/Morocco with Hon. Prime Minister Stephen Harper
• Implemented an after sales service & repair center in Morocco (Exportation Quebec s.a.r.l.)
• Propelled the initiative that in turn resulted in the change of an established law of Moroccan Ministry of Transport. The changes in the law facilitated the import to Morocco of North American specialized vehicles Vice-President & General Manager :: Sperian Protection (acquired by Honeywell in 2010) Feb 2006 – Jan 2011 Responsibilities & Achievements:
• Responsible globally for the development, manufacturing and commercialization of personal protective equipment (PPE)
• P&L ownership/accountability and operational management responsibility of the US and Canadian manufacturing sites
• Defined and implemented a Sperian Fire strategic plans which encompassed respiratory, instrumentation and protective apparel product lines for the fire industry
• Centralized and spearheaded the Sperian Fire sales force and strategic marketing organizations
• Enhanced sales growth (after double digit decline since 2003) of 6%-2006, 10%-2007, 18%-2008, 22%-2009, 23%-2010
• Rationalized product portfolio, resulted in direct improvement on gross margin with better than budget between 2006-1010
• Established cost savings initiatives: SG&A by 10% and COGS reduction of 8%
• Developed a new filament fiber fabric that resulted in a 10% outer shell market share penetration
• Successfully awarded the single largest contract in the history ($30 Million) of the fire service providing Self Contained Breathing Apparatus (SCBA) in California under the SCAPEC Executive Consultant Business Development :: Nokia Siemens Canada Aug 2005 – Feb 2006 Responsibilities & Achievements:
• Established a strategic focus on the wire line product portfolio in order to penetrate the Canadian market as a new entrant
• Repositioned division as an alternative equipment provider with VoIP, Wi-Fi and Wi-Max solutions in Quebec market
• Developed executive relationships with cable service providers; Videotron and Cogeco
• Successfully established business relationships with the top wire line providers in Canada: Rogers, Telus and Bell
• In collaboration with the head of sales, designed and implemented a strategic sales plan
• Participated in the selection of strategic partnerships in order to increase product portfolio offering 26 Chemin de Rambervillers
Lorraine, QC J6Z 4N6 Canada
actngc@r.postjobfree.com actngc@r.postjobfree.com
Ruben Dos Reis :: actngc@r.postjobfree.com
Vice-President of Sales :: RhoxalPharma (acquired by Sandoz/Novartis in 2005) Aug 2003 – July 2005 Responsibilities & Achievements:
• Managed the entire Canadian sales force (40 representatives) including key accounts, sales representatives and agents/channel partners
• Spearheaded strategic contract negotiations with all major national chain drug stores organizations
• Managed all new product launches assuring smooth implementation with channel partners and wholesalers across Canada
• Successfully restructured sales force within 6 months. Created key account sales group structure and implemented sales management tracking software system
• Introduced new business practices in order to be competitive while maintaining the highest degree of business integrity
• Provided leadership and direction to the field sales organization achieving profitability while executing an ambitious growth strategy for the organization
• Key initiatives resulted in: 2004 Sales Budget: 67% growth vs. 2003. - Corporate Key Accounts: 129% growth vs. 2003
• Achieved status of fastest growing Canadian Generic Pharmaceutical Company 03/04 (65.2%)
• Secured 23 new national listings for 2005 vs. 7 in 2004
• Established “Best in Class” practices, policies and procedures while ensuring continued revenue growth and ease of doing business
Sr. Vice-President of Business Development :: Carlo Gavazzi/MUPAC Jan 2003 – Aug 2003 Responsibilities Achievements:
• Worked closely with the CEO in creating, implementing and executing the company’s overall vision and strategy
• Supported CEO in deal negotiations, contract development, due diligence and other business development or alliance development projects
• Provided guidance to the management team on new product or service features to be developed to meet current and future customer needs
• Lead internal collaboration with various departments, such as marketing, sales and engineering and external partners and allies in the development and implementation of strategies, plans and business models
• Successfully won Contract Manufacturing RFP with telecom equipment providers (Zhone Technologies, Celite Systems, Lucent and Nortel Networks)
