Sandra K. Griffin
Las Vegas, Nevada 89128
Cell: 702-***-****
E-Mail: act8d2@r.postjobfree.com
Career Focus:
Motivated Marketing Manager with over 14 years marketing and product development experience, enabling startup and established companies to increase leads and revenue. Detail-oriented Marketing Manager with excellent problem solving skills and extensive social media marketing experience.Proactive Marketing Manager with 4+ years product management experience in a small start-up business environment. Results-oriented Marketing Manager with the ability to lead organizations to successful product launches and higher revenues. Expertise in developing client relations.Dynamic and creative Marketing Manager with a successful career in product marketing, promotions, public relations, project and communications management.Well-qualified marketing professional adaptive to changing market conditions. Demonstrated ability to provide leadership to an organization with a focus on revenue and product longevity. Enthusiastic Marketing Manager and dedicated employee with high integrity, strong work ethic and great leadership skills.MBA graduate with a proven track record in product marketing, operations, strategic alliance and account management.Passionate Marketing Manager with exceptional ability to work with teams to market and sell multiple products/services. Creative Marketing Manager with broad-based background in highly competitive and dynamic organizations. Recognized as a decisive leader and excellent team player.
Summary of Skills:
Client acquisition
Business recovery and sustainability
Account management
Top-rated sales performance
Negotiation skills
Complex problem resolution
Needs assessments
Strategic planning
Marketing materials development
Product management
Quality assurance
Accomplishments:
Process Improvement.
Achieved revenue objective by implementing cost-cutting measures. Staff Training
Trained staff on basic sales techniques concepts.
Management
Directed marketing team of 12 direct reports
Supervised creation of marketing strategies/plans and ensured operations were within budget constraints.
Product Roll-Out
Responsible for marketing for product launch including public relations, direct mail pieces, sales training and e-mail campaign. Marketing Consulting
Advised and assisted small businesses and non-profit organizations in business startup, business plans, marketing, public relations and communications with a 95% success rate.
Marketing Requirements
Worked with customers to define and develop business cases for new products
Wrote marketing requirements documents for future product development. Product Development
Led team of 6 direct reports to determine packaging, positioning, pricing, advertising, sales forecasts and promotional aspects for successful new product launch.
Professional Experience:
June 2013-Present
Quality Assurance Rep
GeoHoliday Vacations
Las Vegas,NV
Quality Assurance Representative
Responsibilities:
• Completing credit applications for every sale
• Contacting members about money due as well as any errors made on the contracts.
• Keeping all information in the disclosures, bylaws and public offering statements current and up to date
• Making welcome calls and entering them into free text on members account.
• Presenting new buyers with all required disclosures and bylaws as well as the New Owner Book.
• Additional responsibilities include, but are not limited to: tracking Sales Managers calls, taking Customer Service calls regarding questions members have about their account and tracking contracts regarding errors, pending accounts, and bad checks on down payments. Less than 14% recission rate on Hard sales.
JULY 2014 TO PRESENT
vISION sOLAr
Decatur Blvd,Las Vegas,NV
Solar Consultant
June 2013 to JUNE 2014
GeoHolida/Starpoint Resorts
Quality Asssurance Rep/Closer/Notary
Jockey Club,Las Vegas Blvd,LV,NV
Completed paperwork for new owners of Timeshare purchase Less than 10 % cancellation
August 2012 to April 2013
HIVC,Las Vegas,NV
Sales Rep:
As a Sales Representative I provided my guest with the fantastic opportunity to have the vacations of their dreams. VPG $15000. March 2011 to August 2011
National Car Rental Guam, USA
Consultant:
Developed and executed marketing programs and general business solutions resulting in increased company exposure, customer traffic, and sales.Created solutions in the areas of inventory, sales reporting, distribution and product upgrades that led to system improvements and streamlined processes. Worked closely with all product development departments to create and maintain marketing materials for sales presentations and client meetings. Created standard quarterly marketing collateral while ensuring all deadlines were met.
October 2010 to March 2011
DeVry University Henderson, NV
Enrollment Advisor:
Developed and executed marketing programs and general business solutions resulting in increased company exposure, customer traffic, and sales.Worked with cross functional resources to implement direct marketing programs, reaching a 10% increase in customer base.Utilized HTML coding strategies to design dynamic email messages and tracking software to follow customer conversation rates, increasing email campaign efficiency.Worked closely with company executives to identify new business opportunities and routinely participated in the sales process. Managed projects and served as primary liaison between client and multiple internal groups to ensure clarity of goals and quality and adherence to deadlines. Communicated with customers, employees and other individuals to answer questions and explain information. Created and executed marketing/PR campaigns, including new product introductions and existing product development.Planned and executed events and marketing programs, producing five times target number of qualified leads.Increased credibility and client awareness by developing technical/non-technical marketing collateral and presentations, public relations campaigns, articles and newsletters.
