SUMMARY OF QUALIFICATIONS
Highly motivated entrepreneur with B2B sales experience in the field of wellness. Proven ability to grow and maintain business through multiple revenue streams. Able to bring an array of business experience coupled with exceptional customer service to transition into the medical device world!
CORE COMPETENCIES
Client Needs Assessment Market Analysis Alignment With Key Decision Makers
Client Relationship Management Strategic Planning Kinesiology, Anatomy, Physiology
THE WOW ME! EXPERIENCE 8/2006 - 11/2015
Strategic business development building two companies simultaneously from the ground up solely, cultivating multiple revenue streams!
WOW ME! Corporate Wellness, Santa Monica, CA 2/2009 – 11/2015
Founder/Owner
Won wellness contracts specifically designed by ME through client needs assessment to companies for a more productive workplace nationwide to decrease workers compensation and health care claims to increase company profitability!
Orchestrated all wellness initiatives including but not limited to the creation, branding, implementation of exercise, ergonomic, and nutrition program design, outcome measurement and reporting, communications, SALES, marketing, promotion, and budget management independently!
Withstood the down turn of economic conditions with strong client relationships and loyalty along with the change in Obama Care through perseverance and tenacity in promoting specialty programs within company wellness packages!
Made additional revenue through up selling fitness and nutritional products with company clients through specialty programs!
Earned a 90% conversion-rate average on appointment contracts solely through aggressive networking, establishing and facilitating relationships!
Capitalized on innovation, creative new ways to keep employees engaged with their company’s particular wellness program for maximum client retention and results!
Optimized qualified leads; assessed needs and recommended solutions; negotiated and implemented pricing!
Retention of six companies for over six years resulting in upper six figure sales in retained business in seven states - CA, FL IL, LA, MI, NV, TX!
Prompted large statewide Louisiana nursing home company to switch from a competitor’s service, resulting in a 100K yearly sale!
ME Personal Training Penthouse, Santa Monica, CA 8/2006 – 11/2015
Founder/Owner
Maintained a client-focused and personalized fitness environment for celebrities and fitness enthusiasts alike!
Exceeded 100% growth from the inception of ME to WOW ME! consecutive years in a row by supporting all wellness initiatives including but not limited to the creation, branding, implementation of exercise, ergonomic, and nutrition program design, outcome measurement and reporting, communications, SALES, marketing and promotion, and budget management independently!
Teamed up with clients, friends, and family to participate in local ACTIVE events in the community as well as participate in various local charity events, particularly PAL and Heal the Bay to enrich the community and enhance branding recognition!
Retained 90% of clients for eight years plus by building reputation of integrity, knowledge, and accountability!
Attained a beautiful, boutique personal training penthouse gym environment with ocean breeze and views in the heart of Santa Monica, one of the Top 10 Beach Cities of the World for eight years!
Increased profitability and added value by offering unique beach boot camp classes and promotions enhancing workouts with the resistance of the sand coupled with active games and awards!
Nurtured retained clients who intern referred 87% of new business reducing advertising costs to virtually nothing!
EDUCATION
M.S. Exercise Science - California State University Long Beach
B.A. Fitness Management - Elmhurst College
COMPUTER SKILLS
MS Word, Excel, Access, PowerPoint, Outlook, and Windows; Act!, Sales Logix, and Goldmine
EXCELLENT REFERENCES AVAILABLE UPON REQUEST