Operations Research and Performance Analysis

V I N E E T H A J Y O T H I K U M A R

# *, ******** **********, ***** . *.O.Box 10161, Doha, Qatar

Mobile # 6628 0689, Home Phone # 4029 5739

Email : ***********@*****.**.**

PROFILE

Over 12 years Operations Research and Performance Analysis experience spread over Technical Sales & Marketing, Financial Services & Retail Banking, Training & Skill Development, Media Marketing and Corporate Communication. Wide Experience in statistics / mathematical modelling, operations research, data-driven marketing campaign management. Able to see linkages between apparently unrelated matters and to develop and deploy new or unusual approaches to problems. Provide thought leadership around campaign structure and design and build strong relationships with clients founded on trust and the ability to deliver measurable value and results. SKILL PROFILE

• Strong numeracy skills with sound grasp on the concepts of statistics and probability

• Power user in Excel with an understanding of VBA

• Highly proficient in Word and PowerPoint

• Experience in statistics / mathematical modelling, operations research, data-driven marketing campaign management

• SEM ( Search Engine Marketing ) strategies and campaign management experience

• Strong performance media background with solid analytical & technical training

• Passion for the internet / marketing / advertising industry

• Excellent client service approach and ability to multitask with great attention to detail

• Ability to work collaboratively as part of a cross-functional team

• Considerable experience with programmatic buying on Display, Video and Mobile DSPs, and direct consoles, such as Facebook, Twitter and LinkedIn

• Manage data flows into and out of targeting platforms to ensure we improve capability to execute campaigns over time

• Able to communicate analytical results to a non-technical audience CAREER CHRONICLE

Technical Assistant Mar 2013 ~ Present SEQ Dept. Qatargas, Ras Laffan, Qatar

• Super User - SEQ Department SharePoint site.

• Controlling incoming and outgoing documentation process of SEQ Dept

• Incident reporting, SHE statistics and reports.

• SHE evaluation of tenders.

• Compiles the safety section weekly report, including STOP cards and INR charts. Operations Analyst Tesscorn Systems Jan 2011 ~ Nov 2012: Pune, India Tesscorn Systems sells systems to the Indian Aero-Space, Space, Defense & Research Industry. Primarily responsible for helping to drive the sales process from start to finish while ensuring compliance with organizational standards and protocol.

• Review sales requests, client needs, current license, and/or utilization to recommend optimal pricing and/or licensing strategies.

• Maintain accurate client data and process sales orders/adjustments in CRM (Salesforce) while providing thorough documentation of pertinent transaction details

• Review and analyze Business Data Requirements, Business Requirements and Sample Data to elicit detailed data mapping requirements, including transformations and relationships between the data, data integrity and constraints

• Manage the coordination of assigning resources to meet demand, schedules and goals of assigned projects

• Constantly review and improve internal processes and internal reporting Performance Analyst – Skill Development - Educational Initiatives Pvt. Ltd, 2 Aug 2006 ~ 25 April 2007; Ahmedabad, India

Educational Initiatives Pvt. Ltd. is an effort by a group of IIM (Ahmedabad) alumni formed with a mission to work towards qualitative improvement in India’s educational system.

• To provide objective, valid and reliable observations that facilitate recall of performance in order to develop and transform performance

• Provide full statistical breakdown of individual and group performance

• Independently schedule training programs

• Designing and tailoring development programs based on individual / group needs

• Controlled documentation and record collection related to training

• Create, develop and arrange training manuals, audio-visual aids, multimedia and other useful educational materials

• Provide information and analysis findings in a format that allows for its use by all appropriate personnel and divisions of the Department. Prepare and present complex and detailed statistical/analytical and research reports/information

• Manipulating the Institute’s databases, to ensure that data is accessible for performance reporting purposes

• Systematically establishing SQL views to facilitate the management of operational and strategic performance indicators

• Utilizing information systems to optimize the Institutes’ project management and performance information, and increase efficiency

• Ensuring that database normalization processes are applied to Institute’s information systems, to provide tangible reductions of redundancy and dependencies Media Operations Research Analyst - Simulations India 26 July 2005 ~ 31 July 2006; Ahmedabad, India

Simulations India is a leading Public Relations Agency in Ahmedabad. Simulations India works towards creating a favorable image of our clients in public by using mass media and to manage different communication plans and programs

Experienced Media Research Analyst who is able to expertly mingle the various platforms to work together. Adept at Internet technology, computer productivity software and developing effective Internet marketing programs. Specialized in emerging social media platforms, human psychology and SEO (Search Engine Optimization) marketing tactics.

• Media Scheduling and Solution Approaches

• Investigate Sales Response to Advertisement based on Sales Decay Constant, Saturation Level, and Response Constant.

• Build, develop and maintain advantageous relationships with the media buying team to maximize productivity.

• Formulate media plans and pitches, included suggesting media, tracking media metrics and obtaining the best solutions for each client

• Research, plan and buy media across a range of platforms (including display, EDMs, mobile, social and SMS)

Junior Analyst, ING Group Aug 20, 1997 ~ Jan 2005; Cochin, India The ING Group (Dutch: ING Groep) is a Dutch multinational banking and financial services corporation headquartered in Amsterdam. Its primary businesses are retail banking, direct banking, commercial banking, investment banking, asset management, and insurance services. ING Vysya – India has over 80 years of operating experience in the banking/financial services & insurance sector and serves over 2 million Indian consumers.

• Worked as Analyst in the Retail Products and Strategy ( RP&S ) department which is accountable for end to end profitability and customer experience across the retail products and customer segments

• Prepare high quality analysis in credit applications that address client credit risk, transaction risk, and legal risk.

• Develop strong credit judgment skills when recommending credit facilities, taking into consideration facility size, tenor, and suitability for client.

• Perform ongoing monitoring of client credit quality to identify a possible deterioration of credit quality.

EDUCATION & QUALIFICATION

Master Of Science [ M.Sc.] { OR & CA } Operations Research and Computer Applications from Cochin University of Science and Technology { CUSAT } (1993-1995) : Score : 84 % Aggregate.

Bachelor of Science [B Sc] in Mathematics from Mahatma Gandhi University [ 1990-1993] : Score : 97 % Aggregate.

Diploma in Corporate Communication & Advertising from Ahmedabad Management Association { AMA }: First Class ( in collaboration with IIM, Ahmedabad )

Honors Diploma in Systems Management from NIIT [1994-1995], Score : A Grade

Diploma in MS Office from Silicon Computers, Cochin PERSONAL DETAILS

Date of Birth: 21 May, 1973

Passport #K6169096 EXPIRY DATE 26/11/2022, Indian

VISA { QATAR ) – Under Husband’s Sponsor-ship

Husband: Jyothikumar Chandran, Edu. Qual: B.E. General Manager – Regal AYT Holdings Doha

Daughter: Neeraja Jyothikumar, 14 years

Nationality: Indian

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