March 2009 to August 2010
National Grant Writing Association Las Vegas, Nevada Grant Solicitor:
Developed and executed marketing programs and general business solutions resulting in increased company exposure, customer traffic, and sales.Worked closely with all product development departments to create and maintain marketing materials for sales presentations and client meetings.
September 2002 to June 2008
El Dorado Resorts Las Vegas, Nevada
Timeshare Corporate Representative:
A Day in the Life
Every day as a Sales Representative I provided my guest with the fantastic opportunity to have the vacations of their dreams, catapulting them to memories for their families that will last a lifetime. VPG
$14000.
Quality Assurance Representative
Responsibilities:
• Completing credit applications for every sale
• Contacting members about money due as well as any errors made on the contracts.
• Keeping all information in the disclosures, bylaws and public offering statements current and up to date
• Making welcome calls and entering them into free text on members account.
• Presenting new buyers with all required disclosures and bylaws as well as the New Owner Book.
• Additional responsibilities include, but are not limited to: tracking Sales Managers calls, taking Customer Service calls regarding questions members have about their account and tracking contracts regarding errors, pending accounts, and bad checks on down payments. Less than 14% recission.
September 1996 to September 2002
Mutual of Omaha,Humana,Hartford Life,Design Benifit Plan Las Vegas, NV Insurance Broker:
Generated over $2 million per year in revenues resulting from large-scale direct marketing campaign. Increased credibility and client awareness by developing technical/non-technical marketing collateral and presentations, public relations campaigns, articles and newsletters. Planned and executed events and marketing programs, producing five times target number of qualified leads.Created and executed marketing/PR campaigns, including new product introductions and existing product development.Assigned tasks to associates, staffed projects, tracked progress and updated managers, partners and clients as necessary. Completed and mailed bills, contracts, policies, invoices and checks.Developed and executed marketing programs and general business solutions resulting in increased company exposure, customer traffic, and sales.Created standard quarterly marketing collateral while ensuring all deadlines were met.Worked closely with company executives to identify new business opportunities and routinely participated in the sales process. Reviewed, researched and negotiated insurance, health plans, benefit packages and other contracts.Complied with federal, state and company policies, procedures and regulations.
June 1991 to April 1996
4o th Place West Los Angeles, California
Administrator:
Assigned tasks to associates, staffed projects, tracked progress and updated managers, partners and clients as necessary.Complied with federal, state and company policies, procedures and regulations. Computed, recorded, and proofread data, records and reports. Completed and mailed bills, contracts, policies, invoices and checks.Worked closely with company executives to identify new business opportunities and routinely participated in the sales process. Managed projects and served as primary liaison between client and multiple internal groups to ensure clarity of goals and quality and adherence to deadlines. Reviewed, researched and negotiated insurance, health plans, benefit packages and other contracts.Developed analysis models to ensure employee benefit plans rollout date deliverables were met. Calculated, prepared, and issued bills, invoices and account statements according to established procedures. Matched purchase orders with invoices and recorded the necessary information. Communicated with customers, employees and other individuals to answer questions and explain information. Developed and executed marketing programs and general business solutions resulting in increased company exposure, customer traffic, and sales.Increased credibility and client awareness by developing technical/non-technical marketing collateral and presentations, public relations campaigns, articles and newsletters. Created and executed marketing/PR campaigns, including new product introductions and existing product development.
Education:
1973 West Side High School Newark, New Jersey
High School Diploma College Prep
High school diploma
Valedictorian in class of 320
1977 Rutgers University New Brunswick, New Jersey
Bachelors of Arts Sociology/Urban Planning
Deans List, Fall 1976
1977 Rutgers University New Brunswick, New Jersey
Bachelors of Arts Sociology/Urban Planning
Related coursework Urban Planning
2012 University of Phoenix Las Vegas, Nevada
Masters in Business Administration
Concentration in Business
Related coursework: Human Resources, Business Law,Strategic Planning and Implementation, Economics;Completed training: Professional Prospecting Skills, Selling Skills and Techniques, Consultative Selling