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Advertising Executive Marketing

Location:
Muskego, WI
Posted:
March 25, 2016

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Resume:

JODY A. BRANDSTATTER

****.************@*****.***

262-***-****

SUMMARY OF QUALIFICATIONS

Seasoned marketing communications veteran experienced working on global, national and local brands, both in the consumer and business to business arenas.

Exceptional marketing skills, ranging from strategy development, campaign planning and budgeting to project management, channel management and analytics.

Efficient, organized and detail-conscious planner that dives into projects quickly and delivers in deadline-driven environments.

Proven track record for building business and relationships through strategic insight, leadership and professionalism.

Collaborative, creative and focused on producing exceptional outcomes that yield results. PROFESSIONAL EXPERIENCE

Laughlin Constable Milwaukee, WI

Account Supervisor 2013 - 2016

Lead the development and execution of fully integrated marketing communications programs from start to finish.

Serve as advisor to team members to ensure strategy and branding programs are in alignment with business objectives and marketing goals.

Grow business year over year with existing account through targeted, cost-effective programs that achieve goals and meet business objectives.

Consult with strategic planning teams and direct development of awareness program for federal apprenticeship program.

Manage the financials for accounts to ensure investments are maximized and spending is within budget.

Avicom/M2 Marketing Communications Waukesha, WI

Senior Account Executive 2003 - 2013

Oversaw and directed strategy, planning and program/campaign implementation for several business to business accounts.

Responsible for developing positioning platforms and messaging documents to guide communication initiatives.

Developed social media, digital and print communications program that resulted in six steady monthly sales increases.

Grew client marketing spend in excess of 150 percent through extremely successful, results-oriented programs.

Created communications programs that resulted in the growth from zero to more than 185 install base customers within a one year period.

Developed campaign that resulted in a 200 percent increase in service contract sales and served as a best practice model for other GE modalities.

Charleston Orwig, Inc. Hartland, WI

Account Executive 1997 - 2003

Sargent & Potratz, Inc. Brookfield, WI

Account Executive 1994 - 1997

Visuals Plus, Inc. Milwaukee, WI

Account Executive 1992 - 1994

EDUCATION

University of Wisconsin-Whitewater. Bachelor of Science in speech with an emphasis in public relations. Marketing minor.



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