• Initiated new leads within the transportation industry (an area untouched) and business worth up to $25M per year
• Contributed to the strategic portfolio development working with engineering/R&D and marketing by providing commercial/industry input into planning and product/technology assessment activities
• Developed and implemented unique and effective marketing plans, sales tools and procedures to articulate CGI’s value and clearly positioned CGI as a distinct leader in the electronic packaging market President & General Manager :: Knürr Design Integration Canada May 2001- Jan 2003 Responsibilities & Achievements:
• Managed Canadian division which included research & development, engineering services, support, sales and marketing, operations and product management
• Involved in targeted acquisitions, strategic alliances, mergers and joint ventures
• Selected member of Corporate “Fast Track” Program (Elite Executive)
• Promoted from Vice President of Sales to President and General Manager within 6 months
• Restructured organization to a “critical mass” status while meeting program schedules and budget
• Implemented operating and budget plan by focusing on key metrics which included growth in market share and attainment of both revenue growth and product line profitability objectives
• Successfully integrated joint venture between S&H Precision and Knürr Senior Manager Global Business & Product Development :: Nortel Networks Jan 1998 – May 2001 Responsibilities & Achievements:
• Accountabilities included global business and product development of remote solutions for the Wire Line Access 3G group
• Product strategy, product requirements & priorities, business cases development and product marketing
• Awarded Top Talent recognition
• Provided strategic direction for identifying gaps in the Nortel product and service portfolios across the different lines of business, by understanding customer's needs for data and voice solutions across the major and emerging Carriers
• Successfully introduced remote solutions to replace problematic field issues, ensuring customer satisfaction and releasing Nortel from legal action
Ruben Dos Reis :: actngc@r.postjobfree.com
President (co-founder) :: Light Speed Software Technologies Jan 1994 – Dec 1997 Responsibilities & Achievements:
• Developed and cultivated a new software technology startup with no initial outside funding
• Developed all business activities, marketing and sales personnel and R&D talent
• Awarded contracts with Nortel Networks, Microsoft, Videotron and Thermetco
• Achieved profitability within first year of operation-sales revenue increased by 200%
• Successfully developed and launched an innovative software product tool in the bio-medical R&D of HIV DNA testing
• Successfully sold company to private investors
Software Developer :: PARAMAX Systems/Unisys (now known as Lockheed Martin) May 1992 – Dec 1993 Responsibilities & Achievements:
• Primed all project management/development of an Executive Information System (EIS). Responsibility included the conversion of the EIS system to a client/server platform using SQL Server and Visual Basic as a front-end developing tool
• Coordinated the project for an automated Program Directive System (PDS)
• Designed and installed system to support Electronic Data Interchange with the existing government contracts
• Implemented a LAN with an automated data library to replace obsolete microfiches library EDUCATION & PROFESSIONAL STUDIES
CEDEP/ INSEAD School of Business
Executive Management Development Program
Miller Heiman
Strategic Selling, Conceptual Selling
2008-2009
2001-2002
Wharton School of Business, University of Pennsylvania Marketing High Technology Products, Software and Services 2000
Nortel Institute : University of Toronto
Business Case Analysis for Systems, Network Planning & Development 1999
Nortel Institute : University of Toronto
New Directions in Network Architecture & Services
York University
Competitive Market Intelligence
1998
1996
Concordia University
Bachelors Science Degree Theoretical Physics
1993
EXTRACURRICULAR ACTIVITIES
Foundation Dr. Ronald Denis 2013 - 2015
Role: Board of Directors
Daystar Technologies Inc. (NASDAQ:DSTI) 2012 - 2013 Role: Board of Directors. Audit Committee, Compensation Committee and Nomination & Governance Committee Marie-Robert Neuro-Trauma Foundation 2008 - 2010
Role: Council of Governors
Club des Petits Dejeueners 2006 - 2007
Role: Leader in fundraising activities
Achievement: Honorary President of the 2007 Fund Raiser Golf Tournament Canadian Association of Chain Drug Stores (CACDS) 2004 - 2005 Role: Committee Member
Languages:
Fluent in English, French, Spanish and Portuguese (written and spoken)
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