Manager Sales
Resume:
Greg Harris
San Carlos, CA ****0
act1yh@r.postjobfree.com
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Summary
I specialize in in developing a detailed understanding of customers and then using this insight to develop the products, messages and strategies to motivate them to take action. I began my career as a Direct Marketer and it’s these same techniques that have evolved into today’s e- commerce and Digital Marketing skills.
As a Direct Marketer, I bring a scientific and analytical approach to marketing. Building tests and removing the “gut call” from marketing has helped me consistently grow revenue profitably. I would like to think that my 30 years of building brands, designing marketing strategies, building sales channels, and leading cross-functional teams, has also helped me to interpret the data that I love to analyze.
Finally, I think what makes me unique is that I’m able to balance strong analytical skills with a never ending supply of creativity. When combined the two skills can become quite powerful. Employment
Vice President, Sales & Marketing
Jameco Electronics
May 2008 - Current
Responsible for driving this electronic component distributor’s growth strategy evolving from a single strategy catalog marketer into today’s multi-channel e-commerce company. Responsible for all phases of demand generation with both Sales and Marketing teams. Sales
Manage two Inside Sales teams split between Account Management and Prospecting. Accomplishments include designing call strategies, developing training, building compensation plans and managing Sales Metrics.
Marketing
Manage creative and program teams responsible for direct mail, catalog, email marketing, database analytics, market research, SEO, search engine marketing, digital marketing, marketplaces and promotional marketing.
Business Development
Developed new multi-million dollar partnerships to sell Jameco products through other company’s established Sales Channels. Developed a new product development strategy that led Jameco to be the market leader in educational electronic kits. Accomplishment Sampling:
Grew web traffic five fold over the course of my tenure.
Grew ecommerce from 10% to 75% of all transactions.
Drove market share to a 40-year high
Doubled 12-month customers during the first five years. Greg Harris
100 Glasgow Lane
San Carlos, CA 94070
act1yh@r.postjobfree.com
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Chief Marketing Officer
e4e, Inc.
September 2006 – May 2008
Ranked as one of Inc. Magazine’s fastest growing companies in 2007, e4e provides global outsourcing services. During my tenure I worked with clients like Seagate, Symantec, Logitech, Oracle, XO Communications and others. We were able to successfully launch a
“revenue generation” practice which offered outsourced selling capabilities. Senior Marketing Consultant
DHC Consulting
March 2005 – October 2006
Worked with a number of different clients on Sales & Marketing programs.
NVIDIA. Developed an e-commerce strategy and helped create the company’s first consumer-direct sales channel.
Hewlett-Packard. Developed a global sales training program designed to help HP Sales Reps call higher up in their customer’s information technology departments.
Teleo. Developed a launch plan for this voice over IP (VOIP) telephony company. The company was ultimately acquired by Microsoft.
President & CEO
Cornerstone Peripherals Technology, Inc.
February 1999 – December 2004
Hired as Vice President of Marketing to transition this distressed computer display manufacturer’s business model from a traditional two-tier channel model to a factory-direct e- commerce model. Promoted to President in July of 2002. Designed, authored, and built the company’s MonitorsDirect website into a profitable factory-direct channel. Accomplishments:
Developed value-add software that allowed us to charge a premium for our software.
Re-engineered the product logistics to reduce the street price by 20% while growing margins by 25%.
Appointed as Hitachi America’s exclusive U.S. representative for all sales, marketing and support of its branded computer monitors.
Created a website recognized as one of the Top 20 Hardware Resellers among 4000 other resellers (Source: ResellerRatings.com).
Senior Marketing Manager
Adaptec
August 1993 – February 1999
Adaptec is the leading manufacturer of SCSI adapter cards, which connect performance hard disk drives to PC servers. Hired as the company’s first Reseller Channel Manager responsible for generating demand through Value Added Resellers. The company ultimately achieved over 85% worldwide market share and sales topped almost $1 billion annually. Greg Harris
100 Glasgow Lane
San Carlos, CA 94070
act1yh@r.postjobfree.com
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Management Positions:
Reseller Channel Development Manager
Business Development Manager
Worldwide Programs Manager
Corporate Marketing Manager
Retail Channel Development Manager
Asia and Latin America Marketing Manager
Managed teams as large as 15 people and a budget approaching $10 million annually Program Manager
Hyundai Corporation, Personal Computer Division
1992-1993
Managed demand generation and channel development for this personal computer manufacturer.
Program Manager
Hewlett-Packard, Direct Marketing Division
1988 – 1992
Managed direct response programs for the HP DIRECT division. Specialized in database marketing, direct mail and catalog marketing. Responsibilities included HP’s Workstation Catalog and numerous installed-base marketing campaigns for software and hardware products.
Education
Master of Business Administration
University of Southern California, May 1988
Bachelor of Arts, Economics
University of California, Santa Barbara, June 1983 Publications
Author of the following books:
Talk is Cheap: Promoting Your Business Through Word of Mouth Advertising (Americas Group, 1990)
Power Buying: How to Get What You Expect Without Negotiations (Americas Group, 1991)
Monitor Field Guide: A Practical Guide to Computer Display Technology for Information Technology Professionals (Cornerstone Peripherals, 2001)
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